Dstillery Audiences

MOVIE THEATERS

Audience Size: 1.2 Million Devices

Explore the Movie Theaters Audience

Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Movie Theaters audience.

Dstillery Crafted Audiences

INTERESTS

The Movie Theaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Movie Theaters audience is Oregon Ducks Fans.

Interest Composition Index
Oregon Ducks Fans 1.51% 1.80x
Oregon Trip Planners 2.05% 1.66x
Cleveland Cavaliers Fans 1.17% 1.62x
Seattle Trip Planners 2.26% 1.60x
Seattle Seahawks Fans 2.05% 1.55x
Washington Skiers and Snowboarders 1.86% 1.53x
Cleveland Browns Fans 1.29% 1.41x
Portland Trail Blazers Fans 1.41% 1.29x
Western Canada Skiers and Snowboarders 1.26% 1.27x
Romance Movie and TV enthusiasts 1.97% 1.25x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Movie Theaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Movie Theaters audience is REI.

Location Composition Index
REI 2.89% 6.20x
Free People 0.18% 5.55x
Club Monaco 0.58% 5.50x
Michael Kors 0.58% 4.88x
Banana Republic 2.46% 4.81x
J. Crew 2.04% 4.77x
Patagonia 0.27% 4.46x
Lululemon 0.32% 4.44x
Gymboree 1.19% 3.97x
Brooks Brothers 1.75% 3.78x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Movie Theaters audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 0.95% 2.52x
Pacific Northwest Information Research Cluster 1.01% 2.41x
Oregon News 1.89% 2.40x
Institutional Investing 0.09% 2.06x
LGBTQ Advocacy 0.89% 2.05x
Assorted Topics #11410 (Power Trains, Drones, Web Design) 0.09% 2.00x
Cleveland News 1.58% 1.88x
Colorado Cluster 0.42% 1.82x
Discount Books 0.11% 1.77x
Holistic Medicine 0.06% 1.75x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Movie Theaters audience resonates most for the following age and income brackets.
Age
Income
$25,000-$49,999