Dstillery Audiences

METROPCS

Audience Size: 2.5 Million Devices

Explore the MetroPCS Audience

Below you'll find more information about the MetroPCS audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the MetroPCS audience.

Dstillery Crafted Audiences

INTERESTS

The MetroPCS audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MetroPCS audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.04% 2.05x
Readers of Argentinian Content 3.72% 1.83x
Readers of Puerto Rican Content 3.79% 1.78x
Readers of South American Content 3.48% 1.78x
Readers of Honduran Content 3.66% 1.75x
Readers of El Salvadoran Content 3.61% 1.74x
Readers of Mexican Content 3.73% 1.71x
Readers of Guatemalan Content 3.73% 1.68x
Colombia Trip Planners 3.53% 1.67x
Readers of Caribbean Content 3.54% 1.66x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Interest attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MetroPCS audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MetroPCS audience is Uniqlo.

Location Composition Index
Uniqlo 0.18% 4.59x
Calvin Klein 0.06% 4.56x
Topshop 0.02% 4.42x
American Apparel 0.51% 4.35x
Saint Laurent Paris 0.07% 4.29x
Zara 0.38% 4.24x
Armani 0.31% 4.22x
Hugo Boss 0.56% 4.08x
Forever 21 1.54% 4.07x
Charlotte Russe 0.22% 4.04x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Location attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MetroPCS audience is Professional Audio Visual.

Content Affinity Composition Index
Professional Audio Visual 0.02% 5.63x
Canadian Lifestyle 0.02% 4.16x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.02% 3.99x
Canada Online Shopping Cluster 0.02% 3.55x
Assorted Topics (Toys, T-Shirts, Volvos) 0.01% 2.89x
Latin American Spanish Language News 0.59% 2.85x
Spanish Health & Wellness 0.21% 2.68x
Central & South American News 0.20% 2.64x
Spain News - Madrid & Seville 0.53% 2.58x
Mexico Cluster 0.81% 2.57x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Content Affinity attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MetroPCS audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male