Dstillery Audiences

LUCKYS-MARKET

Audience Size: 41.7 Thousand Devices

Explore the Luckys-market Audience

Below you'll find more information about the Luckys-market audience, broken down in different categories based on their digital and physical behaviors. These are 41.7 thousand unique devices whose actions qualify for the Luckys-market audience.

Dstillery Crafted Audiences

INTERESTS

The Luckys-market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luckys-market audience is Cleveland Indians Fans.

Interest Composition Index
Cleveland Indians Fans 13.04% 6.82x
Ohio County and Local Fair Visitors 15.22% 6.68x
Cleveland Cavaliers Fans 8.70% 5.87x
Aspen Trip Planners 8.70% 5.58x
Denver Trip Planners 8.70% 5.00x
New York Giants Fans 8.70% 4.94x
Solitaire Players 6.52% 4.82x
Video and Computer Gaming Enthusiasts 8.70% 4.78x
Property and Facility Managers 8.70% 4.73x
Rock Climbing Enthusiasts 6.52% 4.62x
Composition Percentage: The overlap percentage between the Luckys-market audience and the Interest attribute.
Index: A comparison of the Luckys-market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Luckys-market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luckys-market audience is Express Outlets.

Location Composition Index
Express Outlets 1.57% 8.56x
Abercrombie & Fitch 0.79% 8.53x
Eddie Bauer 3.69% 8.07x
Chicos 7.59% 7.79x
Charlotte Russe 2.21% 7.60x
Talbots 4.77% 7.29x
Hollister 6.38% 7.26x
Tommy Bahama 2.36% 7.24x
REI 1.61% 6.37x
Buckle 6.84% 6.27x
Composition Percentage: The overlap percentage between the Luckys-market audience and the Location attribute.
Index: A comparison of the Luckys-market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luckys-market audience is Cleveland News.

Content Affinity Composition Index
Cleveland News 13.04% 6.17x
Colorado News 10.87% 5.14x
Celebrity Gossip & Viral News 6.52% 4.48x
Central & Northwest Ohio Cluster 6.52% 4.38x
Florida Naples News Cluster 2.92% 4.23x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 8.70% 4.18x
Build Your Own Computer Enthusiasts 4.35% 3.97x
Idaho Cluster 1.46% 3.80x
Pittsburgh News 6.52% 3.80x
Mobile Phone Networks 0.51% 3.76x
Composition Percentage: The overlap percentage between the Luckys-market audience and the Content Affinity attribute.
Index: A comparison of the Luckys-market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Luckys-market audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female