Dstillery Audiences

MICROTEL INN

Audience Size: 91.6 Thousand Devices

Explore the Microtel Inn Audience

Below you'll find more information about the Microtel Inn audience, broken down in different categories based on their digital and physical behaviors. These are 91.6 thousand unique devices whose actions qualify for the Microtel Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Microtel Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Microtel Inn audience is Remdesivir Information Researchers.

Interest Composition Index
Remdesivir Information Researchers 1.35% 2.92x
Toy Poodle Content Readers 2.32% 2.56x
Minnesota Twins Fans 3.67% 2.38x
Tampa and St Petersburg Trip Planners 1.93% 2.35x
Penn State Nittany Lions Fans 2.32% 2.34x
Pittsburgh Pirates Fans 3.67% 2.27x
TV Junkies 1.54% 2.26x
Dog Breed Researchers 3.09% 2.21x
Cleveland Browns Fans 3.86% 2.20x
Pittsburgh Steelers Fans 3.28% 2.15x
Composition Percentage: The overlap percentage between the Microtel Inn audience and the Interest attribute.
Index: A comparison of the Microtel Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Microtel Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Microtel Inn audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.08% 7.23x
Belk 2.63% 2.56x
Calvin Klein 0.15% 2.30x
Buckle 7.51% 2.24x
Maurices 9.67% 2.13x
Carhartt 40.36% 2.05x
Ralph Lauren 1.16% 1.96x
Eddie Bauer 2.30% 1.94x
Dressbarn 4.21% 1.91x
American Eagle Outfitters 5.01% 1.89x
Composition Percentage: The overlap percentage between the Microtel Inn audience and the Location attribute.
Index: A comparison of the Microtel Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Microtel Inn audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 0.16% 5.48x
Costumes 0.14% 4.82x
North Dakota Cluster 1.54% 4.14x
North Carolina Education 1.93% 3.96x
London Tourism 0.07% 3.66x
West Virginia News 2.32% 3.64x
Broadway Information 0.58% 3.57x
Hunting 0.77% 3.44x
Franco-African Cluster 0.05% 3.30x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.39% 3.29x
Composition Percentage: The overlap percentage between the Microtel Inn audience and the Content Affinity attribute.
Index: A comparison of the Microtel Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Microtel Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male