Explore the Mazda Audience
Below you'll find more information about the Mazda audience, broken down in different categories based on their digital and physical behaviors. These are 445.4 thousand unique devices whose actions qualify for the Mazda audience.
INTERESTS
The Mazda audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mazda audience is Readers of Portuguese Content.
| Interest | Composition | Index |
| Readers of Portuguese Content | 1.89% | 1.45x |
| New York Jets Fans | 1.65% | 1.40x |
| Home Rug Shoppers | 1.57% | 1.40x |
| Home Goods Supercenter Shoppers | 1.57% | 1.40x |
| Readers of Hispanic Content | 1.62% | 1.39x |
| UConn Huskies Fans | 1.65% | 1.37x |
| The Walking Dead Fans | 1.92% | 1.36x |
| Entertainment Industry Decision Makers | 1.42% | 1.36x |
| Toyota Vehicle Shopper | 1.95% | 1.36x |
| Summer Festivals and Fairs Visitors | 1.86% | 1.35x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Interest attribute.
Index: A comparison of the Mazda audience to the internet population.
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APPAREL RETAILERS
The Mazda audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mazda audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.54% | 6.81x |
| Mens Wearhouse | 9.21% | 5.69x |
| Abercrombie & Fitch | 3.28% | 5.66x |
| LL Bean | 0.48% | 5.61x |
| Saint Laurent Paris | 0.73% | 5.43x |
| Charlotte Russe | 2.75% | 5.40x |
| Express Outlets | 0.75% | 5.39x |
| Eddie Bauer | 1.69% | 5.36x |
| Zumiez | 4.91% | 5.35x |
| Hollister | 2.74% | 5.32x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Location attribute.
Index: A comparison of the Mazda audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mazda audience is Custom T-Shirts.
| Content Affinity | Composition | Index |
| Custom T-Shirts | 0.02% | 50.42x |
| Golf & Boats | 0.02% | 27.31x |
| Washington D.C. Hotels | 0.02% | 18.33x |
| Home Décor, Furniture, & Decorating | 0.02% | 11.65x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.02% | 10.26x |
| Decoration & Fabric | 0.02% | 10.08x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.02% | 8.67x |
| Texas Off-Roading | 0.06% | 8.42x |
| Quebec Hunting & Outdoors Cluster | 0.02% | 7.14x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.06% | 6.78x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Content Affinity attribute.
Index: A comparison of the Mazda audience to the internet population.
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DEMOGRAPHICS
The Mazda audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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