Dstillery Audiences

MOVIE THEATERS

Audience Size: 1.4 Million Devices

Explore the Movie Theaters Audience

Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Movie Theaters audience.

Dstillery Crafted Audiences

INTERESTS

The Movie Theaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Movie Theaters audience is Star Wars Fans.

Interest Composition Index
Star Wars Fans 1.85% 1.60x
Sci-Fi Show Watchers 1.98% 1.54x
Comedy Movie and TV Enthusiasts 2.23% 1.52x
Scifi Movie and TV Enthusiasts 2.03% 1.51x
Horror Movie and TV Enthusiasts 2.15% 1.50x
Movie and Game Review Readers 1.69% 1.49x
Horror Movie Fans 1.75% 1.48x
Call of Duty Enthusiasts 1.93% 1.45x
Blockbuster Movie Fans 1.98% 1.44x
Streaming Video Fans 2.02% 1.43x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Movie Theaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Movie Theaters audience is REI.

Location Composition Index
REI 5.07% 15.80x
Everlane 0.22% 15.19x
Columbia 1.84% 10.55x
Gymboree 3.92% 9.42x
H&M 6.54% 9.32x
Armani 3.57% 9.20x
Zara 3.38% 9.17x
J. Crew 4.35% 9.15x
Club Monaco 1.14% 9.07x
Banana Republic 5.81% 8.99x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Movie Theaters audience is Oregon News.

Content Affinity Composition Index
Oregon News 1.58% 1.56x
Movie & Comic Book News 3.76% 1.50x
Gaming Content Readers 7.72% 1.32x
Casual & Nintendo Gamers 2.77% 1.30x
Virginia News 1.53% 1.27x
Colorado News 2.06% 1.26x
Combat Sports 1.53% 1.25x
Build Your Own Computer Enthusiasts 1.59% 1.21x
Computers 3.83% 1.19x
Computers & Accessories 1.73% 1.16x
Composition Percentage: The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Movie Theaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male