Dstillery Audiences

LORNA JANE

Audience Size: 82.7 Thousand Devices

Explore the Lorna Jane Audience

Below you'll find more information about the Lorna Jane audience, broken down in different categories based on their digital and physical behaviors. These are 82.7 thousand unique devices whose actions qualify for the Lorna Jane audience.

Dstillery Crafted Audiences

INTERESTS

The Lorna Jane audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lorna Jane audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 12.16% 5.11x
California Skiers and Snowboarders 9.56% 4.60x
Opera Enthusiasts 8.06% 4.49x
Los Angeles Trip Planners 9.97% 4.41x
Men's Suit Shoppers 8.74% 4.26x
San Diego Events Researchers 7.65% 4.19x
San Francisco Activities Researchers 7.51% 4.11x
Santa Monica Trip Planners 9.56% 3.98x
California Trip Planners 8.20% 3.85x
San Diego Activities Researchers 7.24% 3.84x
Composition Percentage: The overlap percentage between the Lorna Jane audience and the Interest attribute.
Index: A comparison of the Lorna Jane audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lorna Jane audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lorna Jane audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 7.54% 142.60x
Topshop 7.34% 82.74x
Tommy Bahama 22.31% 39.26x
Calvin Klein 3.16% 36.53x
Free People 12.57% 30.87x
Abercrombie & Fitch 15.87% 30.35x
Michael Kors 28.65% 28.51x
Saint Laurent Paris 4.47% 27.07x
Hugo Boss 18.79% 26.89x
Coach 28.28% 25.55x
Composition Percentage: The overlap percentage between the Lorna Jane audience and the Location attribute.
Index: A comparison of the Lorna Jane audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lorna Jane audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 1.78% 9.32x
California Universities 1.78% 7.62x
Work Productivity 0.55% 5.93x
San Diego Cluster 5.05% 5.80x
Vegans & Animal Welfare 0.68% 5.53x
Los Angeles Tourism 3.55% 5.29x
Custom Gifts 0.68% 4.99x
Bags & Luggage 0.55% 4.86x
Los Angeles News 9.29% 4.77x
Foreign Language Education 0.27% 3.88x
Composition Percentage: The overlap percentage between the Lorna Jane audience and the Content Affinity attribute.
Index: A comparison of the Lorna Jane audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lorna Jane audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male