Dstillery Audiences

LITTLE CAESARS

Audience Size: 1.5 Million Devices

Explore the Little Caesars Audience

Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Little Caesars audience.

Dstillery Crafted Audiences

INTERESTS

The Little Caesars audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Little Caesars audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.03% 2.83x
Tracfone Customers 0.02% 2.37x
Michigan County and Local Fair Visitors 5.88% 1.95x
Midwestern Voters 4.47% 1.68x
Detroit Trip Planners 3.32% 1.63x
Sprint Customers 0.03% 1.60x
Online Payroll Services Users 3.40% 1.55x
Detroit Pistons Fans 3.19% 1.49x
Country Music Festivals Enthusiasts 4.17% 1.44x
Texas County and Local Fair Visitors 3.73% 1.41x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Little Caesars audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Little Caesars audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.02% 3.97x
Lane Bryant 2.30% 3.79x
Express Outlets 0.35% 3.78x
Maurices 4.07% 3.76x
Belk 0.69% 3.61x
Carhartt 32.61% 3.56x
Aeropostale 1.71% 3.54x
Buckle 1.87% 3.49x
Abercrombie & Fitch 0.13% 3.46x
Journeys 2.76% 3.44x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Little Caesars audience is Cigars.

Content Affinity Composition Index
Cigars 0.03% 4.49x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.01% 3.00x
Vancouver British Columbia Research Cluster 0.03% 2.87x
Homeschooling 0.04% 2.81x
Phone & Computer Game Downloaders 0.08% 2.49x
Health & Safety Compliance 0.03% 2.32x
Canadian Lifestyle 0.02% 2.31x
College Sports 0.12% 2.30x
Memes & Comedy 0.02% 2.25x
Professional Audio Visual 0.02% 2.15x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Little Caesars audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female