Dstillery Audiences

MARRIOTT

Audience Size: 1.7 Million Devices

Explore the Marriott Audience

Below you'll find more information about the Marriott audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Marriott audience.

Dstillery Crafted Audiences

INTERESTS

The Marriott audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marriott audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.06x
Work Comes First Travelers 0.02% 1.88x
Luxury Hotel Guests 3.50% 1.61x
Luxury Boutique Hotel Researchers 3.68% 1.59x
Real Estate Decision Makers 3.23% 1.59x
Last Minute Travelers 3.23% 1.55x
Investment Banking Professionals 2.78% 1.53x
Major Airline Customers 2.86% 1.49x
Luxury Womens Brands Shoppers 2.29% 1.47x
New York City Events Researchers 3.01% 1.46x
Composition Percentage: The overlap percentage between the Marriott audience and the Interest attribute.
Index: A comparison of the Marriott audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marriott audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marriott audience is Everlane.

Location Composition Index
Everlane 0.24% 12.85x
Zara 4.64% 11.25x
Topshop 0.65% 11.01x
Saint Laurent Paris 1.35% 9.65x
Bonobos 2.05% 9.58x
Anthropologie 4.18% 9.43x
Levi Strauss 2.61% 9.32x
Hugo Boss 4.71% 9.29x
Armani 4.85% 9.03x
Calvin Klein 0.86% 8.93x
Composition Percentage: The overlap percentage between the Marriott audience and the Location attribute.
Index: A comparison of the Marriott audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marriott audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.02% 9.25x
Fashion & Cosmetics 0.01% 4.90x
Canadian Construction & Renovation Research Cluster 0.01% 3.69x
As Seen On TV Products 0.02% 3.54x
England Tourism 0.01% 3.34x
Flags & Trump 0.02% 3.09x
Men's Fashion Shopping 0.04% 3.00x
London Tourism & Events 0.06% 2.83x
Environmental Conservation 0.01% 2.68x
General Interest 0.04% 2.66x
Composition Percentage: The overlap percentage between the Marriott audience and the Content Affinity attribute.
Index: A comparison of the Marriott audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marriott audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male