Dstillery Audiences

LITTLE CAESARS

Audience Size: 5 Million Devices

Explore the Little Caesars Audience

Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Little Caesars audience.

Dstillery Crafted Audiences

INTERESTS

The Little Caesars audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Little Caesars audience is Midwestern Voters.

Interest Composition Index
Midwestern Voters 2.99% 1.58x
Readers of Honduran Content 2.59% 1.40x
Country Music Festivals Enthusiasts 3.39% 1.40x
South West State Fair Visitors 3.11% 1.36x
Cabin Rental Researchers 3.17% 1.36x
Detroit Pistons Fans 2.42% 1.35x
Detroit Tigers Fans 2.55% 1.34x
Hip Hop Fans 2.90% 1.32x
Detroit Trip Planners 2.32% 1.32x
Texas State Fairs 2.93% 1.31x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Little Caesars audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Little Caesars audience is Belk.

Location Composition Index
Belk 1.04% 4.15x
Charlotte Russe 3.71% 4.03x
Lane Bryant 3.82% 4.02x
Buckle 4.54% 4.01x
Carhartt 1.51% 3.98x
Aeropostale 4.45% 3.85x
The Childrens Place 6.71% 3.84x
Express Outlets 0.79% 3.83x
Zumiez 5.28% 3.78x
Levi Strauss 1.13% 3.78x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Little Caesars audience is Detroit News.

Content Affinity Composition Index
Detroit News 2.11% 2.07x
Michigan Cluster 3.74% 1.86x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.01% 1.83x
Central California Cluster 0.68% 1.74x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.02% 1.70x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 1.69x
Comedy Content 0.03% 1.65x
Spanish Health & Wellness 0.33% 1.65x
Northern California Cluster 1.22% 1.60x
New Mexico News 0.88% 1.60x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Little Caesars audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female