Dstillery Audiences

LITTLE CAESARS

Audience Size: 4.7 Million Devices

Explore the Little Caesars Audience

Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Little Caesars audience.

Dstillery Crafted Audiences

INTERESTS

The Little Caesars audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Little Caesars audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.04% 1.47x
Midwestern Voters 2.90% 1.41x
South West State Fair Visitors 3.54% 1.36x
Automotive Auctions Enthusiasts 3.06% 1.35x
Cabin Rental Researchers 3.18% 1.33x
Readers of Honduran Content 2.47% 1.33x
Dodge Vehicle Shoppers 2.75% 1.30x
Readers of El Salvadoran Content 2.59% 1.29x
Camaro Enthusiasts 2.62% 1.27x
Readers of Mexican Content 2.67% 1.27x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Little Caesars audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Little Caesars audience is Belk.

Location Composition Index
Belk 1.28% 4.39x
Carhartt 15.98% 4.37x
Charlotte Russe 3.02% 4.37x
Lane Bryant 4.42% 4.35x
Buckle 5.29% 4.25x
The Childrens Place 8.34% 4.04x
Aeropostale 5.73% 4.00x
Express Outlets 0.92% 3.97x
Hollister 4.25% 3.96x
Levi Strauss 0.80% 3.96x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Little Caesars audience is Assorted Topics (Cooking, Games, Viral Media).

Content Affinity Composition Index
Assorted Topics (Cooking, Games, Viral Media) 0.01% 2.80x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 2.35x
Flower Shopping 0.06% 2.17x
Mysticism 0.02% 1.94x
Detroit News 1.88% 1.93x
Franco-African Cluster 0.02% 1.83x
Local & Travel England - East Midlands 0.03% 1.81x
Cuba & Mexico Media 0.05% 1.78x
Central & South American News 0.24% 1.76x
General Interest 0.01% 1.74x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Little Caesars audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male