Explore the Mercedes Audience
Below you'll find more information about the Mercedes audience, broken down in different categories based on their digital and physical behaviors. These are 713.1 thousand unique devices whose actions qualify for the Mercedes audience.
INTERESTS
The Mercedes audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mercedes audience is Santa Cruz Trip Planners.
| Interest | Composition | Index |
| Santa Cruz Trip Planners | 2.08% | 1.59x |
| Mercedes-Benz Vehicle Shoppers | 2.07% | 1.48x |
| Land Rover Shoppers | 2.27% | 1.45x |
| Poker Card Game Hobbyists | 2.10% | 1.45x |
| Audi Vehicle Shoppers | 2.00% | 1.42x |
| San Francisco Giants Fans | 1.59% | 1.39x |
| Philadelphia Eagles Fans | 1.96% | 1.38x |
| San Francisco Trip Planners | 2.21% | 1.37x |
| Soccer Fans | 1.94% | 1.37x |
| Readers of Malayalam Content | 1.89% | 1.36x |
Composition Percentage:
The overlap percentage between the Mercedes audience and the Interest attribute.
Index: A comparison of the Mercedes audience to the internet population.
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APPAREL RETAILERS
The Mercedes audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mercedes audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.68% | 8.55x |
| Saint Laurent Paris | 1.12% | 8.31x |
| Topshop | 0.37% | 8.20x |
| Intermix | 1.02% | 7.73x |
| Levi Strauss | 1.57% | 7.70x |
| Joe's Jeans | 0.56% | 7.62x |
| Tommy Bahama | 2.98% | 7.58x |
| Armani | 3.81% | 7.19x |
| Uniqlo | 1.60% | 7.12x |
| Zara | 2.77% | 7.00x |
Composition Percentage:
The overlap percentage between the Mercedes audience and the Location attribute.
Index: A comparison of the Mercedes audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mercedes audience is Sports - Skiing, Snowboarding.
| Content Affinity | Composition | Index |
| Sports - Skiing, Snowboarding | 0.02% | 17.88x |
| Canada News | 0.01% | 17.48x |
| Golf & Boats | 0.01% | 13.22x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.04% | 10.25x |
| Washington D.C. Hotels | 0.01% | 10.01x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.03% | 9.37x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.01% | 7.58x |
| Local & Travel England - North Midlands | 0.02% | 6.46x |
| Home Décor, Furniture, & Decorating | 0.01% | 6.28x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.01% | 6.08x |
Composition Percentage:
The overlap percentage between the Mercedes audience and the Content Affinity attribute.
Index: A comparison of the Mercedes audience to the internet population.
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DEMOGRAPHICS
The Mercedes audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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