Dstillery Audiences

METROPCS

Audience Size: 7.8 Million Devices

Explore the MetroPCS Audience

Below you'll find more information about the MetroPCS audience, broken down in different categories based on their digital and physical behaviors. These are 7.8 million unique devices whose actions qualify for the MetroPCS audience.

Dstillery Crafted Audiences

INTERESTS

The MetroPCS audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MetroPCS audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 3.68% 2.91x
Readers of Caribbean Content 3.64% 2.66x
Readers of Honduran Content 3.53% 2.60x
Readers of Belizean Content 3.35% 2.42x
Readers of El Salvadoran Content 3.08% 2.39x
Readers of South American Content 3.37% 2.37x
Readers of Colombian Content 3.04% 2.33x
Readers of Guatemalan Content 2.92% 2.33x
Readers of Mexican Content 3.22% 2.26x
Colombia Trip Planners 3.19% 2.10x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Interest attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MetroPCS audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MetroPCS audience is Everlane.

Location Composition Index
Everlane 0.10% 6.24x
The Childrens Place 4.71% 5.56x
Uniqlo 1.06% 5.45x
Zara 2.08% 5.37x
Levi Strauss 0.84% 5.24x
Supreme 0.19% 5.22x
Gap 5.85% 5.15x
Aeropostale 2.23% 5.04x
Calvin Klein 0.63% 5.04x
Intermix 0.64% 5.02x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Location attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MetroPCS audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.25% 4.72x
Rhode Island Cluster 0.80% 4.37x
New York City Family & Activity Cluster 2.70% 3.84x
New York City Real Estate Research Cluster 1.83% 3.80x
Latin American Spanish Language News 0.48% 3.69x
Central & South American News 0.33% 3.31x
Latin American News 0.49% 2.98x
NYC Tourist Attractions 2.15% 2.96x
Pakistan Cluster 0.40% 2.83x
Franco-African Cluster 0.04% 2.58x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Content Affinity attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MetroPCS audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male