Explore the Marshalls Audience
Below you'll find more information about the Marshalls audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Marshalls audience.
INTERESTS
The Marshalls audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Marshalls audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.08% | 2.36x |
| Readers of Dominican Republic Content | 3.42% | 1.62x |
| Readers of South American Content | 3.18% | 1.57x |
| Readers of El Salvadoran Content | 3.66% | 1.57x |
| Miami Trip Planners | 3.09% | 1.55x |
| New York City Events Researchers | 2.78% | 1.51x |
| Readers of Caribbean Content | 3.22% | 1.50x |
| Readers of Honduran Content | 3.45% | 1.49x |
| Readers of Puerto Rican Content | 3.02% | 1.48x |
| Cape Cod News Readers | 2.32% | 1.47x |
Composition Percentage:
The overlap percentage between the Marshalls audience and the Interest attribute.
Index: A comparison of the Marshalls audience to the internet population.
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APPAREL RETAILERS
The Marshalls audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Marshalls audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.90% | 12.69x |
| Joe's Jeans | 0.47% | 11.53x |
| Everlane | 0.25% | 11.42x |
| Calvin Klein | 0.89% | 10.90x |
| Supreme | 0.23% | 10.87x |
| Uniqlo | 3.27% | 10.81x |
| Levi Strauss | 1.05% | 10.11x |
| Intermix | 1.32% | 9.68x |
| Old Navy | 18.77% | 9.60x |
| Ann Taylor | 3.84% | 9.44x |
Composition Percentage:
The overlap percentage between the Marshalls audience and the Location attribute.
Index: A comparison of the Marshalls audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Marshalls audience is Malaya.
| Content Affinity | Composition | Index |
| Malaya | 0.05% | 6.58x |
| South Carolina Travel | 0.04% | 4.93x |
| Survival Guides | 0.04% | 4.18x |
| Local & Travel England - Northern England | 0.04% | 4.12x |
| Texas Off-Roading | 0.02% | 4.00x |
| South Dakota Cluster | 1.32% | 3.85x |
| Home Printing | 0.04% | 3.65x |
| Germany Cluster | 0.05% | 3.58x |
| London Tourism & Events | 0.04% | 3.40x |
| Canada Online Shopping Cluster | 0.04% | 3.29x |
Composition Percentage:
The overlap percentage between the Marshalls audience and the Content Affinity attribute.
Index: A comparison of the Marshalls audience to the internet population.
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DEMOGRAPHICS
The Marshalls audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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