Explore the Motherhood Maternity Audience
Below you'll find more information about the Motherhood Maternity audience, broken down in different categories based on their digital and physical behaviors. These are 346.4 thousand unique devices whose actions qualify for the Motherhood Maternity audience.
INTERESTS
The Motherhood Maternity audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Motherhood Maternity audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.05% | 1.72x |
| Hard Rock Hotel & Casino Trip Planners | 3.82% | 1.64x |
| Headache and Migraine Sufferers | 3.10% | 1.53x |
| Tampa and St Petersburg Trip Planners | 3.05% | 1.51x |
| Cleveland Indians Fans | 3.46% | 1.50x |
| Cosplay Enthusiasts | 3.98% | 1.48x |
| Painting Hobbyist | 3.72% | 1.48x |
| Zoo Visitors | 3.72% | 1.48x |
| Disney Fans | 3.57% | 1.47x |
| Texas Trip Planners | 3.82% | 1.47x |
Composition Percentage:
The overlap percentage between the Motherhood Maternity audience and the Interest attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
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APPAREL RETAILERS
The Motherhood Maternity audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Motherhood Maternity audience is Buckle.
| Location | Composition | Index |
| Buckle | 30.30% | 24.60x |
| Charlotte Russe | 15.05% | 23.20x |
| Abercrombie & Fitch | 7.10% | 22.14x |
| Aeropostale | 29.83% | 21.07x |
| Zumiez | 30.19% | 18.71x |
| Gymboree | 21.03% | 17.91x |
| American Eagle Outfitters | 26.39% | 17.81x |
| Hollister | 18.33% | 17.19x |
| Express | 25.48% | 16.45x |
| The Childrens Place | 31.38% | 15.41x |
Composition Percentage:
The overlap percentage between the Motherhood Maternity audience and the Location attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Motherhood Maternity audience is Vietnam Cluster.
| Content Affinity | Composition | Index |
| Vietnam Cluster | 0.16% | 5.76x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.16% | 4.27x |
| College Greek Life | 0.16% | 3.53x |
| Canadian Real Estate Researcher Cluster | 0.03% | 3.52x |
| Human Resources & Employee Management | 0.11% | 3.26x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 0.09% | 3.24x |
| Retail Industry News | 0.16% | 3.22x |
| Arthritis & Bones | 0.47% | 3.20x |
| Clean Energy | 0.26% | 3.16x |
| Cardiac & Other Health Research | 0.36% | 3.09x |
Composition Percentage:
The overlap percentage between the Motherhood Maternity audience and the Content Affinity attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
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DEMOGRAPHICS
The Motherhood Maternity audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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