Dstillery Audiences

MGM GRAND RESORTS

Audience Size: 42.1 Thousand Devices

Explore the MGM Grand Resorts Audience

Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 42.1 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.

Dstillery Crafted Audiences

INTERESTS

The MGM Grand Resorts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Trip Planners.

Interest Composition Index
Las Vegas Trip Planners 17.49% 6.48x
Las Vegas Hotel Researchers 7.65% 5.66x
San Diego Activities Researchers 3.83% 5.62x
Caribbean Destination Reopening Researchers 3.28% 4.56x
California Skiers and Snowboarders 7.65% 4.11x
Las Vegas Nightlife Researchers 8.20% 3.98x
Los Angeles Trip Planners 6.01% 3.85x
Tahoe Skiers and Snowboarders 5.46% 3.49x
California Trip Planners 4.37% 3.33x
San Francisco Activities Researchers 2.73% 3.27x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.86% 19.99x
Lorna Jane 1.67% 9.45x
Calvin Klein 0.60% 8.58x
Topshop 0.26% 7.04x
Hugo Boss 4.66% 6.71x
Saint Laurent Paris 0.65% 6.23x
American Apparel 3.15% 6.09x
Charlotte Russe 1.48% 5.98x
Armani 2.32% 5.25x
Kate Spade 4.45% 4.79x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 14.21% 23.49x
Law School 1.56% 3.98x
Pet Adoption 1.09% 3.97x
Internet Radio 0.33% 3.84x
Educational Publishing 2.19% 3.83x
US Soccer 0.33% 3.71x
Assorted Topics (Business Support ToolsForm Templates) 0.13% 3.53x
Hockey 1.09% 3.47x
Mexico Cluster 1.09% 3.36x
Addiction & Recovery Reference 0.33% 3.26x
Composition Percentage: The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male