Explore the Long John Silver's Audience
Below you'll find more information about the Long John Silver's audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Long John Silver's audience.
INTERESTS
The Long John Silver's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Long John Silver's audience is Countdown to the Beach Travelers.
| Interest | Composition | Index |
| Countdown to the Beach Travelers | 0.02% | 2.58x |
| Mowing Equipment Shoppers | 1.59% | 1.67x |
| Smoky Mountains Trip Planners | 2.16% | 1.65x |
| Black Friday Deal Shoppers | 2.01% | 1.59x |
| Cabin Rental Researchers | 2.15% | 1.59x |
| Texas Energy Providers | 2.03% | 1.55x |
| Dodge Vehicle Shoppers | 1.95% | 1.51x |
| Big 12 Fans | 1.88% | 1.51x |
| Dallas Cowboys Fans | 1.99% | 1.50x |
| Kentucky Wildcats Fans | 1.55% | 1.50x |
Composition Percentage:
The overlap percentage between the Long John Silver's audience and the Interest attribute.
Index: A comparison of the Long John Silver's audience to the internet population.
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APPAREL RETAILERS
The Long John Silver's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Long John Silver's audience is Aeropostale.
| Location | Composition | Index |
| Aeropostale | 2.70% | 6.08x |
| Express Outlets | 0.30% | 5.98x |
| Belk | 1.37% | 5.97x |
| Journeys | 2.32% | 5.95x |
| Hollister | 1.36% | 5.93x |
| Eddie Bauer | 0.92% | 5.53x |
| Carhartt | 15.61% | 5.41x |
| Dressbarn | 2.93% | 5.37x |
| Lane Bryant | 3.09% | 5.19x |
| Charlotte Russe | 1.32% | 5.11x |
Composition Percentage:
The overlap percentage between the Long John Silver's audience and the Location attribute.
Index: A comparison of the Long John Silver's audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Long John Silver's audience is West Virginia News.
| Content Affinity | Composition | Index |
| West Virginia News | 0.76% | 2.92x |
| Kentucky News | 2.35% | 2.84x |
| East Texas Cluster | 0.41% | 2.82x |
| Northern Texas Cluster | 0.98% | 2.31x |
| Central & Northwest Ohio Cluster | 1.18% | 2.29x |
| Seventh-day Adventist Church | 0.03% | 2.27x |
| Ohio Universities | 0.50% | 2.22x |
| Cincinnati Cluster | 1.43% | 2.21x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.06% | 2.18x |
| Consumer Rewards | 0.08% | 2.11x |
Composition Percentage:
The overlap percentage between the Long John Silver's audience and the Content Affinity attribute.
Index: A comparison of the Long John Silver's audience to the internet population.
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DEMOGRAPHICS
The Long John Silver's audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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