Dstillery Audiences

METROPCS

Audience Size: 2 Million Devices

Explore the MetroPCS Audience

Below you'll find more information about the MetroPCS audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the MetroPCS audience.

Dstillery Crafted Audiences

INTERESTS

The MetroPCS audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MetroPCS audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.04% 2.05x
Latin TV Enthusiasts 6.47% 1.76x
Readers of Caribbean Content 5.23% 1.73x
Readers of Argentinian Content 5.86% 1.72x
Readers of Puerto Rican Content 4.00% 1.72x
Readers of Spanish Content 4.09% 1.67x
Readers of Cuban Content 3.05% 1.65x
Readers of Honduran Content 5.54% 1.64x
AT&T Wireless Customers 0.06% 1.61x
Readers of Mexican Content 2.70% 1.60x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Interest attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MetroPCS audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MetroPCS audience is Topshop.

Location Composition Index
Topshop 0.03% 4.05x
Charlotte Russe 0.34% 3.79x
The Childrens Place 2.11% 3.75x
Hollister 1.22% 3.74x
Forever 21 1.08% 3.65x
Zara 0.35% 3.60x
Aeropostale 1.76% 3.50x
Abercrombie & Fitch 0.24% 3.49x
Michael Kors 1.05% 3.47x
Express 1.95% 3.39x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Location attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MetroPCS audience is English as a Second Language.

Content Affinity Composition Index
English as a Second Language 0.01% 2.62x
Serbia & Albania Cluster 0.05% 2.39x
Brazil & Portugal News 0.06% 2.32x
France Online Music & Quiz Content Cluster 0.03% 2.30x
New York City Education & News Cluster 0.15% 2.25x
Rhode Island Cluster 0.66% 2.23x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.02% 2.11x
Child Development 0.02% 2.10x
New York City Real Estate Research Cluster 0.27% 2.04x
Music Education 0.01% 2.04x
Composition Percentage: The overlap percentage between the MetroPCS audience and the Content Affinity attribute.
Index: A comparison of the MetroPCS audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MetroPCS audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male