Explore the Montblanc Audience
Below you'll find more information about the Montblanc audience, broken down in different categories based on their digital and physical behaviors. These are 27.3 thousand unique devices whose actions qualify for the Montblanc audience.
INTERESTS
The Montblanc audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Montblanc audience is Florida County and Local Fair Visitors.
| Interest | Composition | Index |
| Florida County and Local Fair Visitors | 31.25% | 8.19x |
| Key West Florida Trip Planners | 25.00% | 7.73x |
| Luxury Womens Brands Shoppers | 8.22% | 4.46x |
| Luxury Retail Researchers | 5.48% | 4.15x |
| Work Visa Researchers | 5.48% | 4.03x |
| Venture Capitalists | 5.48% | 4.03x |
| Home Interior Design Enthusiasts | 5.48% | 3.97x |
| Ducati Motorcycle Shoppers | 8.22% | 3.90x |
| SMB Commercial Insurance Researchers | 5.48% | 3.81x |
| Rock Climbing Enthusiasts | 5.48% | 3.72x |
Composition Percentage:
The overlap percentage between the Montblanc audience and the Interest attribute.
Index: A comparison of the Montblanc audience to the internet population.
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APPAREL RETAILERS
The Montblanc audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Montblanc audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 15.34% | 139.35x |
| Armani | 25.97% | 106.35x |
| Tommy Bahama | 18.03% | 98.66x |
| Hugo Boss | 32.45% | 94.66x |
| Joe's Jeans | 1.52% | 94.41x |
| Saint Laurent Paris | 7.14% | 94.00x |
| Topshop | 2.21% | 88.04x |
| Ralph Lauren | 14.65% | 71.73x |
| Kate Spade | 21.47% | 68.82x |
| Coach | 32.86% | 65.78x |
Composition Percentage:
The overlap percentage between the Montblanc audience and the Location attribute.
Index: A comparison of the Montblanc audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Montblanc audience is Las Vegas Hotels.
| Content Affinity | Composition | Index |
| Las Vegas Hotels | 4.11% | 5.02x |
| Savannah Georgia News | 3.51% | 4.90x |
| Hawaii News | 1.75% | 3.88x |
| Beach Vacations | 0.74% | 3.37x |
| Florida Jacksonville & Orlando Cluster | 12.50% | 3.36x |
| South Florida Cluster | 12.50% | 3.30x |
| Mobile Industry Information | 0.28% | 3.27x |
| Accounting | 0.58% | 3.26x |
| Antiques & Auctions | 1.32% | 3.25x |
| Film Production | 0.25% | 3.03x |
Composition Percentage:
The overlap percentage between the Montblanc audience and the Content Affinity attribute.
Index: A comparison of the Montblanc audience to the internet population.
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DEMOGRAPHICS
The Montblanc audience resonates most for the following age bracket and gender.
Age
65+
Gender
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