Explore the Movie Theaters Audience
Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 56.8 thousand unique devices whose actions qualify for the Movie Theaters audience.
INTERESTS
The Movie Theaters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Movie Theaters audience is Military Families.
| Interest | Composition | Index |
| Military Families | 9.09% | 5.90x |
| Chelsea Fans | 9.09% | 5.50x |
| Sustainable Food Researchers | 9.09% | 5.06x |
| Computing Networking Tutorial Watchers | 9.09% | 4.83x |
| Florida Atlantic Coast Trip Planners | 6.06% | 3.93x |
| Cocktail Recipe Researchers | 6.06% | 3.85x |
| Beer Lovers | 6.06% | 3.82x |
| Drive-In Theater Enthusiasts | 6.06% | 3.79x |
| Oregon County and Local Fair Visitors | 6.06% | 3.67x |
| Zoo Visitors | 6.06% | 3.65x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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APPAREL RETAILERS
The Movie Theaters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Movie Theaters audience is Zumiez.
| Location | Composition | Index |
| Zumiez | 8.52% | 16.14x |
| Buckle | 11.11% | 15.98x |
| American Eagle Outfitters | 10.00% | 15.73x |
| Journeys | 14.81% | 14.96x |
| Intermix | 0.32% | 13.90x |
| Gymboree | 6.30% | 12.65x |
| J. Crew | 4.44% | 12.22x |
| Victoria's Secret | 11.85% | 11.86x |
| Jos A. Bank Clothiers | 4.81% | 11.74x |
| Kate Spade | 2.59% | 11.59x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Movie Theaters audience is Community Planning & Transportation.
| Content Affinity | Composition | Index |
| Community Planning & Transportation | 0.16% | 5.80x |
| Auto Tires & Parts Repair Researchers | 0.34% | 5.20x |
| Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) | 0.40% | 3.78x |
| Unique & Personalized Fashion | 0.18% | 3.75x |
| Low Budget Shoppers | 0.18% | 3.73x |
| Men's Fashion Shopping | 0.02% | 3.68x |
| Maps & Navigation | 0.20% | 3.61x |
| Texas Sporting & Outdoors Cluster | 0.03% | 3.41x |
| Kitchen Blog Readers | 15.15% | 3.27x |
| Teen Hair | 0.23% | 3.11x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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DEMOGRAPHICS
The Movie Theaters audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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