Dstillery Audiences

MICHAEL KORS

Audience Size: 29.9 Thousand Devices

Explore the Michael Kors Audience

Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 29.9 thousand unique devices whose actions qualify for the Michael Kors audience.

Dstillery Crafted Audiences

INTERESTS

The Michael Kors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Michael Kors audience is COVID Testing Researchers.

Interest Composition Index
COVID Testing Researchers 2.78% 3.19x
Theme Park Reopening News Readers 4.17% 3.05x
Kids Clothing Shoppers 6.48% 2.68x
Major Airline Customers 4.63% 2.65x
Orlando Magic Fans 5.56% 2.60x
Myrtle Beach Trip Planners 5.56% 2.49x
Florida Trip Planners 5.56% 2.48x
Train Travelers 4.63% 2.47x
Diabetes Support Forum Readers 4.63% 2.46x
Preppy Clothing Shoppers 4.17% 2.46x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Michael Kors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Michael Kors audience is Kate Spade.

Location Composition Index
Kate Spade 21.29% 86.40x
Calvin Klein 1.30% 79.85x
Saint Laurent Paris 1.18% 64.06x
Lorna Jane 1.43% 60.83x
Hugo Boss 10.10% 60.06x
Zara 6.19% 58.71x
Express Outlets 7.01% 56.25x
Madewell 8.31% 52.48x
Ann Taylor 6.58% 52.12x
J. Crew 22.96% 50.93x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Michael Kors audience is Florida Naples News Cluster.

Content Affinity Composition Index
Florida Naples News Cluster 3.24% 5.43x
Graphic Design 1.27% 3.98x
New York City Real Estate Research Cluster 0.93% 3.91x
Indiana Finance & Business Cluster 2.31% 3.80x
Rhode Island Cluster 0.93% 3.59x
Video Content Sites 0.43% 3.44x
Career Cluster A 0.75% 3.42x
Los Angeles Cluster 0.05% 3.40x
Diet & Weight Loss 0.36% 3.35x
Motorsports 0.27% 3.31x
Composition Percentage: The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Michael Kors audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female