Dstillery Audiences

MERCEDES

Audience Size: 744.2 Thousand Devices

Explore the Mercedes Audience

Below you'll find more information about the Mercedes audience, broken down in different categories based on their digital and physical behaviors. These are 744.2 thousand unique devices whose actions qualify for the Mercedes audience.

Dstillery Crafted Audiences

INTERESTS

The Mercedes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mercedes audience is Baltimore Ravens Fans.

Interest Composition Index
Baltimore Ravens Fans 1.77% 1.61x
Baltimore Orioles Fans 1.58% 1.60x
BMW Vehicle Shoppers 1.68% 1.57x
Yachting Enthusiasts 1.87% 1.57x
Land Rover Shoppers 2.10% 1.56x
Sailing Enthusiasts 1.75% 1.56x
Jaguar Vehicle Shoppers 1.83% 1.52x
Lacrosse Enthusiasts 1.84% 1.50x
San Francisco Giants Fans 1.53% 1.49x
Men's Clothing Shoppers 1.62% 1.48x
Composition Percentage: The overlap percentage between the Mercedes audience and the Interest attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mercedes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mercedes audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.84% 10.06x
Levi Strauss 1.53% 9.82x
Saint Laurent Paris 1.23% 9.56x
Everlane 0.14% 9.30x
Club Monaco 1.14% 8.80x
Tommy Bahama 3.04% 8.57x
Intermix 1.01% 8.25x
Armani 3.32% 8.19x
Uniqlo 1.54% 8.14x
Michael Kors 2.65% 8.11x
Composition Percentage: The overlap percentage between the Mercedes audience and the Location attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mercedes audience is Gadgets.

Content Affinity Composition Index
Gadgets 0.08% 2.98x
Men's Dress Shirt Shopping 0.23% 2.63x
International Travel 0.14% 2.57x
Mexico Travel 0.08% 2.36x
Poland Cluster 0.09% 2.35x
Consumer Rewards 0.06% 2.23x
San Francisco Tourism 0.23% 2.21x
French News & Gossip Cluster 0.07% 2.12x
Hobby Drones & Remote-Controlled Cars 0.13% 2.11x
Memphis News 0.15% 2.03x
Composition Percentage: The overlap percentage between the Mercedes audience and the Content Affinity attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mercedes audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male