Dstillery Audiences

MARIANOS

Audience Size: 104 Thousand Devices

Explore the Marianos Audience

Below you'll find more information about the Marianos audience, broken down in different categories based on their digital and physical behaviors. These are 104 thousand unique devices whose actions qualify for the Marianos audience.

Dstillery Crafted Audiences

INTERESTS

The Marianos audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marianos audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 15.95% 10.73x
Chicago Blackhawks Fans 7.29% 7.23x
Chicago Cubs Fans 6.80% 6.97x
Childrens Museum Visitors 8.66% 6.65x
Chicago Bears Fans 4.70% 5.07x
Country Music Festivals Enthusiasts 7.29% 4.93x
Northwestern Wildcats Fans 4.70% 4.15x
Zoo Visitors 6.23% 3.95x
Auto Show Enthusiasts 4.78% 3.63x
EDM Festival Enthusiasts 5.10% 3.51x
Composition Percentage: The overlap percentage between the Marianos audience and the Interest attribute.
Index: A comparison of the Marianos audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marianos audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marianos audience is Topshop.

Location Composition Index
Topshop 0.52% 28.79x
Club Monaco 3.30% 26.37x
Express 7.70% 19.10x
Ralph Lauren 2.59% 18.84x
Levi Strauss 2.84% 18.84x
American Apparel 8.09% 16.76x
Intermix 1.78% 15.12x
Zara 5.55% 15.06x
Eddie Bauer 3.27% 14.49x
Uniqlo 2.48% 13.51x
Composition Percentage: The overlap percentage between the Marianos audience and the Location attribute.
Index: A comparison of the Marianos audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marianos audience is Illinois.

Content Affinity Composition Index
Illinois 8.02% 26.36x
Chicago Cluster 19.92% 14.98x
Illinois News 2.27% 4.43x
Wisconsin Local Research Cluster 1.78% 2.99x
K-12 Teacher Resources 2.11% 2.64x
Online Ticket Buyers 2.19% 2.63x
Furniture & Home Improvement 1.70% 2.25x
Medical Diagnostics 2.19% 2.07x
Travel Adventure 1.78% 1.94x
Vegetarian Diet 1.70% 1.89x
Composition Percentage: The overlap percentage between the Marianos audience and the Content Affinity attribute.
Index: A comparison of the Marianos audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marianos audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male