Dstillery Audiences

MOTHERHOOD MATERNITY

Audience Size: 50.3 Thousand Devices

Explore the Motherhood Maternity Audience

Below you'll find more information about the Motherhood Maternity audience, broken down in different categories based on their digital and physical behaviors. These are 50.3 thousand unique devices whose actions qualify for the Motherhood Maternity audience.

Dstillery Crafted Audiences

INTERESTS

The Motherhood Maternity audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Motherhood Maternity audience is Nashville Activity Researchers.

Interest Composition Index
Nashville Activity Researchers 0.74% 3.46x
Business Book Readers 2.97% 2.88x
Home Buyers 1.49% 2.75x
Costco Deal Blog Readers 1.12% 2.69x
Spa and Pool Owners 2.04% 2.55x
Florida Gators Fans 4.09% 2.46x
Vacation Rental Accommodation Researchers 0.74% 2.34x
Camping Enthusiasts 2.04% 2.29x
Commercial Banking Market Intelligence Researchers 1.86% 2.27x
Foot Pain Sufferers 0.93% 2.26x
Composition Percentage: The overlap percentage between the Motherhood Maternity audience and the Interest attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Motherhood Maternity audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Motherhood Maternity audience is Buckle.

Location Composition Index
Buckle 18.77% 34.13x
Aeropostale 16.18% 31.88x
American Eagle Outfitters 15.04% 30.47x
Hollister 9.97% 30.37x
Charlotte Russe 2.56% 29.20x
Express 16.84% 29.09x
The Childrens Place 14.14% 24.52x
Victoria's Secret 19.11% 24.28x
Journeys 18.59% 23.00x
LOFT 9.63% 22.28x
Composition Percentage: The overlap percentage between the Motherhood Maternity audience and the Location attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Motherhood Maternity audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 0.19% 4.14x
Broadway Information 0.56% 3.95x
Electronic Accessories 0.33% 3.72x
Teen Hair 0.21% 3.69x
Canadian Real Estate Researcher Cluster 0.03% 3.52x
RPG Games 0.19% 3.50x
Car Shopping 0.93% 3.38x
Children's Learning Tools 0.36% 3.27x
Muscle Cars 0.74% 3.22x
Sports Apparel 0.78% 3.19x
Composition Percentage: The overlap percentage between the Motherhood Maternity audience and the Content Affinity attribute.
Index: A comparison of the Motherhood Maternity audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Motherhood Maternity audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male