Dstillery Audiences

MICHAEL KORS

Audience Size: 92.2 Thousand Devices

Explore the Michael Kors Audience

Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 92.2 thousand unique devices whose actions qualify for the Michael Kors audience.

Dstillery Crafted Audiences

INTERESTS

The Michael Kors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Michael Kors audience is Caribbean Destination Reopening Researchers.

Interest Composition Index
Caribbean Destination Reopening Researchers 3.02% 2.76x
Global Destinations Reopening Researchers 2.90% 2.51x
Real Estate Decision Makers 3.87% 2.27x
Work Visa Researchers 3.26% 2.25x
Readers of South American Content 4.23% 2.23x
Finance Continuing Education Researchers 3.26% 2.18x
Home Buyers 3.14% 2.18x
Luxury Travel Researchers 3.14% 2.16x
Miami Trip Planners 4.23% 2.10x
Online Investors 3.39% 2.08x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Michael Kors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Michael Kors audience is Kate Spade.

Location Composition Index
Kate Spade 23.21% 93.96x
Calvin Klein 1.14% 76.85x
Topshop 0.37% 66.40x
Hugo Boss 10.23% 63.62x
Saint Laurent Paris 1.17% 60.54x
Coach 20.98% 58.31x
Club Monaco 2.23% 55.78x
Express Outlets 7.31% 55.73x
Lorna Jane 1.33% 55.40x
J. Crew 25.10% 55.25x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Michael Kors audience is India Cluster.

Content Affinity Composition Index
India Cluster 0.36% 5.06x
NYC Tourist Attractions 0.48% 4.80x
Collectibles - Coins & Sports Cards 0.24% 3.86x
Winter Sports & Gear 0.27% 3.76x
Spain News - Madrid & Seville 0.73% 3.67x
Central & South American News 0.24% 3.54x
Philippines News 0.48% 3.54x
New York City Education & News Cluster 0.34% 3.53x
Los Angeles Cluster 0.05% 3.40x
International Travel 0.24% 3.38x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Michael Kors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male