Explore the Loves Travel Stops Audience
Below you'll find more information about the Loves Travel Stops audience, broken down in different categories based on their digital and physical behaviors. These are 132.5 thousand unique devices whose actions qualify for the Loves Travel Stops audience.
INTERESTS
The Loves Travel Stops audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Loves Travel Stops audience is South State Fair Visitors.
| Interest | Composition | Index |
| South State Fair Visitors | 7.40% | 2.17x |
| Texas County and Local Fair Visitors | 5.76% | 1.99x |
| Harley Davidson Shoppers | 5.43% | 1.94x |
| Holiday Season Sporting Goods Deal Shoppers | 3.78% | 1.91x |
| Small Business Administration Cares Act Researchers | 2.63% | 1.91x |
| Texas State Fairs | 5.59% | 1.89x |
| North Midwest State Fair Visitors | 5.43% | 1.85x |
| Texas Trip Planners | 5.76% | 1.83x |
| Cowboy Boots Shoppers | 5.92% | 1.82x |
| Dallas Cowboys Fans | 4.93% | 1.82x |
Composition Percentage:
The overlap percentage between the Loves Travel Stops audience and the Interest attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
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APPAREL RETAILERS
The Loves Travel Stops audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Loves Travel Stops audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.02% | 4.62x |
| Maurices | 4.59% | 4.17x |
| Carhartt | 29.68% | 3.83x |
| Buckle | 2.77% | 3.57x |
| Columbia | 0.22% | 3.33x |
| Express Outlets | 0.33% | 3.26x |
| Kate Spade | 0.70% | 3.16x |
| Ralph Lauren | 0.43% | 2.94x |
| Abercrombie & Fitch | 0.10% | 2.88x |
| Eddie Bauer | 0.77% | 2.85x |
Composition Percentage:
The overlap percentage between the Loves Travel Stops audience and the Location attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Loves Travel Stops audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 0.82% | 6.91x |
| Back & Spine | 0.61% | 5.00x |
| Power Tools | 0.49% | 4.94x |
| Marijuana | 0.09% | 3.98x |
| Germany Cluster | 0.05% | 3.64x |
| Studio & Franchise Video Game Players | 0.40% | 3.59x |
| Bird Watching | 0.09% | 3.57x |
| Scrapbooking & Home Art Projects | 0.46% | 3.55x |
| Grocery & Food Service | 0.09% | 3.54x |
| Real Estate Cluster | 0.10% | 3.39x |
Composition Percentage:
The overlap percentage between the Loves Travel Stops audience and the Content Affinity attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
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DEMOGRAPHICS
The Loves Travel Stops audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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