Dstillery Audiences

LOGISTICS

Audience Size: 14.5 Million Devices

Explore the Logistics Audience

Below you'll find more information about the Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 14.5 million unique devices whose actions qualify for the Logistics audience.

Dstillery Crafted Audiences

INTERESTS

The Logistics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Logistics audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 1.52% 1.24x
Commercial Truck Researchers 1.33% 1.16x
Green Bay Packers Fans 1.48% 1.16x
Tractor Shoppers 1.61% 1.16x
Kansas City Royals Fans 1.54% 1.15x
Farming Simulator Video Game Fans 1.60% 1.14x
Chicago Cubs Fans 1.44% 1.13x
Chicago Blackhawks Fans 1.45% 1.12x
Rapid City Trip Planners 1.26% 1.12x
Chicago Bears Fans 1.27% 1.11x
Composition Percentage: The overlap percentage between the Logistics audience and the Interest attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Logistics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Logistics audience is Everlane.

Location Composition Index
Everlane 0.07% 3.62x
Hugo Boss 1.70% 3.52x
Topshop 0.16% 3.51x
Zara 1.38% 3.49x
Supreme 0.12% 3.48x
Intermix 0.44% 3.35x
Calvin Klein 0.37% 3.34x
Levi Strauss 0.68% 3.32x
Columbia 0.72% 3.30x
Uniqlo 0.72% 3.22x
Composition Percentage: The overlap percentage between the Logistics audience and the Location attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Logistics audience is Bulgaria Cluster.

Content Affinity Composition Index
Bulgaria Cluster 0.02% 2.21x
North Dakota Cluster 0.73% 1.79x
South Dakota Cluster 0.49% 1.75x
Illinois Education 0.12% 1.65x
Poland Cluster 0.07% 1.62x
Illinois 0.54% 1.54x
Serbia & Albania Cluster 0.04% 1.49x
Minnesota Local News Cluster 1.95% 1.47x
Farming & Agriculture 0.16% 1.45x
Trucks 0.29% 1.39x
Composition Percentage: The overlap percentage between the Logistics audience and the Content Affinity attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Logistics audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male