Explore the Marshalls Audience
Below you'll find more information about the Marshalls audience, broken down in different categories based on their digital and physical behaviors. These are 276.4 thousand unique devices whose actions qualify for the Marshalls audience.
INTERESTS
The Marshalls audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Marshalls audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.14% | 3.70x |
| Restaurant Supply Shoppers | 0.21% | 2.38x |
| Florida County and Local Fair Visitors | 6.55% | 2.12x |
| Miami Trip Planners | 2.09% | 1.89x |
| Verizon Wireless Customers | 0.09% | 1.84x |
| Palm Beach Trip Planners | 2.15% | 1.78x |
| Ivy League College Researchers | 0.21% | 1.69x |
| Cape Cod News Readers | 1.18% | 1.65x |
| Coders & Developers | 2.20% | 1.64x |
| Israel Trip Planners | 3.65% | 1.62x |
Composition Percentage:
The overlap percentage between the Marshalls audience and the Interest attribute.
Index: A comparison of the Marshalls audience to the internet population.
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APPAREL RETAILERS
The Marshalls audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Marshalls audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 3.31% | 12.20x |
| The Childrens Place | 2.23% | 10.24x |
| Old Navy | 5.40% | 9.81x |
| Joe's Jeans | 0.05% | 9.04x |
| Club Monaco | 0.25% | 8.77x |
| Ann Taylor | 0.55% | 8.76x |
| Abercrombie & Fitch | 0.70% | 8.53x |
| Express Outlets | 0.56% | 8.19x |
| Armani | 0.64% | 7.99x |
| Hugo Boss | 0.86% | 7.97x |
Composition Percentage:
The overlap percentage between the Marshalls audience and the Location attribute.
Index: A comparison of the Marshalls audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Marshalls audience is Online Games.
| Content Affinity | Composition | Index |
| Online Games | 0.38% | 5.63x |
| Arabic News | 0.16% | 5.52x |
| Equestrian Cluster | 0.27% | 5.14x |
| Minnesota Community Business Cluster | 0.04% | 3.86x |
| France Online Music & Quiz Content Cluster | 0.04% | 3.83x |
| Garden Power Equipment | 0.21% | 3.78x |
| Central & South American News | 0.16% | 3.74x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.13% | 3.72x |
| Ireland Cluster | 0.12% | 3.66x |
| Alternative Movie Streaming | 0.06% | 3.65x |
Composition Percentage:
The overlap percentage between the Marshalls audience and the Content Affinity attribute.
Index: A comparison of the Marshalls audience to the internet population.
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DEMOGRAPHICS
The Marshalls audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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