Explore the MetroPCS Audience
Below you'll find more information about the MetroPCS audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the MetroPCS audience.
INTERESTS
The MetroPCS audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the MetroPCS audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.04% | 2.05x |
| Latin TV Enthusiasts | 6.63% | 1.66x |
| AT&T Wireless Customers | 0.06% | 1.61x |
| T-Mobile Customers | 0.08% | 1.56x |
| Cape Cod News Readers | 1.03% | 1.53x |
| Reggaeton Fans | 4.75% | 1.49x |
| Colombia Trip Planners | 7.17% | 1.37x |
| Urban Movie Channel Watchers | 5.28% | 1.36x |
| Modern Art Museum Researchers | 1.07% | 1.36x |
| High-End Kids Furniture and Clothes Shoppers | 5.92% | 1.35x |
Composition Percentage:
The overlap percentage between the MetroPCS audience and the Interest attribute.
Index: A comparison of the MetroPCS audience to the internet population.
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APPAREL RETAILERS
The MetroPCS audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the MetroPCS audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.03% | 4.77x |
| The Childrens Place | 1.00% | 4.58x |
| Everlane | 0.01% | 4.43x |
| Charlotte Russe | 0.45% | 4.38x |
| Zara | 0.40% | 4.35x |
| Uniqlo | 0.19% | 4.21x |
| Intermix | 0.08% | 4.19x |
| Hugo Boss | 0.45% | 4.13x |
| Topshop | 0.03% | 4.12x |
| Hollister | 0.76% | 4.06x |
Composition Percentage:
The overlap percentage between the MetroPCS audience and the Location attribute.
Index: A comparison of the MetroPCS audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the MetroPCS audience is Custom Printing.
| Content Affinity | Composition | Index |
| Custom Printing | 0.01% | 3.89x |
| Dental Health | 0.01% | 3.66x |
| Horse Racing | 0.01% | 3.64x |
| Rhode Island Cluster | 0.80% | 3.54x |
| Spam Call Number Searchers | 0.01% | 3.14x |
| Painting & Renovation | 0.01% | 2.96x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.02% | 2.65x |
| Travel, Food, Fashion & Fitness | 0.05% | 2.39x |
| Local & Travel England - Northern England | 0.02% | 2.33x |
| French Canadian Cluster | 0.06% | 2.33x |
Composition Percentage:
The overlap percentage between the MetroPCS audience and the Content Affinity attribute.
Index: A comparison of the MetroPCS audience to the internet population.
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DEMOGRAPHICS
The MetroPCS audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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