Dstillery Audiences

LOWES FOOD

Audience Size: 22.4 Thousand Devices

Explore the Lowes Food Audience

Below you'll find more information about the Lowes Food audience, broken down in different categories based on their digital and physical behaviors. These are 22.4 thousand unique devices whose actions qualify for the Lowes Food audience.

Dstillery Crafted Audiences

INTERESTS

The Lowes Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lowes Food audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 10.92% 8.48x
North Carolina Travel Researchers 18.54% 6.52x
Myrtle Beach Trip Planners 7.11% 5.92x
South Carolina Gamecocks Fans 5.01% 5.47x
UNC Tar Heels Fans 5.01% 4.46x
Carolina Panthers Fans 4.91% 4.21x
Duke Blue Devils Fans 4.71% 4.09x
Smoky Mountains Trip Planners 3.91% 3.42x
Washington DC Trip Planners 5.11% 3.36x
South Atlantic Voters 3.81% 2.94x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Interest attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lowes Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lowes Food audience is Talbots.

Location Composition Index
Talbots 2.41% 8.73x
Brooks Brothers 3.53% 8.45x
Old Navy 3.48% 8.30x
Chicos 2.46% 7.88x
J. Crew 2.31% 6.48x
Dressbarn 1.74% 6.13x
Gap 4.10% 6.03x
REI 1.64% 5.30x
Forever 21 1.28% 4.74x
American Eagle Outfitters 1.43% 3.79x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Location attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lowes Food audience is North Carolina News.

Content Affinity Composition Index
North Carolina News 8.82% 12.49x
North Carolina 5.91% 11.06x
South Carolina News 5.91% 8.37x
Antiques & Auctions 1.30% 2.52x
Virginia News 2.61% 2.31x
Tennessee Cluster 1.30% 2.26x
Cruise Vacations 2.71% 2.25x
College Planning 1.60% 2.18x
Boating & Yachts 1.50% 2.02x
Home Decoration Content Readers 1.60% 1.86x
Composition Percentage: The overlap percentage between the Lowes Food audience and the Content Affinity attribute.
Index: A comparison of the Lowes Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lowes Food audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female