Explore the Motherhood Maternity Audience
Below you'll find more information about the Motherhood Maternity audience, broken down in different categories based on their digital and physical behaviors. These are 169.2 thousand unique devices whose actions qualify for the Motherhood Maternity audience.
INTERESTS
The Motherhood Maternity audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Motherhood Maternity audience is Hard Seltzer Aficionados.
| Interest | Composition | Index |
| Hard Seltzer Aficionados | 1.35% | 2.12x |
| Emoji Researchers | 3.38% | 2.03x |
| Wellness Enthusiasts | 1.74% | 1.96x |
| Food Allergies Researchers | 2.12% | 1.94x |
| Holiday Gift Shoppers | 1.93% | 1.90x |
| Teaching Resources Researchers | 3.66% | 1.89x |
| Mother's Day Celebrators | 2.12% | 1.89x |
| Orthodontics Researchers | 3.47% | 1.89x |
| Professional Medical Journal Readers | 1.83% | 1.87x |
| New & Expecting Parents | 2.03% | 1.83x |
Composition Percentage:
The overlap percentage between the Motherhood Maternity audience and the Interest attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
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APPAREL RETAILERS
The Motherhood Maternity audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Motherhood Maternity audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 1.62% | 9.60x |
| Buckle | 21.94% | 9.55x |
| American Eagle Outfitters | 17.74% | 9.22x |
| Aeropostale | 17.04% | 8.58x |
| Express | 19.42% | 8.48x |
| Hollister | 12.08% | 8.38x |
| Zumiez | 14.47% | 8.05x |
| Gymboree | 13.32% | 7.74x |
| Uniqlo | 1.33% | 7.45x |
| Victoria's Secret | 25.29% | 7.31x |
Composition Percentage:
The overlap percentage between the Motherhood Maternity audience and the Location attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Motherhood Maternity audience is School Curriculum.
| Content Affinity | Composition | Index |
| School Curriculum | 0.39% | 6.04x |
| Teen Hair | 0.29% | 4.28x |
| Retail Industry News | 0.19% | 4.14x |
| Spanish Health & Wellness | 0.19% | 3.90x |
| Canadian Real Estate Researcher Cluster | 0.03% | 3.52x |
| Nutrition & Diabetic Living | 0.15% | 3.39x |
| Colorado Snow | 0.19% | 3.20x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.18% | 3.18x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 0.48% | 3.08x |
| Caribbean Vacation | 0.19% | 3.06x |
Composition Percentage:
The overlap percentage between the Motherhood Maternity audience and the Content Affinity attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
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DEMOGRAPHICS
The Motherhood Maternity audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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