Dstillery Audiences

LITTLE CAESARS

Audience Size: 4.2 Million Devices

Explore the Little Caesars Audience

Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Little Caesars audience.

Dstillery Crafted Audiences

INTERESTS

The Little Caesars audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Little Caesars audience is Readers of Honduran Content.

Interest Composition Index
Readers of Honduran Content 4.05% 1.40x
Hip Hop Fans 1.68% 1.37x
Readers of El Salvadoran Content 1.84% 1.37x
Readers of Caribbean Content 2.00% 1.36x
Readers of Dominican Republic Content 1.87% 1.35x
Readers of Mexican Content 1.92% 1.34x
Cabin Rental Researchers 1.66% 1.33x
Readers of Guatemalan Content 1.80% 1.33x
Automotive Auctions Enthusiasts 1.66% 1.30x
Midwestern Voters 1.37% 1.30x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Little Caesars audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Little Caesars audience is Express Outlets.

Location Composition Index
Express Outlets 0.34% 6.24x
Hollister 1.36% 5.32x
Belk 1.19% 5.32x
Aeropostale 2.31% 5.30x
Charlotte Russe 1.35% 5.06x
Zumiez 2.15% 5.05x
Lane Bryant 3.12% 5.04x
Journeys 2.18% 5.01x
Dressbarn 2.77% 5.00x
The Childrens Place 3.67% 4.94x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Little Caesars audience is Survey Websites.

Content Affinity Composition Index
Survey Websites 0.01% 2.97x
Consumer Rewards 0.06% 1.97x
Detroit News 1.27% 1.89x
As Seen On TV Products 0.01% 1.88x
Decoration & Fabric 0.00% 1.75x
Mississippi News 0.43% 1.75x
Michigan Cluster 1.81% 1.62x
Quinceanera Planning 0.01% 1.62x
West Virginia News 0.37% 1.59x
Mexico Cluster 0.41% 1.59x
Composition Percentage: The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Little Caesars audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female