Dstillery Audiences

METROPCS

Audience Size: 9.6 Million Devices

Explore the MetroPCS Audience

Below you'll find more information about the MetroPCS audience, broken down in different categories based on their digital and physical behaviors. These are 9.6 million unique devices whose actions qualify for the MetroPCS audience.

Dstillery Crafted Audiences

INTERESTS

The MetroPCS audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MetroPCS audience is Readers of Caribbean Content.

Interest Composition Index
Readers of Caribbean Content 3.11% 2.05x
Readers of Dominican Republic Content 2.99% 2.00x
Readers of El Salvadoran Content 2.65% 1.91x
Readers of South American Content 2.77% 1.88x
Readers of Honduran Content 5.52% 1.84x
Colombia Trip Planners 2.78% 1.79x
Readers of Belizean Content 2.69% 1.79x
Readers of Guatemalan Content 2.55% 1.77x
Readers of Colombian Content 2.47% 1.76x
Readers of Puerto Rican Content 2.08% 1.74x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Interest attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MetroPCS audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MetroPCS audience is Everlane.

Location Composition Index
Everlane 0.05% 6.13x
Express Outlets 0.18% 4.73x
The Childrens Place 2.82% 4.69x
Zara 1.17% 4.69x
Forever 21 1.86% 4.67x
Hollister 0.81% 4.60x
Uniqlo 0.55% 4.60x
Journeys 1.32% 4.47x
Calvin Klein 0.43% 4.46x
Levi Strauss 0.47% 4.44x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Location attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MetroPCS audience is Latin American Spanish Language News.

Content Affinity Composition Index
Latin American Spanish Language News 0.22% 2.63x
Central & South American News 0.20% 2.46x
Caribbean Cluster 0.25% 2.40x
Franco-African Cluster 0.03% 2.35x
Latin American News 0.24% 2.32x
Spanish Health & Wellness 0.46% 2.25x
Spanish Lifestyle & Health 0.09% 2.25x
Gossip & Entertainment 0.34% 2.23x
Peru Media 0.14% 2.14x
New York City Education & News Cluster 0.83% 2.13x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Content Affinity attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MetroPCS audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female