Explore the Michael Kors Audience
Below you'll find more information about the Michael Kors audience, broken down in different categories based on their digital and physical behaviors. These are 124.1 thousand unique devices whose actions qualify for the Michael Kors audience.
INTERESTS
The Michael Kors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Michael Kors audience is Gift Card Researchers.
| Interest | Composition | Index |
| Gift Card Researchers | 3.49% | 2.24x |
| Readers of Jamaican Content | 3.66% | 2.17x |
| Readers of Mexican Content | 4.83% | 2.11x |
| Los Angeles Trip Planners | 3.99% | 2.08x |
| Masters in Management Researchers | 4.99% | 2.07x |
| Readers of Costa Rican Content | 4.99% | 2.02x |
| Business News Readers | 3.00% | 2.01x |
| Cryptocurrency Enthusiasts | 4.66% | 1.99x |
| Emoji Researchers | 4.49% | 1.95x |
| New York City Events Researchers | 2.50% | 1.95x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Interest attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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APPAREL RETAILERS
The Michael Kors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Michael Kors audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 20.17% | 121.96x |
| Calvin Klein | 1.31% | 110.73x |
| Hugo Boss | 9.73% | 80.39x |
| Express Outlets | 6.57% | 77.66x |
| Lorna Jane | 1.73% | 74.02x |
| Madewell | 8.15% | 72.02x |
| Coach | 18.07% | 71.26x |
| Ann Taylor | 5.63% | 67.88x |
| J. Crew | 20.79% | 67.01x |
| Zara | 4.93% | 66.59x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Location attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Michael Kors audience is Anime.
| Content Affinity | Composition | Index |
| Anime | 0.83% | 3.96x |
| India Cluster | 0.33% | 3.44x |
| Video Content Sites | 0.43% | 3.44x |
| Career Cluster A | 0.75% | 3.42x |
| Los Angeles Cluster | 0.05% | 3.40x |
| Diet & Weight Loss | 0.36% | 3.35x |
| Australia & New Zealand Media | 0.33% | 3.34x |
| Motorsports | 0.27% | 3.31x |
| Men's Fashion Shopping | 0.02% | 3.26x |
| College Planning | 1.50% | 3.13x |
Composition Percentage:
The overlap percentage between the Michael Kors audience and the Content Affinity attribute.
Index: A comparison of the Michael Kors audience to the internet population.
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DEMOGRAPHICS
The Michael Kors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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