Explore the Movie Theaters Audience
Below you'll find more information about the Movie Theaters audience, broken down in different categories based on their digital and physical behaviors. These are 127 thousand unique devices whose actions qualify for the Movie Theaters audience.
INTERESTS
The Movie Theaters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Movie Theaters audience is Mens Fitness Publication Readers.
| Interest | Composition | Index |
| Mens Fitness Publication Readers | 3.68% | 2.01x |
| Techies | 3.68% | 1.91x |
| Weight Lifting Enthusiasts | 3.49% | 1.86x |
| Moviegoers | 3.77% | 1.85x |
| Fort Lauderdale Trip Planners | 4.04% | 1.83x |
| Wine Lovers | 3.31% | 1.83x |
| Women’s Lifestyle Blogs Researchers | 3.12% | 1.83x |
| Jam Band Festival Fans | 4.32% | 1.83x |
| Restaurant Researchers | 2.85% | 1.83x |
| Camera Review Readers | 3.40% | 1.81x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Interest attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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APPAREL RETAILERS
The Movie Theaters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Movie Theaters audience is Buckle.
| Location | Composition | Index |
| Buckle | 7.40% | 13.83x |
| Intermix | 0.26% | 13.73x |
| Topshop | 0.05% | 12.90x |
| Forever 21 | 3.17% | 10.05x |
| Victoria's Secret | 8.05% | 9.94x |
| Zumiez | 4.27% | 9.86x |
| Zara | 0.73% | 9.38x |
| Gymboree | 3.80% | 9.19x |
| Anthropologie | 1.93% | 8.71x |
| Joe's Jeans | 0.04% | 8.68x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Location attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Movie Theaters audience is Community Planning & Transportation.
| Content Affinity | Composition | Index |
| Community Planning & Transportation | 0.16% | 5.80x |
| Auto Tires & Parts Repair Researchers | 0.34% | 5.20x |
| Watches Retail | 0.37% | 4.39x |
| Book Publishers | 0.28% | 3.86x |
| Cardiac & Other Health Research | 0.18% | 3.82x |
| Homemade Jewelry & Crafts | 0.18% | 3.71x |
| Men's Fashion Shopping | 0.02% | 3.68x |
| Education Cluster | 0.46% | 3.64x |
| Jokes & Riddles | 0.18% | 3.48x |
| Unique & Personalized Fashion | 0.29% | 3.43x |
Composition Percentage:
The overlap percentage between the Movie Theaters audience and the Content Affinity attribute.
Index: A comparison of the Movie Theaters audience to the internet population.
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DEMOGRAPHICS
The Movie Theaters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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