Dstillery Audiences

LORNA JANE

Audience Size: 21.4 Thousand Devices

Explore the Lorna Jane Audience

Below you'll find more information about the Lorna Jane audience, broken down in different categories based on their digital and physical behaviors. These are 21.4 thousand unique devices whose actions qualify for the Lorna Jane audience.

Dstillery Crafted Audiences

INTERESTS

The Lorna Jane audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lorna Jane audience is Los Angeles Trip Planners.

Interest Composition Index
Los Angeles Trip Planners 10.81% 6.30x
Orthodontics Researchers 5.33% 6.11x
Grand Canyon Trip Planners 16.22% 5.84x
Santa Monica Trip Planners 13.51% 5.70x
Arizona Diamondbacks Fans 10.81% 5.69x
Ride Share Drivers 8.11% 5.16x
Documentary Film Fans 4.00% 5.02x
Nursing Education Content Readers 4.00% 4.80x
Aquarium Trip Planners 8.11% 4.45x
Arizona Trip Planners 10.81% 4.43x
Composition Percentage: The overlap percentage between the Lorna Jane audience and the Interest attribute.
Index: A comparison of the Lorna Jane audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lorna Jane audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lorna Jane audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 2.52% 65.55x
Topshop 1.44% 42.95x
Free People 20.66% 29.94x
Abercrombie & Fitch 5.56% 29.12x
Uniqlo 5.81% 26.26x
Hugo Boss 12.78% 19.05x
Intermix 1.63% 18.56x
Michael Kors 32.28% 18.45x
Kate Spade 15.55% 18.14x
American Apparel 8.82% 18.07x
Composition Percentage: The overlap percentage between the Lorna Jane audience and the Location attribute.
Index: A comparison of the Lorna Jane audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lorna Jane audience is Reproductive Health.

Content Affinity Composition Index
Reproductive Health 0.38% 5.22x
Parenting & Pregnancy Resources 8.11% 4.73x
Assorted Topics (Nhl, Hot Sauce, Video Games, Law) 5.41% 3.75x
Poetry Fans 5.41% 3.74x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 1.09% 3.74x
Fashion & Retail 1.91% 3.72x
Clean Energy 0.25% 3.29x
Lacrosse College Athletics 0.20% 3.28x
Pool Cleaning 0.20% 3.21x
Marijuana 0.19% 3.12x
Composition Percentage: The overlap percentage between the Lorna Jane audience and the Content Affinity attribute.
Index: A comparison of the Lorna Jane audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lorna Jane audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male