Explore the Michael Kors Audience
Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 977 thousand unique devices whose actions qualify for the Michael Kors audience.
INTERESTS
The Michael Kors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Michael Kors audience is Real Estate Decision Makers.
| Interest | Composition | Index |
| Real Estate Decision Makers | 3.80% | 1.97x |
| New York City Events Researchers | 3.50% | 1.94x |
| Los Angeles Mass Transit Commuters | 4.36% | 1.89x |
| Ballet Enthusiasts | 3.61% | 1.87x |
| United Arab Emirates Trip Planners | 3.18% | 1.85x |
| Opera Enthusiasts | 3.12% | 1.78x |
| Last Minute Travelers | 3.37% | 1.76x |
| Major Airline Customers | 3.21% | 1.75x |
| Restaurant Menu Researchers | 2.82% | 1.75x |
| Las Vegas Nightlife Researchers | 4.17% | 1.75x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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APPAREL RETAILERS
The Michael Kors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Michael Kors audience is Topshop.
| Location | Composition | Index |
| Topshop | 3.69% | 42.99x |
| Kate Spade | 23.62% | 40.37x |
| Calvin Klein | 2.89% | 34.09x |
| Coach | 35.18% | 31.71x |
| J. Crew | 26.48% | 29.95x |
| Saint Laurent Paris | 4.91% | 29.83x |
| Club Monaco | 7.19% | 29.37x |
| Lorna Jane | 2.87% | 29.24x |
| Ann Taylor | 13.31% | 27.80x |
| Abercrombie & Fitch | 12.97% | 27.02x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Michael Kors audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).
| Content Affinity | Composition | Index |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.06% | 7.92x |
| Italy Cluster | 0.04% | 3.66x |
| Assorted Topics (Safari, Health, Wellness, Sports) | 0.03% | 3.60x |
| China Cluster | 0.47% | 3.54x |
| Retail Industry News | 0.19% | 3.36x |
| Local & Travel England - East Midlands | 0.04% | 3.12x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.07% | 2.93x |
| Philippines News | 0.44% | 2.92x |
| Apartment & Community Real Estate Researchers | 0.04% | 2.90x |
| NYC Tourist Attractions | 1.35% | 2.64x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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DEMOGRAPHICS
The Michael Kors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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