Explore the Little Caesars Audience
Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Little Caesars audience.
INTERESTS
The Little Caesars audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Little Caesars audience is Tracfone Customers.
| Interest | Composition | Index |
| Tracfone Customers | 0.02% | 2.37x |
| Sprint Customers | 0.03% | 1.60x |
| Online Payroll Services Users | 2.72% | 1.57x |
| Michigan County and Local Fair Visitors | 4.25% | 1.52x |
| Midwestern Voters | 2.88% | 1.32x |
| Restaurant Supply Shoppers | 0.12% | 1.31x |
| Detroit Trip Planners | 1.91% | 1.28x |
| Budget Wireless Shoppers | 3.88% | 1.28x |
| Mother's Day Celebrators | 1.06% | 1.27x |
| Cold and Flu Prevention Researchers | 2.20% | 1.25x |
Composition Percentage:
The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
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APPAREL RETAILERS
The Little Caesars audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Little Caesars audience is Belk.
| Location | Composition | Index |
| Belk | 1.80% | 3.49x |
| Maurices | 8.22% | 3.39x |
| Lane Bryant | 4.57% | 3.31x |
| Buckle | 5.62% | 3.31x |
| Express Outlets | 0.72% | 3.22x |
| Johnston and Murphy | 0.01% | 3.15x |
| Carhartt | 34.37% | 3.15x |
| Journeys | 7.18% | 3.10x |
| Aeropostale | 4.41% | 3.07x |
| The Childrens Place | 6.52% | 3.04x |
Composition Percentage:
The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Little Caesars audience is Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content).
| Content Affinity | Composition | Index |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.04% | 4.94x |
| Youth Educational Resources | 0.02% | 4.53x |
| National Parks | 0.02% | 4.33x |
| Police Gear | 0.04% | 4.23x |
| Mortgages & Insurance | 0.05% | 3.99x |
| Film Production | 0.02% | 3.54x |
| Assorted Topics (Power Trains, Drones, Web Design) | 0.02% | 3.06x |
| Shopping Catalogs | 0.01% | 2.76x |
| Science Education & Academia | 0.03% | 2.64x |
| Canada Culture and Tourism | 0.02% | 2.50x |
Composition Percentage:
The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
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DEMOGRAPHICS
The Little Caesars audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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