Dstillery Audiences

LOVES TRAVEL STOPS

Audience Size: 751.9 Thousand Devices

Explore the Loves Travel Stops Audience

Below you'll find more information about the Loves Travel Stops audience, broken down in different categories based on their digital and physical behaviors. These are 751.9 thousand unique devices whose actions qualify for the Loves Travel Stops audience.

Dstillery Crafted Audiences

INTERESTS

The Loves Travel Stops audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Loves Travel Stops audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 7.90% 2.34x
Kansas City Trip Planners 5.40% 2.00x
North Midwest State Fair Visitors 5.36% 1.99x
Texas State Fairs 5.14% 1.88x
Southern Central Voters 4.40% 1.87x
Oklahoma Sooners Fans 4.47% 1.79x
Texas Longhorn Fans 3.44% 1.67x
Rodeo Enthusiasts 3.60% 1.65x
Diesel Vehicle Shoppers 3.27% 1.56x
Texas Energy Providers 3.48% 1.56x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Interest attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Loves Travel Stops audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Loves Travel Stops audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 3.03x
Maurices 12.41% 2.59x
Carhartt 45.92% 2.23x
Buckle 7.40% 2.11x
Belk 2.24% 2.07x
Express Outlets 1.03% 1.89x
Lane Bryant 5.22% 1.76x
Eddie Bauer 2.23% 1.68x
The Childrens Place 7.22% 1.59x
Old Navy 8.39% 1.57x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Location attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Loves Travel Stops audience is Vietnam Cluster.

Content Affinity Composition Index
Vietnam Cluster 0.07% 4.50x
College Sports 0.07% 4.30x
Internet Radio 0.05% 3.98x
Marijuana 0.09% 3.98x
Farming & Agriculture 0.05% 3.80x
College Greek Life 0.05% 3.80x
East Texas Cluster 0.84% 3.71x
Real Estate Cluster 0.10% 3.39x
Arts & Crafts 0.07% 2.93x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.07% 2.92x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Content Affinity attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Loves Travel Stops audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female