Dstillery Audiences

MERCEDES

Audience Size: 90.4 Thousand Devices

Explore the Mercedes Audience

Below you'll find more information about the Mercedes audience, broken down in different categories based on their digital and physical behaviors. These are 90.4 thousand unique devices whose actions qualify for the Mercedes audience.

Dstillery Crafted Audiences

INTERESTS

The Mercedes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mercedes audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 0.53% 5.11x
Gift Givers 1.93% 2.66x
Office Supply Shoppers 1.05% 2.43x
Chicago Blackhawks Fans 3.50% 2.35x
Day Care Users 2.01% 2.34x
Gin Enthusiasts 0.79% 2.29x
Nursing Content Readers 2.45% 2.28x
Family Adventures Travelers 0.79% 2.28x
Men's Clothing Shoppers 0.96% 2.25x
Mens Business Clothes Shoppers 0.61% 2.21x
Composition Percentage: The overlap percentage between the Mercedes audience and the Interest attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mercedes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mercedes audience is Intermix.

Location Composition Index
Intermix 0.11% 4.90x
Lorna Jane 0.16% 4.86x
Chicos 2.05% 4.62x
Tommy Bahama 0.57% 4.61x
Kate Spade 0.55% 4.44x
Mens Wearhouse 2.55% 4.33x
Ralph Lauren 0.42% 4.33x
REI 0.42% 4.29x
Armani 0.39% 4.22x
Lululemon 1.12% 4.13x
Composition Percentage: The overlap percentage between the Mercedes audience and the Location attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mercedes audience is Antiques & Auctions.

Content Affinity Composition Index
Antiques & Auctions 0.28% 5.06x
Ireland Cluster 0.26% 4.77x
College Planning 0.82% 4.53x
Pac 12 Sports 0.19% 3.96x
Data, Analytics & Coding 0.19% 3.89x
Party Planning & Invitations 0.26% 3.55x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.19% 3.48x
Calendar & Holidays 0.18% 3.43x
Middle East News 0.28% 3.37x
Parenting Blogs 0.26% 3.30x
Composition Percentage: The overlap percentage between the Mercedes audience and the Content Affinity attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mercedes audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female