Dstillery Audiences

MARSHALLS

Audience Size: 240.7 Thousand Devices

Explore the Marshalls Audience

Below you'll find more information about the Marshalls audience, broken down in different categories based on their digital and physical behaviors. These are 240.7 thousand unique devices whose actions qualify for the Marshalls audience.

Dstillery Crafted Audiences

INTERESTS

The Marshalls audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marshalls audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.14% 3.70x
Cape Cod News Readers 2.94% 1.99x
Verizon Wireless Customers 0.09% 1.84x
School Closings Updates Readers 1.38% 1.80x
North East State Fair Visitors 3.40% 1.71x
Burger Enthusiast 3.12% 1.67x
Work Visa Researchers 2.16% 1.65x
Home Custom Bedroom Decorators 1.56% 1.64x
Custom Home Lighting Shoppers 1.56% 1.64x
Northeastern Voters 2.76% 1.62x
Composition Percentage: The overlap percentage between the Marshalls audience and the Interest attribute.
Index: A comparison of the Marshalls audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marshalls audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marshalls audience is Club Monaco.

Location Composition Index
Club Monaco 0.49% 12.67x
Calvin Klein 0.18% 11.39x
Abercrombie & Fitch 0.47% 11.32x
Saint Laurent Paris 0.20% 11.31x
Intermix 0.24% 10.80x
Dressbarn 6.58% 10.30x
Old Navy 13.07% 9.94x
Uniqlo 0.47% 9.90x
Express Outlets 1.28% 9.88x
American Apparel 1.06% 9.46x
Composition Percentage: The overlap percentage between the Marshalls audience and the Location attribute.
Index: A comparison of the Marshalls audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marshalls audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 0.14% 4.65x
Nursing 0.14% 4.16x
Poland Cluster 0.14% 4.01x
Foreign Language Education 0.09% 3.93x
Natural Diet & Supplement Researchers 0.09% 3.92x
Bathrooms & Plumbing 0.09% 3.88x
Spanish Lifestyle & Health 0.14% 3.82x
Arabic News 0.09% 3.73x
Alternative Movie Streaming 0.06% 3.65x
Maps & Navigation 0.18% 3.60x
Composition Percentage: The overlap percentage between the Marshalls audience and the Content Affinity attribute.
Index: A comparison of the Marshalls audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marshalls audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female