Dstillery Audiences

MAURICES

Audience Size: 685.9 Thousand Devices

Explore the Maurices Audience

Below you'll find more information about the Maurices audience, broken down in different categories based on their digital and physical behaviors. These are 685.9 thousand unique devices whose actions qualify for the Maurices audience.

Dstillery Crafted Audiences

INTERESTS

The Maurices audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Maurices audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 6.84% 2.39x
Minnesota County and Local Fair Visitors 6.14% 2.10x
Kansas City Trip Planners 5.12% 1.89x
Wisconsin County and Local Fair Visitors 5.07% 1.84x
Iowa County and Local Fair Visitors 5.22% 1.81x
Oregon County and Local Fair Visitors 4.14% 1.79x
Green Bay Packers Fans 3.66% 1.65x
Oregon Trip Planners 3.04% 1.65x
Rodeo Enthusiasts 3.69% 1.63x
Rapid City Trip Planners 2.41% 1.62x
Composition Percentage: The overlap percentage between the Maurices audience and the Interest attribute.
Index: A comparison of the Maurices audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Maurices audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Maurices audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.12% 16.59x
Buckle 16.14% 9.28x
American Eagle Outfitters 9.91% 6.73x
Journeys 16.29% 6.58x
Victoria's Secret 15.79% 6.08x
Eddie Bauer 4.16% 6.03x
Aeropostale 8.84% 5.82x
Zumiez 7.86% 5.74x
Express Outlets 1.67% 5.72x
The Childrens Place 12.62% 5.48x
Composition Percentage: The overlap percentage between the Maurices audience and the Location attribute.
Index: A comparison of the Maurices audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Maurices audience is Children's Health.

Content Affinity Composition Index
Children's Health 0.08% 4.34x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.05% 4.08x
North Dakota Cluster 1.75% 4.01x
Natural & Healthy Living Researchers 0.05% 3.68x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.03% 3.53x
Shoes & Accessories 0.03% 3.53x
South Dakota Cluster 1.05% 3.19x
Crossfit & Obstacle Race Enthusiasts 0.03% 3.11x
Auto Body Upkeep & Repair Researchers 0.03% 3.10x
French News & Gossip Cluster 0.07% 2.83x
Composition Percentage: The overlap percentage between the Maurices audience and the Content Affinity attribute.
Index: A comparison of the Maurices audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Maurices audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female