Dstillery Audiences

MERCEDES

Audience Size: 67.2 Thousand Devices

Explore the Mercedes Audience

Below you'll find more information about the Mercedes audience, broken down in different categories based on their digital and physical behaviors. These are 67.2 thousand unique devices whose actions qualify for the Mercedes audience.

Dstillery Crafted Audiences

INTERESTS

The Mercedes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mercedes audience is Retail Job Seekers.

Interest Composition Index
Retail Job Seekers 4.81% 3.45x
Lacrosse Enthusiasts 4.81% 2.73x
Big & Tall Men 6.67% 2.69x
Pandora Jewelry Shoppers 5.93% 2.65x
France Trip Planners 4.07% 2.62x
Model Building Hobbyists 5.56% 2.53x
Tutoring Resources Researchers 2.96% 2.50x
Online Education Resource Researchers 3.33% 2.49x
Bed & Bath Shoppers 4.81% 2.47x
Northeastern Voters 4.07% 2.46x
Composition Percentage: The overlap percentage between the Mercedes audience and the Interest attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mercedes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mercedes audience is LL Bean.

Location Composition Index
LL Bean 0.48% 6.49x
Intermix 0.14% 5.98x
Bonobos 0.36% 5.80x
Armani 0.59% 5.61x
Madewell 0.93% 5.34x
Free People 0.87% 5.25x
Talbots 2.52% 5.08x
Patagonia 0.29% 5.06x
Saint Laurent Paris 0.11% 4.92x
Urban Outfitters 1.05% 4.91x
Composition Percentage: The overlap percentage between the Mercedes audience and the Location attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mercedes audience is Mortgages & Insurance.

Content Affinity Composition Index
Mortgages & Insurance 0.30% 3.86x
Sewing, Embroidery & Fabrics 0.74% 3.75x
Medical & Pharmaceutical Scholarship 0.33% 3.70x
Philadelphia Cluster 3.33% 3.60x
North Carolina Education 2.22% 3.34x
Math Education 1.11% 3.22x
Nutrition & Diabetic Living 0.12% 3.15x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.74% 3.07x
Routers, Switches & Networking 0.74% 3.05x
Fox News Content Consumers 1.48% 2.99x
Composition Percentage: The overlap percentage between the Mercedes audience and the Content Affinity attribute.
Index: A comparison of the Mercedes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mercedes audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female