Dstillery Audiences

LITTLE CAESARS

Audience Size: 5 Million Devices

Explore the Little Caesars Audience

Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Little Caesars audience.

Dstillery Crafted Audiences

INTERESTS

The Little Caesars audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Little Caesars audience is Midwestern Voters.

Interest Composition Index
Midwestern Voters 3.10% 1.44x
Country Music Festivals Enthusiasts 3.58% 1.36x
Readers of Honduran Content 2.39% 1.30x
Cabin Rental Researchers 2.99% 1.26x
Automotive Auctions Enthusiasts 2.83% 1.23x
Ohio County and Local Fair Visitors 2.85% 1.21x
South West State Fair Visitors 2.90% 1.21x
Readers of Mexican Content 2.37% 1.20x
Detroit Tigers Fans 2.51% 1.19x
The Walking Dead Fans 2.56% 1.19x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Little Caesars audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Little Caesars audience is Belk.

Location Composition Index
Belk 0.91% 4.17x
Buckle 4.00% 4.06x
Charlotte Russe 3.01% 4.05x
Express Outlets 0.75% 4.00x
Lane Bryant 3.60% 3.99x
Zumiez 4.75% 3.87x
The Childrens Place 5.50% 3.87x
Topshop 0.28% 3.84x
Journeys 3.75% 3.82x
Aeropostale 3.38% 3.79x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Little Caesars audience is Detroit News.

Content Affinity Composition Index
Detroit News 2.38% 2.23x
Michigan Cluster 3.74% 1.91x
Assorted Topics (Cooking, Games, Viral Media) 0.01% 1.85x
Rural Living 0.01% 1.78x
Central California Cluster 0.66% 1.70x
Central & Northwest Ohio Cluster 1.47% 1.56x
Northern California Cluster 1.12% 1.48x
Seventh-day Adventist Church 0.02% 1.46x
Local & Travel England - Northern England 0.01% 1.45x
Scientology 0.01% 1.43x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Little Caesars audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female