Dstillery Audiences

LORD & TAYLOR

Audience Size: 58 Thousand Devices

Explore the Lord & Taylor Audience

Below you'll find more information about the Lord & Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 58 thousand unique devices whose actions qualify for the Lord & Taylor audience.

Dstillery Crafted Audiences

INTERESTS

The Lord & Taylor audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lord & Taylor audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 7.35% 3.68x
New York Trip Planners 7.11% 3.53x
Cape Cod News Readers 5.39% 3.38x
Ballet Enthusiasts 5.88% 3.09x
Real Estate Decision Makers 6.13% 3.06x
Northeastern Voters 5.39% 3.01x
North East State Fair Visitors 5.88% 2.77x
Readers of Arabic Content 4.17% 2.70x
Federal Employee Benefits Researchers 4.17% 2.66x
Yale University Fans 4.41% 2.63x
Composition Percentage: The overlap percentage between the Lord & Taylor audience and the Interest attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lord & Taylor audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lord & Taylor audience is Ann Taylor.

Location Composition Index
Ann Taylor 16.85% 35.32x
Eddie Bauer 18.24% 34.68x
LL Bean 3.84% 30.81x
Uniqlo 9.80% 30.61x
Tommy Bahama 16.83% 30.41x
Ralph Lauren 7.87% 27.50x
Michael Kors 28.28% 27.46x
Coach 29.98% 27.39x
Zara 12.66% 26.98x
Calvin Klein 2.24% 26.41x
Composition Percentage: The overlap percentage between the Lord & Taylor audience and the Location attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lord & Taylor audience is Concert Posters.

Content Affinity Composition Index
Concert Posters 0.20% 5.69x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.74% 5.68x
Parenting & Children's Activities 0.74% 5.57x
Custom Gifts 0.74% 5.32x
Upstate New York Local Information Cluster 4.17% 5.26x
Hudson Valley New York Media 1.96% 5.25x
Middle East News 1.23% 5.02x
New England & Ivy League Sports 0.74% 4.77x
Music Education 0.98% 4.74x
Rochester New York Cluster 2.94% 4.40x
Composition Percentage: The overlap percentage between the Lord & Taylor audience and the Content Affinity attribute.
Index: A comparison of the Lord & Taylor audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lord & Taylor audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female