Dstillery Audiences

LOWES FOOD

Audience Size: 38.3 Thousand Devices

Explore the Lowes Food Audience

Below you'll find more information about the Lowes Food audience, broken down in different categories based on their digital and physical behaviors. These are 38.3 thousand unique devices whose actions qualify for the Lowes Food audience.

Dstillery Crafted Audiences

INTERESTS

The Lowes Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lowes Food audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 21.08% 7.60x
North Carolina Travel Researchers 20.43% 7.16x
UNC Tar Heels Fans 12.69% 5.31x
Carolina Panthers Fans 9.46% 4.30x
Asheville Trip Planners 9.25% 3.92x
Duke Blue Devils Fans 8.60% 3.52x
Myrtle Beach Trip Planners 8.17% 3.45x
South Carolina Gamecocks Fans 6.24% 3.34x
ACC Fans 6.02% 2.71x
Washington DC Trip Planners 6.02% 2.44x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Interest attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lowes Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lowes Food audience is Belk.

Location Composition Index
Belk 2.48% 11.54x
Ann Taylor 0.42% 4.09x
Brooks Brothers 0.69% 3.66x
Levi Strauss 0.08% 3.64x
Ralph Lauren 0.53% 3.50x
Talbots 1.22% 3.26x
Chicos 2.06% 3.20x
REI 0.38% 3.08x
Express Outlets 0.32% 2.91x
Dressbarn 1.37% 2.76x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Location attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lowes Food audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 13.76% 20.76x
North Carolina News 19.57% 9.61x
North Carolina 10.97% 7.79x
DIY Decoration & Furniture 0.65% 5.20x
Motorsport Equipment 0.86% 4.86x
High-End Audio 0.86% 4.22x
South Carolina News 7.96% 4.09x
Airsoft & Paintball Equipment 0.18% 3.96x
Party Suppliers 0.52% 3.94x
Antiques & Auctions 0.61% 3.93x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Content Affinity attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lowes Food audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male