Explore the Lowes Food Audience
Below you'll find more information about the Lowes Food audience, broken down in different categories based on their digital and physical behaviors. These are 76 thousand unique devices whose actions qualify for the Lowes Food audience.
INTERESTS
The Lowes Food audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lowes Food audience is Work Comes First Travelers.
| Interest | Composition | Index |
| Work Comes First Travelers | 0.09% | 28.52x |
| North Carolina Football Fans | 16.81% | 9.52x |
| North Carolina Travel Researchers | 15.85% | 9.12x |
| UNC Tar Heels Fans | 8.71% | 6.87x |
| Myrtle Beach Trip Planners | 6.43% | 5.06x |
| Carolina Panthers Fans | 5.99% | 4.70x |
| Duke Blue Devils Fans | 6.87% | 4.69x |
| Asheville Trip Planners | 7.13% | 4.49x |
| Getting Off the Grid Travelers | 0.51% | 4.32x |
| South Carolina Gamecocks Fans | 4.49% | 4.13x |
Composition Percentage:
The overlap percentage between the Lowes Food audience and the Interest attribute.
Index: A comparison of the Lowes Food audience to the internet population.
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APPAREL RETAILERS
The Lowes Food audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lowes Food audience is Belk.
| Location | Composition | Index |
| Belk | 6.11% | 27.56x |
| Tommy Bahama | 2.57% | 6.55x |
| Talbots | 4.88% | 6.46x |
| Chicos | 4.88% | 6.06x |
| Brooks Brothers | 3.42% | 5.88x |
| Express Outlets | 0.81% | 5.82x |
| Jos A. Bank Clothiers | 5.29% | 5.75x |
| Dressbarn | 4.16% | 5.47x |
| Aeropostale | 2.98% | 5.11x |
| Buckle | 3.28% | 4.98x |
Composition Percentage:
The overlap percentage between the Lowes Food audience and the Location attribute.
Index: A comparison of the Lowes Food audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lowes Food audience is Watches & Jewelry.
| Content Affinity | Composition | Index |
| Watches & Jewelry | 0.11% | 108.71x |
| Washington D.C. Hotels | 0.09% | 87.31x |
| Handyman Tools | 0.09% | 80.59x |
| Local & Travel England - North Midlands | 0.11% | 53.33x |
| Decoration & Fabric | 0.08% | 38.41x |
| Barcode Site & App Users | 0.09% | 37.14x |
| North Carolina Education | 13.47% | 22.86x |
| As Seen On TV Products | 0.10% | 22.48x |
| Rural Living | 0.10% | 21.55x |
| Environmental Conservation | 0.09% | 20.52x |
Composition Percentage:
The overlap percentage between the Lowes Food audience and the Content Affinity attribute.
Index: A comparison of the Lowes Food audience to the internet population.
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DEMOGRAPHICS
The Lowes Food audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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