Dstillery Audiences

MGM GRAND RESORTS

Audience Size: 221.9 Thousand Devices

Explore the MGM Grand Resorts Audience

Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 221.9 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.

Dstillery Crafted Audiences

INTERESTS

The MGM Grand Resorts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Trip Planners.

Interest Composition Index
Las Vegas Trip Planners 10.71% 3.45x
Las Vegas Hotel Researchers 6.23% 2.68x
Poker Card Game Hobbyists 5.15% 2.17x
Work Hard, Play Hard Travelers 0.10% 2.12x
Las Vegas Nightlife Researchers 5.76% 2.06x
Sports Gamblers 4.32% 1.94x
Hard Rock Hotel & Casino Trip Planners 4.48% 1.85x
California Skiers and Snowboarders 4.07% 1.81x
Solar Energy Solution Shoppers 3.65% 1.64x
Los Angeles Angels Fans 3.65% 1.62x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 1.66% 29.29x
Topshop 1.57% 18.73x
Saint Laurent Paris 2.90% 18.59x
Lorna Jane 1.24% 14.63x
Hugo Boss 8.70% 13.74x
Calvin Klein 1.12% 13.03x
Tommy Bahama 6.45% 12.47x
Kate Spade 4.97% 10.16x
Armani 5.46% 10.06x
Levi Strauss 2.64% 8.27x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 7.57% 8.32x
Meeting Planning & Hotels 0.21% 4.71x
Canada Culture and Tourism 0.51% 4.30x
Apartment & Community Real Estate Researchers 0.10% 4.00x
Shipping & Logistics 0.11% 3.85x
Canadian News 0.15% 3.81x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.10% 3.56x
Vietnam Cluster 0.11% 3.53x
Assorted Topics (Business Support ToolsForm Templates) 0.13% 3.53x
Alberta Canada Cluster 0.87% 3.41x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male