Dstillery Audiences

MARIANOS

Audience Size: 34.3 Thousand Devices

Explore the Marianos Audience

Below you'll find more information about the Marianos audience, broken down in different categories based on their digital and physical behaviors. These are 34.3 thousand unique devices whose actions qualify for the Marianos audience.

Dstillery Crafted Audiences

INTERESTS

The Marianos audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marianos audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 16.45% 12.34x
Chicago Blackhawks Fans 7.66% 7.46x
Chicago Cubs Fans 7.34% 6.97x
Childrens Museum Visitors 7.47% 5.82x
Chicago Bears Fans 4.83% 5.08x
Country Music Festivals Enthusiasts 7.60% 4.56x
Auto Show Enthusiasts 4.39% 3.88x
Zoo Visitors 6.40% 3.73x
Northwestern Wildcats Fans 3.95% 3.54x
SMB Commercial Insurance Researchers 2.57% 2.69x
Composition Percentage: The overlap percentage between the Marianos audience and the Interest attribute.
Index: A comparison of the Marianos audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marianos audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marianos audience is American Apparel.

Location Composition Index
American Apparel 4.32% 25.43x
Express 3.95% 21.24x
Zara 3.12% 18.96x
LOFT 4.14% 16.68x
Urban Outfitters 4.17% 16.18x
Forever 21 4.35% 15.38x
Zumiez 3.03% 12.84x
Lululemon 3.92% 12.61x
Gap 8.68% 12.18x
Anthropologie 2.66% 11.52x
Composition Percentage: The overlap percentage between the Marianos audience and the Location attribute.
Index: A comparison of the Marianos audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marianos audience is Illinois.

Content Affinity Composition Index
Illinois 8.29% 25.13x
Chicago Cluster 19.02% 18.20x
Illinois News 2.32% 5.33x
Business News & Information Readers 1.32% 3.62x
LGBTQ Advocacy 1.38% 3.04x
Travel Adventure 1.88% 2.50x
Online Ticket Buyers 2.13% 2.40x
MBA Education 0.75% 2.36x
Corporate Employment Pages 1.07% 2.25x
Personal Investment & Advisor Researchers 1.00% 2.17x
Composition Percentage: The overlap percentage between the Marianos audience and the Content Affinity attribute.
Index: A comparison of the Marianos audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marianos audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male