Dstillery Audiences

MGM GRAND RESORTS

Audience Size: 152.9 Thousand Devices

Explore the MGM Grand Resorts Audience

Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 152.9 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.

Dstillery Crafted Audiences

INTERESTS

The MGM Grand Resorts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Hotel Researchers.

Interest Composition Index
Las Vegas Hotel Researchers 3.82% 3.44x
Las Vegas Trip Planners 8.26% 3.00x
Las Vegas Nightlife Researchers 4.47% 2.86x
Sports Gamblers 2.19% 2.32x
Hard Rock Hotel & Casino Trip Planners 2.67% 2.25x
Poker Card Game Hobbyists 2.67% 2.23x
California Skiers and Snowboarders 2.13% 1.72x
Golf Enthusiasts 1.72% 1.72x
Detroit Trip Planners 1.54% 1.70x
Oakland Raiders Fans 1.36% 1.69x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 3.92% 37.22x
Joe's Jeans 1.79% 30.92x
Armani 7.33% 27.97x
Tommy Bahama 4.77% 15.76x
Hugo Boss 4.26% 15.34x
Kate Spade 3.21% 14.57x
Lorna Jane 0.98% 12.02x
Brooks Brothers 5.48% 10.64x
Michael Kors 2.68% 10.52x
Zara 3.21% 10.23x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 5.89% 9.89x
Online Games 0.89% 9.66x
Mississippi News 0.92% 3.78x
Canadian Lifestyle 0.21% 3.61x
Southern California Cluster 0.24% 3.39x
Canadian Healthcare 0.15% 2.88x
Detroit News 1.81% 2.79x
Horse Racing 0.21% 2.54x
Bowling 0.15% 2.34x
Canada General Information Seeker Cluster 0.30% 2.28x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male