Dstillery Audiences

MICHAEL KORS

Audience Size: 74.3 Thousand Devices

Explore the Michael Kors Audience

Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 74.3 thousand unique devices whose actions qualify for the Michael Kors audience.

Dstillery Crafted Audiences

INTERESTS

The Michael Kors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Michael Kors audience is COVID Symptoms Researchers.

Interest Composition Index
COVID Symptoms Researchers 0.86% 3.36x
Home Brewing Enthusiasts 1.44% 3.20x
Hanukkah Celebration Planners 2.01% 3.15x
Intimates Shoppers 1.40% 3.12x
Competitive Tri-Athletes 2.01% 3.09x
Mercedes-Benz Vehicle Shoppers 2.59% 2.91x
Medical Advice Researchers 1.15% 2.86x
Competitive Sports Participants 1.72% 2.78x
Luxury Watch Shoppers 1.72% 2.67x
Restaurant Researchers 1.15% 2.65x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Michael Kors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Michael Kors audience is Kate Spade.

Location Composition Index
Kate Spade 6.56% 134.84x
Calvin Klein 3.50% 122.85x
Topshop 0.87% 119.34x
Club Monaco 3.28% 116.83x
Coach 16.28% 111.69x
Hugo Boss 11.83% 110.05x
J. Crew 17.99% 101.74x
Abercrombie & Fitch 7.72% 94.46x
Zara 7.99% 86.59x
Express Outlets 5.81% 85.70x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Michael Kors audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 1.01% 4.83x
Assorted Topics (Conservative News, Politics, Viral Media) 1.15% 3.91x
Children's Learning Tools 0.33% 3.89x
Weight Lifting Enthusiasts 0.19% 3.82x
Chain Restaurants 0.67% 3.59x
Gun Enthusiast - Hunting & Self Defense 0.58% 3.47x
Ireland Cluster 0.18% 3.45x
Los Angeles Cluster 0.05% 3.40x
Sports - Climbing, Non-traditional 0.62% 3.37x
Live Music 0.86% 3.28x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Michael Kors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male