Explore the MGM Grand Resorts Audience
Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 29.6 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.
INTERESTS
The MGM Grand Resorts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Hotel Researchers.
| Interest | Composition | Index |
| Las Vegas Hotel Researchers | 4.82% | 3.46x |
| Las Vegas Trip Planners | 5.27% | 3.44x |
| Luxury Hotel Guests | 3.01% | 3.38x |
| San Diego Activities Researchers | 1.51% | 2.47x |
| Food Bank Researchers | 1.66% | 2.47x |
| San Francisco Activities Researchers | 2.11% | 2.43x |
| San Diego Events Researchers | 2.11% | 2.43x |
| Remdesivir Information Researchers | 1.36% | 2.41x |
| Ski and Snowboard Trip Planners | 3.77% | 2.37x |
| Charitable Organization Researchers | 1.96% | 2.36x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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APPAREL RETAILERS
The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.61% | 32.38x |
| Hugo Boss | 3.18% | 9.18x |
| Lorna Jane | 0.68% | 8.60x |
| Charlotte Russe | 0.98% | 8.25x |
| Kate Spade | 2.97% | 7.01x |
| Tommy Bahama | 1.56% | 6.83x |
| REI | 1.86% | 6.44x |
| American Apparel | 1.66% | 6.38x |
| Armani | 1.35% | 6.19x |
| Calvin Klein | 0.20% | 5.91x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Central California Cluster.
| Content Affinity | Composition | Index |
| Central California Cluster | 0.90% | 10.48x |
| Las Vegas Hotels | 6.63% | 8.96x |
| Alberta Canada Cluster | 0.75% | 7.85x |
| Vancouver British Columbia Locals Cluster | 0.90% | 6.39x |
| Electronic Accessories | 0.45% | 5.50x |
| Hockey | 1.51% | 4.25x |
| Tahoe & Reno Tourism | 0.45% | 4.10x |
| Hawaii News | 0.75% | 4.03x |
| Law School | 1.56% | 3.98x |
| Philippines News | 0.60% | 3.74x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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DEMOGRAPHICS
The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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