Dstillery Audiences

MENARDS

Audience Size: 353.3 Thousand Devices

Explore the Menards Audience

Below you'll find more information about the Menards audience, broken down in different categories based on their digital and physical behaviors. These are 353.3 thousand unique devices whose actions qualify for the Menards audience.

Dstillery Crafted Audiences

INTERESTS

The Menards audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Menards audience is Wisconsin County and Local Fair Visitors.

Interest Composition Index
Wisconsin County and Local Fair Visitors 13.03% 4.13x
Green Bay Packers Fans 10.60% 3.69x
Minnesota County and Local Fair Visitors 11.18% 3.64x
Minnesota Twins Fans 7.65% 3.23x
Milwaukee Brewers Fans 6.98% 2.98x
North Midwest State Fair Visitors 8.35% 2.87x
Chicago Trip Planners 6.74% 2.81x
Midwestern Voters 7.41% 2.75x
Rapid City Trip Planners 6.13% 2.74x
Iowa Hawkeyes Fans 5.92% 2.56x
Composition Percentage: The overlap percentage between the Menards audience and the Interest attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Menards audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Menards audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.04% 9.11x
Maurices 8.64% 7.64x
Eddie Bauer 1.46% 6.19x
Carhartt 47.01% 5.02x
Buckle 2.60% 4.74x
Dressbarn 2.29% 4.06x
Mens Wearhouse 3.91% 3.99x
Lane Bryant 2.44% 3.95x
American Eagle Outfitters 2.15% 3.94x
Lululemon 0.91% 3.86x
Composition Percentage: The overlap percentage between the Menards audience and the Location attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Menards audience is Robotics.

Content Affinity Composition Index
Robotics 0.12% 6.66x
Wisconsin Travel & Tourism Cluster 7.80% 5.52x
Southern California Tourism 0.09% 5.40x
Farming & Agriculture 0.21% 5.00x
Wisconsin Universities 5.89% 4.95x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.09% 4.81x
Minnesota Community Business Cluster 1.15% 4.80x
Wisconsin Local Research Cluster 6.41% 4.35x
North Dakota Cluster 3.25% 4.01x
Flower Shopping 0.06% 3.99x
Composition Percentage: The overlap percentage between the Menards audience and the Content Affinity attribute.
Index: A comparison of the Menards audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Menards audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female