Explore the MGM Grand Resorts Audience
Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 209.1 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.
INTERESTS
The MGM Grand Resorts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Hotel Researchers.
| Interest | Composition | Index |
| Las Vegas Hotel Researchers | 8.00% | 3.70x |
| Las Vegas Trip Planners | 15.39% | 3.56x |
| Las Vegas Nightlife Researchers | 8.00% | 3.09x |
| Hard Rock Hotel & Casino Trip Planners | 5.85% | 2.94x |
| Poker Card Game Hobbyists | 5.97% | 2.77x |
| Detroit Trip Planners | 4.06% | 2.14x |
| Work Hard, Play Hard Travelers | 0.10% | 2.12x |
| Santa Monica Trip Planners | 6.09% | 2.06x |
| Sports Gamblers | 4.18% | 1.97x |
| Country Music Festivals Enthusiasts | 4.06% | 1.93x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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APPAREL RETAILERS
The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 4.35% | 27.51x |
| Joe's Jeans | 1.89% | 21.44x |
| Topshop | 0.94% | 19.62x |
| Hugo Boss | 8.47% | 14.50x |
| Armani | 8.75% | 14.37x |
| Tommy Bahama | 6.27% | 14.10x |
| Lorna Jane | 1.13% | 11.99x |
| Calvin Klein | 1.33% | 10.17x |
| Kate Spade | 3.56% | 9.81x |
| Johnston and Murphy | 4.39% | 9.05x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Washington D.C. Hotels.
| Content Affinity | Composition | Index |
| Washington D.C. Hotels | 0.03% | 33.79x |
| Canada News | 0.03% | 32.90x |
| England Tourism | 0.08% | 26.77x |
| Quebec Hunting & Outdoors Cluster | 0.04% | 26.12x |
| Home Décor, Furniture, & Decorating | 0.04% | 18.11x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.04% | 17.41x |
| Canadian Construction & Renovation Research Cluster | 0.04% | 16.96x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.24% | 13.88x |
| Toronto Tourism | 0.08% | 13.67x |
| Barcode Site & App Users | 0.04% | 12.91x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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DEMOGRAPHICS
The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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