Explore the Michael Kors Audience
Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Michael Kors audience.
INTERESTS
The Michael Kors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Michael Kors audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.06% | 2.52x |
| New York City Events Researchers | 3.91% | 1.81x |
| Readers of South American Content | 3.38% | 1.69x |
| Ballet Enthusiasts | 3.85% | 1.68x |
| New York Trip Planners | 3.74% | 1.65x |
| United Arab Emirates Trip Planners | 3.34% | 1.63x |
| Los Angeles Mass Transit Commuters | 4.21% | 1.62x |
| Luxury Womens Brands Shoppers | 3.36% | 1.58x |
| Colombia Trip Planners | 3.24% | 1.58x |
| Readers of El Salvadoran Content | 3.09% | 1.57x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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APPAREL RETAILERS
The Michael Kors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Michael Kors audience is Topshop.
| Location | Composition | Index |
| Topshop | 3.46% | 41.87x |
| Kate Spade | 24.04% | 38.86x |
| Calvin Klein | 2.86% | 32.28x |
| Coach | 33.88% | 30.72x |
| Lorna Jane | 3.28% | 30.62x |
| Club Monaco | 7.21% | 30.10x |
| J. Crew | 28.37% | 29.87x |
| Saint Laurent Paris | 5.03% | 28.90x |
| Ann Taylor | 12.77% | 27.19x |
| Abercrombie & Fitch | 9.61% | 27.15x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Michael Kors audience is Malaya.
| Content Affinity | Composition | Index |
| Malaya | 0.04% | 6.27x |
| General Interest | 0.04% | 5.61x |
| South Carolina Travel | 0.03% | 4.45x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.03% | 4.38x |
| Men's Fashion Shopping | 0.02% | 3.26x |
| Bulgaria Cluster | 0.02% | 3.26x |
| Russia Cluster | 0.11% | 3.18x |
| LGBTQ Advocacy | 1.70% | 3.04x |
| Vietnam Cluster | 0.09% | 3.03x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.03% | 2.97x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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DEMOGRAPHICS
The Michael Kors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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