Dstillery Audiences

MICHAEL KORS

Audience Size: 124.1 Thousand Devices

Explore the Michael Kors Audience

Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 124.1 thousand unique devices whose actions qualify for the Michael Kors audience.

Dstillery Crafted Audiences

INTERESTS

The Michael Kors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Michael Kors audience is Gift Card Researchers.

Interest Composition Index
Gift Card Researchers 3.49% 2.24x
Readers of Jamaican Content 3.66% 2.17x
Readers of Mexican Content 4.83% 2.11x
Los Angeles Trip Planners 3.99% 2.08x
Masters in Management Researchers 4.99% 2.07x
Readers of Costa Rican Content 4.99% 2.02x
Business News Readers 3.00% 2.01x
Cryptocurrency Enthusiasts 4.66% 1.99x
Emoji Researchers 4.49% 1.95x
New York City Events Researchers 2.50% 1.95x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Michael Kors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Michael Kors audience is Kate Spade.

Location Composition Index
Kate Spade 20.17% 121.96x
Calvin Klein 1.31% 110.73x
Hugo Boss 9.73% 80.39x
Express Outlets 6.57% 77.66x
Lorna Jane 1.73% 74.02x
Madewell 8.15% 72.02x
Coach 18.07% 71.26x
Ann Taylor 5.63% 67.88x
J. Crew 20.79% 67.01x
Zara 4.93% 66.59x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Michael Kors audience is Anime.

Content Affinity Composition Index
Anime 0.83% 3.96x
India Cluster 0.33% 3.44x
Video Content Sites 0.43% 3.44x
Career Cluster A 0.75% 3.42x
Los Angeles Cluster 0.05% 3.40x
Diet & Weight Loss 0.36% 3.35x
Australia & New Zealand Media 0.33% 3.34x
Motorsports 0.27% 3.31x
Men's Fashion Shopping 0.02% 3.26x
College Planning 1.50% 3.13x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Michael Kors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male