Explore the Little Caesars Audience
Below you'll find more information about the Little Caesars audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Little Caesars audience.
INTERESTS
The Little Caesars audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Little Caesars audience is Readers of Honduran Content.
| Interest | Composition | Index |
| Readers of Honduran Content | 3.36% | 1.33x |
| Country Music Festivals Enthusiasts | 1.84% | 1.27x |
| Cabin Rental Researchers | 1.59% | 1.23x |
| Readers of Caribbean Content | 1.60% | 1.20x |
| Readers of Mexican Content | 1.79% | 1.19x |
| Chain Pizzeria Fans | 1.82% | 1.16x |
| Readers of Belizean Content | 1.55% | 1.15x |
| Colombia Trip Planners | 1.54% | 1.08x |
| Reggaeton Fans | 1.88% | 1.08x |
| Readers of South American Content | 1.54% | 1.07x |
Composition Percentage:
The overlap percentage between the Little Caesars audience and the Interest attribute.
Index: A comparison of the Little Caesars audience to the internet population.
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APPAREL RETAILERS
The Little Caesars audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Little Caesars audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.52% | 5.55x |
| Belk | 1.26% | 5.51x |
| Aeropostale | 2.32% | 5.28x |
| The Childrens Place | 4.04% | 5.00x |
| Journeys | 2.81% | 4.96x |
| Lane Bryant | 3.81% | 4.95x |
| Dressbarn | 3.19% | 4.92x |
| Carhartt | 10.56% | 4.91x |
| Charlotte Russe | 1.54% | 4.90x |
| Hollister | 1.93% | 4.86x |
Composition Percentage:
The overlap percentage between the Little Caesars audience and the Location attribute.
Index: A comparison of the Little Caesars audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Little Caesars audience is Detroit News.
| Content Affinity | Composition | Index |
| Detroit News | 1.62% | 2.32x |
| Michigan Cluster | 2.28% | 1.93x |
| Los Angeles News | 1.59% | 1.20x |
| Hip-Hop Enthusiast | 2.69% | 1.12x |
| Car Forums | 1.63% | 1.09x |
| African American Celebrity Gossip | 3.94% | 1.09x |
| Chain Restaurants | 1.69% | 1.04x |
| Career Cluster A | 2.93% | 1.00x |
| Casual & Nintendo Gamers | 1.96% | 0.98x |
| Big Box Retail | 4.33% | 0.97x |
Composition Percentage:
The overlap percentage between the Little Caesars audience and the Content Affinity attribute.
Index: A comparison of the Little Caesars audience to the internet population.
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DEMOGRAPHICS
The Little Caesars audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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