Dstillery Audiences

MODELLS

Audience Size: 624.4 Thousand Devices

Explore the Modells Audience

Below you'll find more information about the Modells audience, broken down in different categories based on their digital and physical behaviors. These are 624.4 thousand unique devices whose actions qualify for the Modells audience.

Dstillery Crafted Audiences

INTERESTS

The Modells audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Modells audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.83% 4.13x
Ballet Enthusiasts 5.53% 3.90x
New York Trip Planners 5.83% 3.61x
Broadway Fans 4.08% 3.22x
Caribbean Trip Planners 4.75% 3.21x
Online Grocery Shoppers 9.32% 3.13x
Readers of Dominican Republic Content 3.60% 2.98x
New York Mets Fans 3.01% 2.94x
Restaurant Menu Researchers 3.50% 2.91x
New York Rangers Fans 3.05% 2.87x
Composition Percentage: The overlap percentage between the Modells audience and the Interest attribute.
Index: A comparison of the Modells audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Modells audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Modells audience is Everlane.

Location Composition Index
Everlane 0.80% 56.06x
Supreme 1.23% 36.55x
Club Monaco 3.46% 27.65x
Intermix 3.19% 27.11x
H&M 17.30% 24.64x
Uniqlo 4.28% 23.36x
Zara 8.52% 23.10x
Levi Strauss 3.46% 22.96x
The Childrens Place 18.17% 22.51x
Bonobos 1.39% 19.79x
Composition Percentage: The overlap percentage between the Modells audience and the Location attribute.
Index: A comparison of the Modells audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Modells audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 4.11% 9.04x
New York City Real Estate Research Cluster 3.47% 7.91x
New York City Family & Activity Cluster 4.69% 7.51x
NYC Tourist Attractions 4.47% 6.66x
Philadelphia Cluster 2.00% 3.26x
New Jersey News Cluster 4.41% 3.24x
Fashion Cluster 1.61% 2.98x
Connecticut News 2.56% 1.99x
Hip-Hop Enthusiast 4.15% 1.77x
African American Celebrity Gossip 5.85% 1.65x
Composition Percentage: The overlap percentage between the Modells audience and the Content Affinity attribute.
Index: A comparison of the Modells audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Modells audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male