Dstillery Audiences

LOGISTICS

Audience Size: 2.5 Million Devices

Explore the Logistics Audience

Below you'll find more information about the Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Logistics audience.

Dstillery Crafted Audiences

INTERESTS

The Logistics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Logistics audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.03% 1.59x
North Midwest State Fair Visitors 2.99% 1.32x
Fall/Winter 2021 High-End Fashion Brands Content Readers 0.03% 1.27x
South State Fair Visitors 3.60% 1.25x
Chicago Trip Planners 1.52% 1.25x
Restaurant Supply Shoppers 0.11% 1.24x
Kansas City Trip Planners 2.65% 1.23x
Green Bay Packers Fans 2.51% 1.21x
Rapid City Trip Planners 1.42% 1.21x
Vacation Rental Accommodation Researchers 0.37% 1.20x
Composition Percentage: The overlap percentage between the Logistics audience and the Interest attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Logistics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Logistics audience is Carhartt.

Location Composition Index
Carhartt 8.28% 2.56x
Joe's Jeans 0.02% 2.40x
Topshop 0.02% 2.37x
The North Face 0.19% 2.30x
Mens Wearhouse 1.35% 2.30x
Buckle 1.23% 2.27x
Forever 21 0.65% 2.21x
Maurices 1.90% 2.21x
Lane Bryant 0.86% 2.18x
Gap 0.88% 2.16x
Composition Percentage: The overlap percentage between the Logistics audience and the Location attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Logistics audience is Shopping Catalogs.

Content Affinity Composition Index
Shopping Catalogs 0.01% 2.46x
Canada Business Cluster 0.02% 2.24x
Mortgages & Insurance 0.01% 2.06x
Furniture & Home Improvement 0.02% 1.95x
Grilling 0.03% 1.93x
Poland Cluster 0.05% 1.88x
Startup Investment 0.02% 1.72x
Home Remodeling 0.02% 1.70x
Sewing, Embroidery & Quilting 0.06% 1.68x
South Dakota Cluster 0.42% 1.63x
Composition Percentage: The overlap percentage between the Logistics audience and the Content Affinity attribute.
Index: A comparison of the Logistics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Logistics audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male