Explore the Mazda Audience
Below you'll find more information about the Mazda audience, broken down in different categories based on their digital and physical behaviors. These are 339.4 thousand unique devices whose actions qualify for the Mazda audience.
INTERESTS
The Mazda audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mazda audience is Nissan Vehicle Shoppers.
| Interest | Composition | Index |
| Nissan Vehicle Shoppers | 2.86% | 1.80x |
| Automotive News Readers | 2.66% | 1.77x |
| Gastroenterology Journal Researchers | 3.36% | 1.74x |
| Food Delivery Service Users | 2.71% | 1.70x |
| Online Directory Searchers | 2.26% | 1.69x |
| Oregon Ducks Fans | 2.86% | 1.69x |
| Trivia Enthusiasts | 2.91% | 1.68x |
| Western Canada Skiers and Snowboarders | 2.26% | 1.68x |
| Credit Union Researchers | 2.86% | 1.67x |
| Coin Collectors | 3.26% | 1.67x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Interest attribute.
Index: A comparison of the Mazda audience to the internet population.
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APPAREL RETAILERS
The Mazda audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mazda audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.29% | 7.11x |
| Everlane | 0.15% | 6.62x |
| Abercrombie & Fitch | 1.39% | 6.18x |
| Topshop | 0.43% | 6.09x |
| LL Bean | 0.77% | 6.04x |
| REI | 1.78% | 6.02x |
| Lorna Jane | 0.54% | 5.91x |
| Charlotte Russe | 3.08% | 5.82x |
| Mens Wearhouse | 9.18% | 5.64x |
| Intermix | 0.75% | 5.55x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Location attribute.
Index: A comparison of the Mazda audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mazda audience is Cheerleading.
| Content Affinity | Composition | Index |
| Cheerleading | 0.20% | 4.33x |
| Quebec Job Seeker Cluster | 0.05% | 4.30x |
| Airsoft & Paintball Equipment | 0.10% | 3.40x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.09% | 3.32x |
| Foreign Language Education | 0.20% | 3.18x |
| Sewing, Embroidery & Quilting | 0.40% | 3.11x |
| Pac 12 Sports | 0.15% | 2.99x |
| Southern California Cluster | 0.09% | 2.82x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.10% | 2.78x |
| Psychology & Social Work | 0.15% | 2.71x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Content Affinity attribute.
Index: A comparison of the Mazda audience to the internet population.
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DEMOGRAPHICS
The Mazda audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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