Dstillery Audiences

LOGISTICS

Audience Size: 10.5 Million Devices

Explore the Logistics Audience

Below you'll find more information about the Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 10.5 million unique devices whose actions qualify for the Logistics audience.

Dstillery Crafted Audiences

INTERESTS

The Logistics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Logistics audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 2.87% 1.32x
Diesel Vehicle Shoppers 2.54% 1.25x
Commercial Truck Researchers 2.21% 1.25x
Truck Drivers 2.24% 1.24x
Truck Shoppers 2.57% 1.23x
Welding Tools and Supplies Shoppers 2.19% 1.23x
Seattle Seahawks Fans 2.76% 1.23x
Tractor Shoppers 2.23% 1.22x
Auto Body Shoppers 2.65% 1.22x
Quads and ATV Enthusiasts 2.51% 1.21x
Composition Percentage: The overlap percentage between the Logistics audience and the Interest attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Logistics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Logistics audience is Topshop.

Location Composition Index
Topshop 0.29% 4.12x
Supreme 0.09% 4.05x
Everlane 0.09% 3.95x
Joe's Jeans 0.15% 3.66x
Zara 1.67% 3.64x
Uniqlo 1.07% 3.55x
Calvin Klein 0.29% 3.54x
Levi Strauss 0.37% 3.54x
Intermix 0.48% 3.52x
American Apparel 1.85% 3.49x
Composition Percentage: The overlap percentage between the Logistics audience and the Location attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Logistics audience is Bulgaria Cluster.

Content Affinity Composition Index
Bulgaria Cluster 0.02% 2.31x
Romanian News 0.02% 2.16x
Poland Cluster 0.09% 1.95x
Trucks 0.26% 1.86x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.02% 1.79x
Greece Cluster 0.02% 1.79x
Russia Cluster 0.04% 1.73x
Serbia & Albania Cluster 0.05% 1.50x
Power Tools 0.25% 1.48x
South Dakota Cluster 0.51% 1.48x
Composition Percentage: The overlap percentage between the Logistics audience and the Content Affinity attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Logistics audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male