Dstillery Audiences

MGM GRAND RESORTS

Audience Size: 207.9 Thousand Devices

Explore the MGM Grand Resorts Audience

Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 207.9 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.

Dstillery Crafted Audiences

INTERESTS

The MGM Grand Resorts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Hotel Researchers.

Interest Composition Index
Las Vegas Hotel Researchers 4.30% 3.29x
Las Vegas Trip Planners 9.23% 3.02x
Las Vegas Nightlife Researchers 4.48% 2.41x
Sports Gamblers 2.73% 2.34x
Horse Race Enthusiasts 2.42% 2.29x
Poker Card Game Hobbyists 2.91% 2.23x
ESPN Enthusiasts 2.20% 2.19x
Los Angeles Clippers Fans 2.24% 2.16x
Football Enthusiasts 2.60% 2.15x
Los Angeles Chargers Fans 2.60% 2.07x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 4.18% 32.39x
Joe's Jeans 1.89% 25.37x
Armani 8.44% 20.82x
Topshop 0.39% 18.43x
Hugo Boss 6.60% 15.89x
Tommy Bahama 5.36% 15.13x
Lorna Jane 1.12% 13.43x
Kate Spade 2.91% 11.47x
Calvin Klein 1.28% 10.09x
Johnston and Murphy 2.06% 9.65x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 6.23% 8.57x
Online Games 0.45% 4.18x
Horse Racing 0.49% 4.00x
Lacrosse College Athletics 0.31% 3.44x
Mississippi News 0.99% 3.39x
Hockey 1.17% 2.95x
Weather Information 0.27% 2.88x
Real Estate Cluster 0.22% 2.69x
Assorted Topics (Power Trains, Drones, Web Design) 0.27% 2.68x
Caribbean Vacation 0.45% 2.62x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male