Explore the Mazda Audience
Below you'll find more information about the Mazda audience, broken down in different categories based on their digital and physical behaviors. These are 381.2 thousand unique devices whose actions qualify for the Mazda audience.
INTERESTS
The Mazda audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mazda audience is Muscle Car Shoppers.
| Interest | Composition | Index |
| Muscle Car Shoppers | 3.21% | 1.56x |
| Ride Share Drivers | 3.61% | 1.54x |
| Santa Cruz Trip Planners | 3.49% | 1.49x |
| Hair Loss Prevention Researchers | 3.33% | 1.48x |
| Readers of Russian Content | 2.51% | 1.47x |
| Miami Trip Planners | 3.41% | 1.46x |
| Mazda Vehicle Shoppers | 3.14% | 1.45x |
| Video and Computer Gaming Enthusiasts | 3.33% | 1.45x |
| UConn Huskies Fans | 2.63% | 1.44x |
| Rugby Fans | 3.53% | 1.42x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Interest attribute.
Index: A comparison of the Mazda audience to the internet population.
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APPAREL RETAILERS
The Mazda audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mazda audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.39% | 8.00x |
| Lorna Jane | 0.72% | 6.76x |
| Topshop | 0.53% | 6.44x |
| Abercrombie & Fitch | 2.27% | 6.40x |
| Everlane | 0.16% | 6.34x |
| REI | 1.96% | 6.33x |
| Levi Strauss | 1.27% | 6.23x |
| Charlotte Russe | 4.08% | 5.89x |
| LL Bean | 0.79% | 5.87x |
| Mens Wearhouse | 9.96% | 5.79x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Location attribute.
Index: A comparison of the Mazda audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mazda audience is Quebec Job Seeker Cluster.
| Content Affinity | Composition | Index |
| Quebec Job Seeker Cluster | 0.05% | 4.30x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.16% | 3.93x |
| Mexico Travel | 0.07% | 3.73x |
| Holistic Medicine | 0.08% | 3.43x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 0.08% | 3.37x |
| Brazil & Portugal News | 0.20% | 3.18x |
| Virginia Athletics | 0.08% | 2.89x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.08% | 2.79x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.08% | 2.74x |
| Audio Clips & Sound Effects | 0.10% | 2.59x |
Composition Percentage:
The overlap percentage between the Mazda audience and the Content Affinity attribute.
Index: A comparison of the Mazda audience to the internet population.
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DEMOGRAPHICS
The Mazda audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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