Explore the Meineke Audience
Below you'll find more information about the Meineke audience, broken down in different categories based on their digital and physical behaviors. These are 142.2 thousand unique devices whose actions qualify for the Meineke audience.
INTERESTS
The Meineke audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Meineke audience is Big Box Store Jewelry Sale Shoppers.
| Interest | Composition | Index |
| Big Box Store Jewelry Sale Shoppers | 0.37% | 2.71x |
| Executive Travelers | 0.42% | 2.47x |
| Restaurant Supply Shoppers | 0.21% | 2.05x |
| Sprint Customers | 0.06% | 1.84x |
| Aspen Trip Planners | 1.31% | 1.83x |
| South West State Fair Visitors | 4.50% | 1.80x |
| T-Mobile Customers | 0.09% | 1.75x |
| Family Adventures Travelers | 0.42% | 1.72x |
| Work Comes First Travelers | 0.26% | 1.67x |
| Seattle Trip Planners | 1.52% | 1.66x |
Composition Percentage:
The overlap percentage between the Meineke audience and the Interest attribute.
Index: A comparison of the Meineke audience to the internet population.
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APPAREL RETAILERS
The Meineke audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Meineke audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.06% | 7.34x |
| Mens Wearhouse | 2.57% | 6.13x |
| Lane Bryant | 1.53% | 5.76x |
| REI | 0.52% | 5.70x |
| Dressbarn | 1.50% | 5.61x |
| Charlotte Russe | 0.61% | 5.23x |
| Hollister | 1.31% | 4.97x |
| Abercrombie & Fitch | 0.43% | 4.71x |
| The Childrens Place | 1.53% | 4.60x |
| Brooks Brothers | 0.54% | 4.55x |
Composition Percentage:
The overlap percentage between the Meineke audience and the Location attribute.
Index: A comparison of the Meineke audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Meineke audience is Brazil & Portugal News.
| Content Affinity | Composition | Index |
| Brazil & Portugal News | 0.16% | 5.64x |
| Quotes & Inspiration | 0.21% | 3.69x |
| Exotic Pets | 0.10% | 3.67x |
| Collectibles - Coins & Sports Cards | 0.16% | 3.34x |
| Hawaii News | 0.37% | 2.99x |
| Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) | 0.07% | 2.78x |
| Motorsport Equipment | 0.16% | 2.69x |
| Online Ticket Buyers | 0.10% | 2.62x |
| Missouri News Content Cluster | 1.10% | 2.56x |
| College Planning | 0.10% | 2.54x |
Composition Percentage:
The overlap percentage between the Meineke audience and the Content Affinity attribute.
Index: A comparison of the Meineke audience to the internet population.
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DEMOGRAPHICS
The Meineke audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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