Explore the Michael Kors Audience
Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 92.9 thousand unique devices whose actions qualify for the Michael Kors audience.
INTERESTS
The Michael Kors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Michael Kors audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.79% | 2.88x |
| Restaurant Supply Shoppers | 0.19% | 2.27x |
| Big Box Store Jewelry Sale Shoppers | 0.18% | 2.08x |
| Joint Pain Content Readers | 1.49% | 1.96x |
| Mercedes-Benz Vehicle Shoppers | 2.37% | 1.84x |
| Yachting Enthusiasts | 1.93% | 1.84x |
| Sunglasses Shoppers | 0.78% | 1.83x |
| Miami Trip Planners | 1.93% | 1.83x |
| College Matching Resource Readers | 3.95% | 1.81x |
| Audi Vehicle Shoppers | 1.49% | 1.74x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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APPAREL RETAILERS
The Michael Kors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Michael Kors audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 13.33% | 105.06x |
| Calvin Klein | 1.39% | 92.55x |
| Coach | 17.86% | 82.26x |
| Topshop | 0.60% | 80.88x |
| Hugo Boss | 11.85% | 74.66x |
| J. Crew | 21.82% | 72.14x |
| Club Monaco | 2.54% | 69.84x |
| Madewell | 9.18% | 67.68x |
| Lorna Jane | 2.03% | 64.88x |
| Zara | 6.34% | 64.02x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Michael Kors audience is Electronic Accessories.
| Content Affinity | Composition | Index |
| Electronic Accessories | 0.35% | 6.03x |
| Middle East News | 0.48% | 5.82x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.26% | 4.90x |
| Philippines News | 0.53% | 4.02x |
| New York City Education & News Cluster | 0.26% | 3.91x |
| Weight Lifting Enthusiasts | 0.19% | 3.82x |
| Ireland Cluster | 0.18% | 3.45x |
| Los Angeles Cluster | 0.05% | 3.40x |
| Motorsports | 0.27% | 3.31x |
| Men's Fashion Shopping | 0.02% | 3.26x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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DEMOGRAPHICS
The Michael Kors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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