Explore the Meineke Audience
Below you'll find more information about the Meineke audience, broken down in different categories based on their digital and physical behaviors. These are 895.2 thousand unique devices whose actions qualify for the Meineke audience.
INTERESTS
The Meineke audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Meineke audience is Hip Hop Fans.
| Interest | Composition | Index |
| Hip Hop Fans | 3.39% | 1.41x |
| WWE and Pro Wrestling Fans | 2.71% | 1.39x |
| Bitcoin Enthusiasts | 2.73% | 1.37x |
| Model Building Hobbyists | 2.65% | 1.34x |
| Ford Vehicle Shoppers | 2.47% | 1.33x |
| Land Rover Shoppers | 2.65% | 1.32x |
| Readers of Jamaican Content | 2.43% | 1.32x |
| New York Jets Fans | 2.54% | 1.32x |
| Horror Movie and TV Enthusiasts | 3.25% | 1.31x |
| Automotive News Readers | 2.17% | 1.31x |
Composition Percentage:
The overlap percentage between the Meineke audience and the Interest attribute.
Index: A comparison of the Meineke audience to the internet population.
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APPAREL RETAILERS
The Meineke audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Meineke audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.54% | 6.23x |
| Joe's Jeans | 0.30% | 6.15x |
| LL Bean | 0.71% | 5.67x |
| REI | 1.68% | 5.48x |
| Abercrombie & Fitch | 2.67% | 5.44x |
| Dressbarn | 5.12% | 5.43x |
| Mens Wearhouse | 9.21% | 5.41x |
| Charlotte Russe | 4.70% | 5.38x |
| Lane Bryant | 5.12% | 5.37x |
| Jos A. Bank Clothiers | 4.93% | 5.07x |
Composition Percentage:
The overlap percentage between the Meineke audience and the Location attribute.
Index: A comparison of the Meineke audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Meineke audience is Consumer Rewards.
| Content Affinity | Composition | Index |
| Consumer Rewards | 0.06% | 5.23x |
| Survey Websites | 0.02% | 4.00x |
| Survival Guides | 0.04% | 3.88x |
| Law School Research Cluster | 0.06% | 3.47x |
| Sports - Golf, Hunting, Fishing | 0.07% | 3.43x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.04% | 3.35x |
| General Interest | 0.03% | 2.63x |
| Healthcare Jobs | 0.24% | 2.58x |
| South Carolina Travel | 0.02% | 2.55x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.07% | 2.54x |
Composition Percentage:
The overlap percentage between the Meineke audience and the Content Affinity attribute.
Index: A comparison of the Meineke audience to the internet population.
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DEMOGRAPHICS
The Meineke audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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