Dstillery Audiences

MAURICES

Audience Size: 309.3 Thousand Devices

Explore the Maurices Audience

Below you'll find more information about the Maurices audience, broken down in different categories based on their digital and physical behaviors. These are 309.3 thousand unique devices whose actions qualify for the Maurices audience.

Dstillery Crafted Audiences

INTERESTS

The Maurices audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Maurices audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 6.67% 2.30x
Minnesota Twins Fans 3.93% 1.94x
Minnesota County and Local Fair Visitors 5.91% 1.92x
Cattle Industry News Readers 4.40% 1.83x
Iowa Hawkeyes Fans 3.64% 1.77x
Kansas City Trip Planners 5.27% 1.77x
Wisconsin County and Local Fair Visitors 5.73% 1.76x
Midwestern Voters 3.75% 1.70x
Iowa County and Local Fair Visitors 5.16% 1.70x
St. Louis Cardinals Fans 3.46% 1.70x
Composition Percentage: The overlap percentage between the Maurices audience and the Interest attribute.
Index: A comparison of the Maurices audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Maurices audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Maurices audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.14% 33.33x
Buckle 12.46% 18.68x
American Eagle Outfitters 9.26% 14.15x
Journeys 12.67% 12.72x
Victoria's Secret 12.64% 12.63x
Eddie Bauer 3.51% 12.29x
Zumiez 6.40% 12.03x
Express Outlets 1.38% 11.90x
The Childrens Place 11.67% 11.68x
Aeropostale 7.03% 11.62x
Composition Percentage: The overlap percentage between the Maurices audience and the Location attribute.
Index: A comparison of the Maurices audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Maurices audience is Online Media Converters.

Content Affinity Composition Index
Online Media Converters 0.11% 5.08x
Community Planning & Transportation 0.11% 4.65x
North Dakota Cluster 2.74% 4.03x
Mobile Phone Networks 0.14% 3.59x
Marijuana 0.09% 3.56x
Beauty & Cosmetics 0.14% 3.50x
English as a Second Language 0.07% 3.48x
Internet Radio 0.14% 3.39x
Organic Beauty & Skincare Products 0.07% 3.21x
Humor & Entertainment 0.09% 3.21x
Composition Percentage: The overlap percentage between the Maurices audience and the Content Affinity attribute.
Index: A comparison of the Maurices audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Maurices audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female