Dstillery Audiences

MENARDS

Audience Size: 202.6 Thousand Devices

Explore the Menards Audience

Below you'll find more information about the Menards audience, broken down in different categories based on their digital and physical behaviors. These are 202.6 thousand unique devices whose actions qualify for the Menards audience.

Dstillery Crafted Audiences

INTERESTS

The Menards audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Menards audience is Wisconsin County and Local Fair Visitors.

Interest Composition Index
Wisconsin County and Local Fair Visitors 10.60% 3.22x
Green Bay Packers Fans 8.15% 2.95x
North Midwest State Fair Visitors 9.41% 2.80x
Minnesota County and Local Fair Visitors 8.78% 2.69x
Iowa County and Local Fair Visitors 8.43% 2.59x
Milwaukee Brewers Fans 6.39% 2.52x
Snow Removal Researchers 5.90% 2.44x
Chicago Trip Planners 5.69% 2.30x
Iowa Hawkeyes Fans 6.04% 2.27x
Kansas City Trip Planners 7.30% 2.27x
Composition Percentage: The overlap percentage between the Menards audience and the Interest attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Menards audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Menards audience is Maurices.

Location Composition Index
Maurices 7.19% 8.41x
Carhartt 34.53% 5.88x
Eddie Bauer 1.13% 5.54x
Buckle 2.99% 5.21x
LL Bean 0.23% 5.02x
Dressbarn 1.70% 4.19x
Mens Wearhouse 2.51% 3.86x
American Eagle Outfitters 1.95% 3.82x
Lane Bryant 1.67% 3.76x
Victoria's Secret 3.16% 3.71x
Composition Percentage: The overlap percentage between the Menards audience and the Location attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Menards audience is Painting & Renovation.

Content Affinity Composition Index
Painting & Renovation 0.28% 5.74x
Wisconsin Travel & Tourism Cluster 5.34% 4.81x
Garden Power Equipment 0.56% 4.71x
Wisconsin Universities 4.00% 4.59x
Fishing 0.98% 4.50x
North Dakota Cluster 2.32% 3.88x
Wisconsin Local Research Cluster 3.37% 3.87x
Low Budget Shoppers 0.14% 3.74x
South Dakota Cluster 1.47% 3.58x
LGBTQ Advocacy 0.59% 3.56x
Composition Percentage: The overlap percentage between the Menards audience and the Content Affinity attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Menards audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female