Explore the Movie Theaters Audience
Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 617.8 thousand unique devices whose actions qualify for the Movie Theaters audience.
INTERESTS
The Movie Theaters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Movie Theaters audience is Horror Movie Fans.
| Interest | Composition | Index |
| Horror Movie Fans | 3.14% | 1.55x |
| Sci-Fi Show Watchers | 3.39% | 1.55x |
| Blockbuster Movie Fans | 3.18% | 1.53x |
| North West State Fair Visitors | 3.24% | 1.52x |
| Sci-Fi Movie Fans | 3.12% | 1.50x |
| Romance Movie and TV enthusiasts | 3.29% | 1.49x |
| Star Wars Fans | 3.08% | 1.48x |
| Streaming Video Fans | 3.16% | 1.48x |
| Star Trek Fans | 3.16% | 1.47x |
| Game of Thrones Fans | 3.09% | 1.44x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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APPAREL RETAILERS
The Movie Theaters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Movie Theaters audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.32% | 14.15x |
| Supreme | 0.32% | 13.07x |
| Topshop | 0.89% | 10.11x |
| REI | 2.66% | 8.59x |
| Forever 21 | 8.39% | 8.47x |
| Anthropologie | 1.86% | 8.33x |
| Urban Outfitters | 7.27% | 8.32x |
| Zara | 3.73% | 8.31x |
| Bonobos | 2.44% | 8.19x |
| Joe's Jeans | 0.43% | 8.18x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Movie Theaters audience is Canada Shopping - Kitchenware.
| Content Affinity | Composition | Index |
| Canada Shopping - Kitchenware | 0.04% | 4.80x |
| Active Lifestyle Enthusiasts | 0.03% | 4.30x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.02% | 3.35x |
| Home Office Products | 0.04% | 3.24x |
| Canada Job Seekers Cluster | 0.02% | 3.21x |
| Teaching Abroad | 0.03% | 3.10x |
| Environmentally Friendly Cars | 0.02% | 2.96x |
| Mining & Natural Resources | 0.03% | 2.94x |
| Local & Travel England - Northern England | 0.02% | 2.91x |
| Cigars | 0.05% | 2.84x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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DEMOGRAPHICS
The Movie Theaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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