Dstillery Audiences

MICROTEL INN

Audience Size: 32.4 Thousand Devices

Explore the Microtel Inn Audience

Below you'll find more information about the Microtel Inn audience, broken down in different categories based on their digital and physical behaviors. These are 32.4 thousand unique devices whose actions qualify for the Microtel Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Microtel Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Microtel Inn audience is Vacation Rental Accommodation Researchers.

Interest Composition Index
Vacation Rental Accommodation Researchers 4.97% 3.54x
Medical Advice Researchers 3.73% 3.10x
Atlanta United Fans 6.21% 3.06x
College Football Fans 6.83% 2.96x
Green Bay Packers Fans 7.45% 2.86x
Breast Cancer Fund Raisers 3.73% 2.80x
Misc-Deal Seekers or Coupon Shoppers 4.35% 2.79x
Junk Food Lovers 4.35% 2.78x
Ocean Activists 4.35% 2.75x
Georgia Activities Researchers 4.35% 2.66x
Composition Percentage: The overlap percentage between the Microtel Inn audience and the Interest attribute.
Index: A comparison of the Microtel Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Microtel Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Microtel Inn audience is Belk.

Location Composition Index
Belk 1.49% 4.76x
Saint Laurent Paris 0.08% 3.77x
Eddie Bauer 1.34% 3.68x
Maurices 4.76% 3.38x
Buckle 3.26% 3.37x
Madewell 0.58% 3.31x
Club Monaco 0.15% 3.18x
Aeropostale 2.75% 3.17x
Talbots 1.56% 3.16x
American Eagle Outfitters 2.72% 3.11x
Composition Percentage: The overlap percentage between the Microtel Inn audience and the Location attribute.
Index: A comparison of the Microtel Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Microtel Inn audience is Wisconsin Travel & Tourism Cluster.

Content Affinity Composition Index
Wisconsin Travel & Tourism Cluster 6.21% 5.85x
Home Improvement Contractor 0.16% 5.48x
Baby Names 2.48% 5.30x
Assorted Topics (Conservative News, Politics, Viral Media) 2.48% 5.02x
Costumes 0.14% 4.82x
North Dakota Cluster 2.48% 4.48x
Iowa Cluster 5.59% 4.38x
Wisconsin Universities 3.73% 4.36x
South Dakota Cluster 1.50% 3.67x
London Tourism 0.07% 3.66x
Composition Percentage: The overlap percentage between the Microtel Inn audience and the Content Affinity attribute.
Index: A comparison of the Microtel Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Microtel Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male