Dstillery Audiences

MENARDS

Audience Size: 586.1 Thousand Devices

Explore the Menards Audience

Below you'll find more information about the Menards audience, broken down in different categories based on their digital and physical behaviors. These are 586.1 thousand unique devices whose actions qualify for the Menards audience.

Dstillery Crafted Audiences

INTERESTS

The Menards audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Menards audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 7.52% 3.95x
Midwestern Voters 5.58% 3.36x
Iowa Hawkeyes Fans 5.06% 2.99x
Tractor Shoppers 5.44% 2.94x
Minnesota Twins Fans 4.61% 2.88x
Pontoon Boat Researchers 4.95% 2.80x
Rapid City Trip Planners 4.96% 2.79x
Snow Removal Researchers 4.53% 2.74x
Milwaukee Brewers Fans 4.35% 2.63x
Mowing Equipment Shoppers 3.55% 2.44x
Composition Percentage: The overlap percentage between the Menards audience and the Interest attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Menards audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Menards audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 2.55% 6.85x
Carhartt 4.06% 6.27x
Buckle 4.86% 5.84x
Columbia 1.28% 5.26x
Express Outlets 0.77% 4.75x
Lane Bryant 4.04% 4.62x
Dressbarn 3.41% 4.22x
Chicos 3.54% 4.09x
American Eagle Outfitters 5.15% 3.87x
Express 3.65% 3.86x
Composition Percentage: The overlap percentage between the Menards audience and the Location attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Menards audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.02% 15.79x
Canada News 0.01% 14.66x
Fashion & Cosmetics 0.05% 13.48x
Golf & Boats 0.01% 10.66x
Local & Travel England - North Midlands 0.05% 8.92x
Decoration & Fabric 0.02% 7.03x
Saskatchewan Media & Retail Cluster 0.01% 6.69x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 6.48x
Wisconsin Travel & Tourism Cluster 4.86% 6.43x
As Seen On TV Products 0.04% 6.33x
Composition Percentage: The overlap percentage between the Menards audience and the Content Affinity attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Menards audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female