Explore the Long John Silver's Audience
Below you'll find more information about the Long John Silver's audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Long John Silver's audience.
INTERESTS
The Long John Silver's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Long John Silver's audience is Countdown to the Beach Travelers.
| Interest | Composition | Index |
| Countdown to the Beach Travelers | 0.02% | 2.58x |
| Ohio County and Local Fair Visitors | 5.06% | 2.00x |
| South State Fair Visitors | 4.23% | 1.63x |
| North Midwest State Fair Visitors | 3.86% | 1.62x |
| Cabin Rental Researchers | 4.08% | 1.57x |
| Texas State Fairs | 4.09% | 1.55x |
| Cininnati Reds Fans | 3.40% | 1.51x |
| Smoky Mountains Trip Planners | 3.53% | 1.51x |
| Big 12 Fans | 3.40% | 1.50x |
| Black Friday Deal Shoppers | 3.45% | 1.48x |
Composition Percentage:
The overlap percentage between the Long John Silver's audience and the Interest attribute.
Index: A comparison of the Long John Silver's audience to the internet population.
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APPAREL RETAILERS
The Long John Silver's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Long John Silver's audience is Columbia.
| Location | Composition | Index |
| Columbia | 1.88% | 6.87x |
| Express Outlets | 1.10% | 5.59x |
| Buckle | 6.13% | 5.47x |
| Eddie Bauer | 2.56% | 5.44x |
| Levi Strauss | 1.62% | 5.07x |
| Carhartt | 0.46% | 4.61x |
| Free People | 1.73% | 4.56x |
| Lane Bryant | 4.19% | 4.53x |
| American Eagle Outfitters | 6.62% | 4.45x |
| Journeys | 4.45% | 4.28x |
Composition Percentage:
The overlap percentage between the Long John Silver's audience and the Location attribute.
Index: A comparison of the Long John Silver's audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Long John Silver's audience is West Virginia News.
| Content Affinity | Composition | Index |
| West Virginia News | 1.59% | 3.55x |
| Environmentally Friendly Cars | 0.02% | 3.54x |
| Scientology | 0.02% | 3.53x |
| Kentucky News | 3.35% | 2.53x |
| Ohio Universities | 0.77% | 2.50x |
| Northern Texas Cluster | 1.70% | 2.45x |
| Central & Northwest Ohio Cluster | 2.32% | 2.33x |
| Cincinnati Cluster | 3.01% | 2.30x |
| Texas News | 2.01% | 2.30x |
| Tattoos & Costumes | 0.04% | 2.20x |
Composition Percentage:
The overlap percentage between the Long John Silver's audience and the Content Affinity attribute.
Index: A comparison of the Long John Silver's audience to the internet population.
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DEMOGRAPHICS
The Long John Silver's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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