Dstillery Audiences

MOVIE THEATERS

Audience Size: 1.4 Million Devices

Explore the Movie Theaters Audience

Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Movie Theaters audience.

Dstillery Crafted Audiences

INTERESTS

The Movie Theaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Movie Theaters audience is Oregon Ducks Fans.

Interest Composition Index
Oregon Ducks Fans 1.62% 1.68x
Seattle Seahawks Fans 2.14% 1.62x
Seattle Trip Planners 2.69% 1.59x
Oregon Trip Planners 2.13% 1.53x
Washington Skiers and Snowboarders 2.09% 1.45x
LGBT Activists 1.53% 1.41x
Summer Festivals and Fairs Visitors 1.97% 1.39x
Executive Travelers 0.02% 1.39x
Scifi Movie and TV Enthusiasts 2.10% 1.38x
Star Wars Fans 1.47% 1.38x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Movie Theaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Movie Theaters audience is Everlane.

Location Composition Index
Everlane 0.19% 17.60x
REI 5.25% 15.17x
Armani 2.84% 10.83x
Columbia 1.40% 10.75x
Club Monaco 1.20% 10.17x
H&M 4.78% 9.73x
Zara 2.94% 9.35x
Zumiez 3.92% 9.20x
Free People 1.91% 8.98x
J. Crew 4.42% 8.96x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Movie Theaters audience is Chat Rooms.

Content Affinity Composition Index
Chat Rooms 0.04% 3.18x
Assorted Topics (Television, Origami, Men's Health) 0.03% 2.98x
Pacific Northwest Sports & News Cluster 1.14% 2.71x
Apartment & Community Real Estate Researchers 0.06% 2.55x
Germany Cluster 0.02% 2.43x
Sports - Golf, Hunting, Fishing 0.04% 2.31x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.02% 2.28x
Assorted Topics (Safari, Health, Wellness, Sports) 0.03% 2.27x
Online Learning 0.03% 2.26x
Men's Fashion Shopping 0.02% 2.23x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Movie Theaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male