Explore the Movie Theaters Audience
Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Movie Theaters audience.
INTERESTS
The Movie Theaters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Movie Theaters audience is Star Wars Fans.
| Interest | Composition | Index |
| Star Wars Fans | 1.85% | 1.60x |
| Sci-Fi Show Watchers | 1.98% | 1.54x |
| Comedy Movie and TV Enthusiasts | 2.23% | 1.52x |
| Scifi Movie and TV Enthusiasts | 2.03% | 1.51x |
| Horror Movie and TV Enthusiasts | 2.15% | 1.50x |
| Movie and Game Review Readers | 1.69% | 1.49x |
| Horror Movie Fans | 1.75% | 1.48x |
| Call of Duty Enthusiasts | 1.93% | 1.45x |
| Blockbuster Movie Fans | 1.98% | 1.44x |
| Streaming Video Fans | 2.02% | 1.43x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Curious about what else the Movie Theaters audience is interested in?
Sign Up
APPAREL RETAILERS
The Movie Theaters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Movie Theaters audience is REI.
| Location | Composition | Index |
| REI | 5.07% | 15.80x |
| Everlane | 0.22% | 15.19x |
| Columbia | 1.84% | 10.55x |
| Gymboree | 3.92% | 9.42x |
| H&M | 6.54% | 9.32x |
| Armani | 3.57% | 9.20x |
| Zara | 3.38% | 9.17x |
| J. Crew | 4.35% | 9.15x |
| Club Monaco | 1.14% | 9.07x |
| Banana Republic | 5.81% | 8.99x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Want to find more of the Movie Theaters audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Movie Theaters audience is Oregon News.
| Content Affinity | Composition | Index |
| Oregon News | 1.58% | 1.56x |
| Movie & Comic Book News | 3.76% | 1.50x |
| Gaming Content Readers | 7.72% | 1.32x |
| Casual & Nintendo Gamers | 2.77% | 1.30x |
| Virginia News | 1.53% | 1.27x |
| Colorado News | 2.06% | 1.26x |
| Combat Sports | 1.53% | 1.25x |
| Build Your Own Computer Enthusiasts | 1.59% | 1.21x |
| Computers | 3.83% | 1.19x |
| Computers & Accessories | 1.73% | 1.16x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Want to see more of the Content Affinities the Movie Theaters audience visits?
Sign Up
DEMOGRAPHICS
The Movie Theaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Movie Theaters audience?
Sign Up