Explore the MGM Grand Resorts Audience
Below you'll find more information about the MGM Grand Resorts audience, broken down in different categories based on their digital and physical behaviors. These are 231 thousand unique devices whose actions qualify for the MGM Grand Resorts audience.
INTERESTS
The MGM Grand Resorts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the MGM Grand Resorts audience is Las Vegas Trip Planners.
| Interest | Composition | Index |
| Las Vegas Trip Planners | 8.97% | 3.15x |
| Las Vegas Hotel Researchers | 5.07% | 2.76x |
| Las Vegas Nightlife Researchers | 5.52% | 2.24x |
| Work Hard, Play Hard Travelers | 0.10% | 2.12x |
| Poker Card Game Hobbyists | 3.50% | 1.93x |
| Hard Rock Hotel & Casino Trip Planners | 3.39% | 1.84x |
| California Skiers and Snowboarders | 2.84% | 1.83x |
| Los Angeles Mass Transit Commuters | 3.39% | 1.67x |
| Los Angeles Trip Planners | 3.55% | 1.66x |
| Arizona Cardinals Fans | 2.38% | 1.64x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Interest attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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APPAREL RETAILERS
The MGM Grand Resorts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the MGM Grand Resorts audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 3.67% | 26.18x |
| Joe's Jeans | 1.70% | 25.95x |
| Topshop | 1.12% | 18.87x |
| Hugo Boss | 8.28% | 16.32x |
| Tommy Bahama | 5.82% | 13.47x |
| Armani | 7.07% | 13.16x |
| Lorna Jane | 0.89% | 11.85x |
| Calvin Klein | 1.12% | 11.58x |
| Kate Spade | 3.86% | 9.85x |
| Coach | 7.78% | 8.17x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Location attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the MGM Grand Resorts audience is Washington D.C. Hotels.
| Content Affinity | Composition | Index |
| Washington D.C. Hotels | 0.03% | 33.79x |
| Canada News | 0.03% | 32.90x |
| England Tourism | 0.08% | 26.77x |
| Home Décor, Furniture, & Decorating | 0.04% | 26.58x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.04% | 17.41x |
| Canadian Construction & Renovation Research Cluster | 0.04% | 16.96x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.24% | 13.88x |
| Barcode Site & App Users | 0.04% | 12.91x |
| Saskatchewan Media & Retail Cluster | 0.04% | 12.79x |
| Quebec Hunting & Outdoors Cluster | 0.04% | 12.04x |
Composition Percentage:
The overlap percentage between the MGM Grand Resorts audience and the Content Affinity attribute.
Index: A comparison of the MGM Grand Resorts audience to the internet population.
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DEMOGRAPHICS
The MGM Grand Resorts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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