Dstillery Audiences

MGM GRAND RESORTS

Audience Size: 143.1 Thousand Devices

Explore the MGM Grand Resorts Audience

Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 143.1 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.

Dstillery Crafted Audiences

INTERESTS

The MGM Grand Resorts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Trip Planners.

Interest Composition Index
Las Vegas Trip Planners 13.28% 5.09x
Entry Level SUV Auto Intenders 2.34% 3.47x
Small SUV Auto Intenders 3.91% 3.30x
Las Vegas Hotel Researchers 6.25% 3.09x
Pharmacists 5.47% 3.07x
Halloween Costume Shoppers 6.25% 2.93x
Commercial Banking Market Intelligence Researchers 5.47% 2.92x
Hard Rock Hotel & Casino Trip Planners 7.03% 2.84x
Flight and Hotel Shoppers 4.69% 2.78x
Rideshare App Users 3.12% 2.76x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 1.14% 38.29x
Lorna Jane 1.51% 21.93x
Tommy Bahama 4.95% 15.17x
Topshop 0.68% 13.25x
Hugo Boss 6.93% 12.34x
Calvin Klein 0.73% 10.95x
Kate Spade 4.99% 10.57x
Saint Laurent Paris 1.23% 9.79x
Ralph Lauren 2.29% 8.21x
Coach 6.54% 8.21x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 10.16% 10.10x
Mississippi News 4.69% 5.69x
Graphic Design 2.34% 4.93x
Canada Consumer Product Cluster 0.49% 4.22x
Alberta Canada Cluster 1.02% 4.18x
Perfume, Makeup & Cosmetics 0.30% 4.16x
Law School 1.56% 3.98x
Internet Radio 0.33% 3.84x
US Soccer 0.33% 3.71x
Assorted Topics (Business Support ToolsForm Templates) 0.13% 3.53x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female