Dstillery Audiences

LOVES TRAVEL STOPS

Audience Size: 957.7 Thousand Devices

Explore the Loves Travel Stops Audience

Below you'll find more information about the Loves Travel Stops audience, broken down in different categories based on their digital and physical behaviors. These are 957.7 thousand unique devices whose actions qualify for the Loves Travel Stops audience.

Dstillery Crafted Audiences

INTERESTS

The Loves Travel Stops audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Loves Travel Stops audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 6.82% 2.88x
North Midwest State Fair Visitors 5.94% 2.63x
Texas State Fairs 6.62% 2.61x
Commercial Truck Researchers 5.04% 2.43x
Diesel Vehicle Shoppers 4.95% 2.21x
Tractor Shoppers 4.92% 2.19x
Southern Central Voters 4.76% 2.17x
Oklahoma Sooners Fans 4.91% 2.12x
Mowing Equipment Shoppers 4.08% 2.11x
Cattle Industry New Readers 4.07% 2.09x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Interest attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Loves Travel Stops audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Loves Travel Stops audience is Buckle.

Location Composition Index
Buckle 4.27% 4.33x
Belk 0.92% 4.23x
Express Outlets 0.77% 4.14x
Carhartt 0.33% 3.16x
Columbia 0.82% 3.15x
Lane Bryant 2.78% 3.08x
Eddie Bauer 1.31% 3.06x
Journeys 2.92% 2.97x
Aeropostale 2.59% 2.91x
Dressbarn 2.48% 2.90x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Location attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Loves Travel Stops audience is Trucks.

Content Affinity Composition Index
Trucks 1.37% 6.01x
Bulgaria Cluster 0.04% 4.26x
East Texas Cluster 1.14% 4.24x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 3.88x
Texas Off-Roading 0.03% 3.55x
Quinceanera Planning 0.01% 3.44x
Fashion & Cosmetics 0.01% 3.07x
Northern Texas Cluster 2.22% 2.98x
Farming & Agriculture 0.36% 2.97x
Arkansas News 1.50% 2.77x
Composition Percentage: The overlap percentage between the Loves Travel Stops audience and the Content Affinity attribute.
Index: A comparison of the Loves Travel Stops audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Loves Travel Stops audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female