Explore the MGM Grand Resorts Audience
Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 221.9 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.
INTERESTS
The MGM Grand Resorts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Trip Planners.
| Interest | Composition | Index |
| Las Vegas Trip Planners | 10.71% | 3.45x |
| Las Vegas Hotel Researchers | 6.23% | 2.68x |
| Poker Card Game Hobbyists | 5.15% | 2.17x |
| Work Hard, Play Hard Travelers | 0.10% | 2.12x |
| Las Vegas Nightlife Researchers | 5.76% | 2.06x |
| Sports Gamblers | 4.32% | 1.94x |
| Hard Rock Hotel & Casino Trip Planners | 4.48% | 1.85x |
| California Skiers and Snowboarders | 4.07% | 1.81x |
| Solar Energy Solution Shoppers | 3.65% | 1.64x |
| Los Angeles Angels Fans | 3.65% | 1.62x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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APPAREL RETAILERS
The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 1.66% | 29.29x |
| Topshop | 1.57% | 18.73x |
| Saint Laurent Paris | 2.90% | 18.59x |
| Lorna Jane | 1.24% | 14.63x |
| Hugo Boss | 8.70% | 13.74x |
| Calvin Klein | 1.12% | 13.03x |
| Tommy Bahama | 6.45% | 12.47x |
| Kate Spade | 4.97% | 10.16x |
| Armani | 5.46% | 10.06x |
| Levi Strauss | 2.64% | 8.27x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Las Vegas Hotels.
| Content Affinity | Composition | Index |
| Las Vegas Hotels | 7.57% | 8.32x |
| Meeting Planning & Hotels | 0.21% | 4.71x |
| Canada Culture and Tourism | 0.51% | 4.30x |
| Apartment & Community Real Estate Researchers | 0.10% | 4.00x |
| Shipping & Logistics | 0.11% | 3.85x |
| Canadian News | 0.15% | 3.81x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.10% | 3.56x |
| Vietnam Cluster | 0.11% | 3.53x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.13% | 3.53x |
| Alberta Canada Cluster | 0.87% | 3.41x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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DEMOGRAPHICS
The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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