Explore the Menards Audience
Below you'll find more information about the Menards audience, broken down in different categories based on their digital and physical behaviors. These are 322.4 thousand unique devices whose actions qualify for the Menards audience.
INTERESTS
The Menards audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Menards audience is Wisconsin County and Local Fair Visitors.
| Interest | Composition | Index |
| Wisconsin County and Local Fair Visitors | 10.84% | 3.76x |
| Green Bay Packers Fans | 8.07% | 3.47x |
| North Midwest State Fair Visitors | 9.19% | 3.08x |
| Chicago Trip Planners | 5.85% | 2.97x |
| Rapid City Trip Planners | 4.39% | 2.86x |
| Minnesota County and Local Fair Visitors | 8.66% | 2.77x |
| Iowa Hawkeyes Fans | 6.35% | 2.73x |
| Milwaukee Brewers Fans | 5.57% | 2.73x |
| Minnesota Twins Fans | 5.17% | 2.68x |
| Iowa County and Local Fair Visitors | 7.85% | 2.55x |
Composition Percentage:
The overlap percentage between the Menards audience and the Interest attribute.
Index: A comparison of the Menards audience to the internet population.
Curious about what else the Menards audience is interested in?
Sign Up
APPAREL RETAILERS
The Menards audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Menards audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.06% | 7.26x |
| Johnston and Murphy | 0.02% | 7.20x |
| Maurices | 12.62% | 4.07x |
| Carhartt | 43.07% | 2.76x |
| Eddie Bauer | 2.00% | 2.43x |
| Buckle | 5.02% | 2.42x |
| Calvin Klein | 0.11% | 2.33x |
| American Eagle Outfitters | 3.68% | 2.11x |
| Dressbarn | 3.05% | 2.01x |
| Express Outlets | 0.68% | 2.00x |
Composition Percentage:
The overlap percentage between the Menards audience and the Location attribute.
Index: A comparison of the Menards audience to the internet population.
Want to find more of the Menards audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Menards audience is Pet Supplies.
| Content Affinity | Composition | Index |
| Pet Supplies | 0.12% | 6.76x |
| Farming & Agriculture | 0.09% | 5.90x |
| Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) | 0.19% | 5.35x |
| Serbia & Albania Cluster | 0.09% | 5.32x |
| Wisconsin Travel & Tourism Cluster | 5.08% | 5.31x |
| South Dakota Cluster | 1.81% | 5.28x |
| Wisconsin Universities | 3.86% | 5.27x |
| Minnesota Community Business Cluster | 0.22% | 5.19x |
| Wisconsin Local Research Cluster | 3.52% | 4.94x |
| North Dakota Cluster | 1.78% | 3.94x |
Composition Percentage:
The overlap percentage between the Menards audience and the Content Affinity attribute.
Index: A comparison of the Menards audience to the internet population.
Want to see more of the Content Affinities the Menards audience visits?
Sign Up
DEMOGRAPHICS
The Menards audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
Interested in seeing other characteristics of the Menards audience?
Sign Up