Dstillery Audiences

LOWES FOOD

Audience Size: 54.3 Thousand Devices

Explore the Lowes Food Audience

Below you'll find more information about the Lowes Food audience, broken down in different categories based on their digital and physical behaviors. These are 54.3 thousand unique devices whose actions qualify for the Lowes Food audience.

Dstillery Crafted Audiences

INTERESTS

The Lowes Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lowes Food audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 20.62% 7.76x
North Carolina Travel Researchers 18.75% 7.35x
UNC Tar Heels Fans 10.21% 5.56x
Asheville Trip Planners 6.67% 5.01x
Duke Blue Devils Fans 8.33% 4.52x
Myrtle Beach Trip Planners 7.71% 3.86x
Atlanta Trip Planners 7.29% 3.77x
Readers of Arabic Content 7.08% 3.61x
Clemson Tigers Fans 7.92% 3.58x
Mood Lifters Researchers 0.83% 3.29x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Interest attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lowes Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lowes Food audience is Belk.

Location Composition Index
Belk 10.76% 10.48x
Talbots 6.49% 4.18x
REI 2.23% 4.08x
Madewell 2.55% 3.49x
Brooks Brothers 2.78% 3.44x
Ralph Lauren 1.88% 3.17x
Ann Taylor 1.54% 3.11x
Abercrombie & Fitch 0.57% 3.03x
Jos A. Bank Clothiers 6.21% 2.86x
Topshop 0.06% 2.84x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Location attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lowes Food audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 2.50% 21.92x
North Carolina Education 10.21% 20.64x
North Carolina News 15.21% 9.81x
North Carolina 8.75% 7.66x
South Carolina News 9.17% 5.87x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.62% 5.43x
Party Suppliers 0.52% 3.94x
Concert Posters 0.15% 3.92x
Golf Travel & Gear 0.83% 3.74x
Spain News - Madrid & Seville 0.69% 3.68x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Content Affinity attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lowes Food audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female