Dstillery Audiences

MENARDS

Audience Size: 167.5 Thousand Devices

Explore the Menards Audience

Below you'll find more information about the Menards audience, broken down in different categories based on their digital and physical behaviors. These are 167.5 thousand unique devices whose actions qualify for the Menards audience.

Dstillery Crafted Audiences

INTERESTS

The Menards audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Menards audience is Wisconsin County and Local Fair Visitors.

Interest Composition Index
Wisconsin County and Local Fair Visitors 11.37% 3.83x
Green Bay Packers Fans 8.98% 3.20x
Iowa Hawkeyes Fans 8.12% 3.17x
Minnesota County and Local Fair Visitors 9.26% 3.15x
Minnesota Twins Fans 7.55% 3.08x
North Midwest State Fair Visitors 7.93% 2.85x
Chicago Cubs Fans 6.78% 2.83x
Snow Removal Researchers 6.11% 2.74x
Midwestern Voters 7.64% 2.73x
Milwaukee Brewers Fans 6.78% 2.67x
Composition Percentage: The overlap percentage between the Menards audience and the Interest attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Menards audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Menards audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.03% 7.63x
Maurices 9.46% 6.71x
Carhartt 44.44% 4.70x
Eddie Bauer 1.69% 4.63x
Buckle 4.00% 4.12x
Calvin Klein 0.07% 3.61x
Dressbarn 2.44% 3.58x
Lululemon 0.89% 3.21x
Lane Bryant 2.44% 3.19x
Victoria's Secret 4.37% 3.11x
Composition Percentage: The overlap percentage between the Menards audience and the Location attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Menards audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 0.86% 9.60x
Fishing 1.15% 5.95x
South Dakota Cluster 2.10% 5.26x
Personal Finance Researchers 0.32% 5.08x
Wisconsin Travel & Tourism Cluster 5.83% 5.06x
Wisconsin Universities 4.58% 4.95x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.48% 4.93x
Australia & New Zealand Media 0.57% 4.81x
Beer, Wine & Alcohol 0.38% 4.73x
North Dakota Cluster 2.58% 4.27x
Composition Percentage: The overlap percentage between the Menards audience and the Content Affinity attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Menards audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female