Dstillery Audiences

LOVES TRAVEL STOPS

Audience Size: 900.4 Thousand Devices

Explore the Loves Travel Stops Audience

Below you'll find more information about the Loves Travel Stops audience, broken down in different categories based on their digital and physical behaviors. These are 900.4 thousand unique devices whose actions qualify for the Loves Travel Stops audience.

Dstillery Crafted Audiences

INTERESTS

The Loves Travel Stops audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Loves Travel Stops audience is Commercial Truck Researchers.

Interest Composition Index
Commercial Truck Researchers 3.52% 3.17x
Tractor Shoppers 2.97% 2.44x
Southern Central Voters 2.81% 2.39x
Mowing Equipment Shoppers 2.28% 2.35x
Cattle Industry New Readers 2.30% 2.32x
Truck Drivers 2.58% 2.31x
Diesel Vehicle Shoppers 3.49% 2.21x
Oklahoma Sooners Fans 2.86% 2.16x
Xtreme Sports Fans 2.42% 2.15x
Welding Tools and Supplies Shoppers 2.23% 2.13x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Interest attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Loves Travel Stops audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Loves Travel Stops audience is Carhartt.

Location Composition Index
Carhartt 14.47% 6.77x
Belk 1.48% 6.37x
Express Outlets 0.49% 4.93x
Buckle 1.53% 4.58x
Aeropostale 1.95% 4.36x
Lane Bryant 3.39% 4.21x
Dressbarn 2.81% 4.18x
Columbia 0.70% 3.81x
Old Navy 3.87% 3.71x
Journeys 2.08% 3.52x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Location attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Loves Travel Stops audience is Trucks.

Content Affinity Composition Index
Trucks 1.22% 6.05x
East Texas Cluster 0.80% 4.32x
Farming & Agriculture 0.34% 3.45x
Romanian News 0.03% 2.79x
Mississippi News 0.89% 2.79x
Northern Texas Cluster 1.46% 2.79x
Serbia & Albania Cluster 0.06% 2.70x
Arkansas News 0.97% 2.68x
Memphis News 0.22% 2.66x
Texas Off-Roading 0.02% 2.64x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Content Affinity attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Loves Travel Stops audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female