Dstillery Audiences

MENARDS

Audience Size: 428 Thousand Devices

Explore the Menards Audience

Below you'll find more information about the Menards audience, broken down in different categories based on their digital and physical behaviors. These are 428 thousand unique devices whose actions qualify for the Menards audience.

Dstillery Crafted Audiences

INTERESTS

The Menards audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Menards audience is Wisconsin County and Local Fair Visitors.

Interest Composition Index
Wisconsin County and Local Fair Visitors 12.37% 4.22x
Minnesota County and Local Fair Visitors 11.43% 4.01x
Green Bay Packers Fans 9.99% 3.62x
Minnesota Twins Fans 8.06% 3.52x
Home-Made Face Mask Researchers 0.04% 3.30x
Chicago Trip Planners 7.19% 3.20x
Midwestern Voters 8.65% 3.20x
Michigan County and Local Fair Visitors 10.31% 3.14x
Milwaukee Brewers Fans 7.15% 3.09x
Iowa Hawkeyes Fans 7.17% 2.96x
Composition Percentage: The overlap percentage between the Menards audience and the Interest attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Menards audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Menards audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 16.42x
Maurices 4.04% 16.17x
Levi Strauss 0.05% 11.10x
Carhartt 44.69% 7.31x
Eddie Bauer 1.99% 6.26x
Buckle 4.63% 5.84x
Dressbarn 2.59% 4.82x
Lane Bryant 3.11% 4.77x
American Eagle Outfitters 3.52% 4.18x
Chicos 2.87% 3.87x
Composition Percentage: The overlap percentage between the Menards audience and the Location attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Menards audience is Memes & Comedy.

Content Affinity Composition Index
Memes & Comedy 0.08% 6.45x
Minnesota Community Business Cluster 1.42% 5.08x
Wisconsin Universities 5.16% 4.97x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.10% 4.85x
Illinois Education 0.10% 4.77x
Wisconsin Travel & Tourism Cluster 6.68% 4.71x
Romanian News 0.06% 4.70x
North Dakota Cluster 3.68% 4.65x
Illinois College Sports 0.06% 4.57x
Wisconsin Local Research Cluster 6.50% 4.47x
Composition Percentage: The overlap percentage between the Menards audience and the Content Affinity attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Menards audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male