Dstillery Audiences

LORD & TAYLOR

Audience Size: 16.6 Thousand Devices

Explore the Lord & Taylor Audience

Below you'll find more information about the Lord & Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 16.6 thousand unique devices whose actions qualify for the Lord & Taylor audience.

Dstillery Crafted Audiences

INTERESTS

The Lord & Taylor audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lord & Taylor audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 10.53% 7.53x
Broadway Fans 10.53% 6.84x
Internal Medicine Journal Researchers 10.53% 6.27x
Discount Flight Searchers 10.53% 5.69x
Budget Small Business Researchers 10.53% 5.67x
RV Shoppers 13.16% 5.36x
Building Service Contractors 10.53% 5.26x
Ballet Enthusiasts 7.89% 5.20x
Cosmetic Surgery Intenders 10.53% 5.18x
Lottery Enthusiasts 10.53% 5.12x
Composition Percentage: The overlap percentage between the Lord & Taylor audience and the Interest attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lord & Taylor audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lord & Taylor audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 10.24% 56.01x
Ann Taylor 9.82% 47.92x
Zara 11.35% 44.74x
Michael Kors 26.34% 44.04x
Brooks Brothers 14.10% 38.12x
Coach 18.38% 36.80x
Anthropologie 15.73% 33.81x
Gymboree 20.80% 32.13x
Banana Republic 28.99% 30.92x
The North Face 6.14% 29.38x
Composition Percentage: The overlap percentage between the Lord & Taylor audience and the Location attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lord & Taylor audience is Child Development.

Content Affinity Composition Index
Child Development 2.56% 5.84x
University Research 7.89% 5.70x
Gaming Content Readers 50.00% 5.17x
Medical & Pharmaceutical Scholarship 2.56% 5.02x
Bathrooms & Plumbing 0.53% 4.70x
Finance & Accounting Cluster 5.26% 3.98x
Music Production 0.58% 3.63x
Guitars & Instruments 1.71% 3.59x
Food Cluster 0.42% 3.57x
Sports News - Team Specific 33.33% 3.40x
Composition Percentage: The overlap percentage between the Lord & Taylor audience and the Content Affinity attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lord & Taylor audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male