Explore the Lord & Taylor Audience
Below you'll find more information about the Lord & Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 74.2 thousand unique devices whose actions qualify for the Lord & Taylor audience.
INTERESTS
The Lord & Taylor audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lord & Taylor audience is Mid-Range Grocery Shoppers.
| Interest | Composition | Index |
| Mid-Range Grocery Shoppers | 5.92% | 2.87x |
| Cape Cod News Readers | 4.77% | 2.74x |
| Executive Travelers | 0.17% | 2.52x |
| Chocolate Lovers | 4.11% | 2.51x |
| UConn Huskies Fans | 3.78% | 2.48x |
| New York Rangers Fans | 3.78% | 2.41x |
| Work Comes First Travelers | 0.85% | 2.38x |
| Reggaeton Fans | 5.10% | 2.31x |
| New York Giants Fans | 3.45% | 2.21x |
| Lacrosse Enthusiasts | 3.95% | 2.20x |
Composition Percentage:
The overlap percentage between the Lord & Taylor audience and the Interest attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
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APPAREL RETAILERS
The Lord & Taylor audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lord & Taylor audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 9.04% | 37.08x |
| Kate Spade | 14.11% | 35.97x |
| Coach | 30.80% | 32.37x |
| Eddie Bauer | 11.44% | 30.70x |
| Ann Taylor | 11.87% | 30.68x |
| Lululemon | 24.15% | 27.01x |
| LL Bean | 2.47% | 25.77x |
| Talbots | 18.75% | 25.16x |
| Armani | 13.45% | 25.03x |
| Zara | 10.09% | 24.46x |
Composition Percentage:
The overlap percentage between the Lord & Taylor audience and the Location attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lord & Taylor audience is Washington D.C. Hotels.
| Content Affinity | Composition | Index |
| Washington D.C. Hotels | 0.23% | 130.02x |
| Local & Travel England - North Midlands | 0.15% | 56.28x |
| Sports - Skiing, Snowboarding | 0.04% | 48.06x |
| Canadian Construction & Renovation Research Cluster | 0.08% | 37.53x |
| Quinceanera Planning | 0.08% | 30.20x |
| Watches & Jewelry | 0.03% | 29.72x |
| Barcode Site & App Users | 0.10% | 27.83x |
| As Seen On TV Products | 0.13% | 27.79x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.08% | 24.29x |
| Flags & Trump | 0.14% | 23.89x |
Composition Percentage:
The overlap percentage between the Lord & Taylor audience and the Content Affinity attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
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DEMOGRAPHICS
The Lord & Taylor audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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