Dstillery Audiences

MATTRESS WAREHOUSE

Audience Size: 33.1 Thousand Devices

Explore the Mattress Warehouse Audience

Below you'll find more information about the Mattress Warehouse audience, broken down in different categories based on their digital and physical behaviors. These are 33.1 thousand unique devices whose actions qualify for the Mattress Warehouse audience.

Dstillery Crafted Audiences

INTERESTS

The Mattress Warehouse audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mattress Warehouse audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 25.00% 10.43x
Cleveland Cavaliers Fans 6.86% 6.68x
South Atlantic State Fair Visitors 12.75% 6.14x
Cleveland Indians Fans 10.78% 5.77x
Telemedicine Content Readers 1.96% 4.54x
Remdesivir Information Researchers 2.45% 4.47x
Cleveland Browns Fans 7.35% 4.00x
Zoo Visitors 9.31% 3.89x
Movie and Game Review Readers 3.43% 3.72x
COVID Treatment Researchers 3.43% 3.57x
Composition Percentage: The overlap percentage between the Mattress Warehouse audience and the Interest attribute.
Index: A comparison of the Mattress Warehouse audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mattress Warehouse audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mattress Warehouse audience is Dressbarn.

Location Composition Index
Dressbarn 10.98% 4.57x
American Eagle Outfitters 10.77% 3.83x
Johnston and Murphy 0.37% 3.80x
Jos A. Bank Clothiers 8.13% 3.54x
Journeys 16.29% 3.37x
Chicos 9.51% 3.28x
Ann Taylor 1.72% 3.21x
Buckle 10.68% 3.08x
Talbots 5.00% 2.97x
Maurices 13.96% 2.94x
Composition Percentage: The overlap percentage between the Mattress Warehouse audience and the Location attribute.
Index: A comparison of the Mattress Warehouse audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mattress Warehouse audience is West Virginia News.

Content Affinity Composition Index
West Virginia News 10.78% 16.98x
Cleveland News 14.71% 8.61x
Collectibles - Toys & Collectibles 2.94% 5.75x
Vancouver British Columbia Research Cluster 0.15% 4.42x
Psychics & Horoscopes 1.43% 3.71x
Quinceanera Planning 0.10% 3.47x
Central & Northwest Ohio Cluster 4.41% 3.43x
Weight Loss & Nutrition Assistance Researchers 1.47% 3.33x
Apple Blogs & Hacks 0.98% 3.27x
Fox News Content Consumers 0.98% 3.27x
Composition Percentage: The overlap percentage between the Mattress Warehouse audience and the Content Affinity attribute.
Index: A comparison of the Mattress Warehouse audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mattress Warehouse audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female