Dstillery Audiences

LOVES TRAVEL STOPS

Audience Size: 838.4 Thousand Devices

Explore the Loves Travel Stops Audience

Below you'll find more information about the Loves Travel Stops audience, broken down in different categories based on their digital and physical behaviors. These are 838.4 thousand unique devices whose actions qualify for the Loves Travel Stops audience.

Dstillery Crafted Audiences

INTERESTS

The Loves Travel Stops audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Loves Travel Stops audience is Commercial Truck Researchers.

Interest Composition Index
Commercial Truck Researchers 3.20% 2.98x
Tractor Shoppers 2.45% 2.33x
Southern Central Voters 2.51% 2.21x
Getting Off the Grid Travelers 0.03% 2.18x
Family Adventures Travelers 0.04% 2.18x
Truck Drivers 2.18% 2.18x
Mowing Equipment Shoppers 1.81% 2.13x
Oklahoma Sooners Fans 2.47% 2.11x
Xtreme Sports Fans 2.25% 2.03x
Truck Shoppers 2.38% 1.96x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Interest attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Loves Travel Stops audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Loves Travel Stops audience is Belk.

Location Composition Index
Belk 1.43% 6.39x
Carhartt 16.23% 6.03x
Express Outlets 0.26% 4.80x
Aeropostale 1.84% 4.24x
Dressbarn 2.32% 4.19x
Lane Bryant 2.58% 4.17x
Columbia 0.49% 3.77x
Old Navy 3.03% 3.72x
Brooks Brothers 1.80% 3.49x
Jos A. Bank Clothiers 1.73% 3.46x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Location attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Loves Travel Stops audience is Trucks.

Content Affinity Composition Index
Trucks 1.08% 6.08x
East Texas Cluster 0.68% 4.87x
Flags & Trump 0.02% 3.28x
Farming & Agriculture 0.25% 2.98x
Mississippi News 0.77% 2.95x
Northern Texas Cluster 1.14% 2.79x
Arkansas News 0.79% 2.76x
Memphis News 0.19% 2.68x
Missouri Travel & Outdoors Cluster 0.83% 2.58x
Survival Guides 0.04% 2.55x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Content Affinity attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Loves Travel Stops audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female