Dstillery Audiences

LOWES FOOD

Audience Size: 88.3 Thousand Devices

Explore the Lowes Food Audience

Below you'll find more information about the Lowes Food audience, broken down in different categories based on their digital and physical behaviors. These are 88.3 thousand unique devices whose actions qualify for the Lowes Food audience.

Dstillery Crafted Audiences

INTERESTS

The Lowes Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lowes Food audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 21.87% 10.96x
North Carolina Football Fans 21.56% 10.78x
UNC Tar Heels Fans 12.63% 7.49x
Asheville Trip Planners 10.78% 5.64x
Duke Blue Devils Fans 9.55% 5.31x
Myrtle Beach Trip Planners 8.93% 5.20x
Carolina Panthers Fans 9.45% 5.18x
South Carolina Gamecocks Fans 6.67% 4.33x
Getting Off the Grid Travelers 0.51% 4.32x
ACC Fans 6.88% 3.96x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Interest attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lowes Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lowes Food audience is Belk.

Location Composition Index
Belk 6.77% 26.93x
Talbots 5.38% 6.78x
Tommy Bahama 3.17% 5.73x
REI 1.44% 4.65x
Brooks Brothers 2.63% 4.37x
Chicos 4.77% 4.36x
Jos A. Bank Clothiers 4.11% 4.26x
Dressbarn 3.99% 4.23x
Buckle 4.68% 4.13x
Express Outlets 0.86% 4.13x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Location attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lowes Food audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 15.50% 28.03x
North Carolina News 17.76% 14.41x
North Carolina 9.34% 11.11x
Southeast College Athletics 0.82% 9.10x
South Carolina Beach Travel 1.03% 7.44x
South Carolina News 6.47% 5.11x
Sports - Climbing, Non-traditional 2.05% 4.76x
Hobby Vehicles 0.41% 4.56x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.62% 4.00x
Airsoft & Paintball Equipment 0.18% 3.96x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Content Affinity attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lowes Food audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male