Explore the NFL Stadiums Audience
Below you'll find more information about the NFL Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 42.5 thousand unique devices whose actions qualify for the NFL Stadiums audience.
INTERESTS
The NFL Stadiums audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NFL Stadiums audience is Study Abroad Researchers.
| Interest | Composition | Index |
| Study Abroad Researchers | 1.72% | 3.03x |
| Football Enthusiasts | 5.02% | 2.51x |
| Online Health Researchers | 0.94% | 2.50x |
| Sunglasses Shoppers | 7.62% | 2.42x |
| Ski and Snowboard Enthusiasts | 1.57% | 2.37x |
| Ski and Snowboard Trip Planners | 3.45% | 2.34x |
| Super Bowl Bracket Projection Enthusiasts | 3.29% | 2.28x |
| Medical Science Researchers | 0.94% | 2.23x |
| Seattle Seahawks Fans | 4.70% | 2.22x |
| Winter Sports Destination Seekers | 1.25% | 2.21x |
Composition Percentage:
The overlap percentage between the NFL Stadiums audience and the Interest attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
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APPAREL RETAILERS
The NFL Stadiums audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NFL Stadiums audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 0.93% | 7.54x |
| Ralph Lauren | 0.67% | 6.75x |
| Intermix | 0.16% | 6.62x |
| Michael Kors | 1.78% | 5.82x |
| Zara | 0.54% | 5.48x |
| Abercrombie & Fitch | 0.36% | 5.25x |
| Calvin Klein | 0.08% | 5.16x |
| Madewell | 0.67% | 4.96x |
| J. Crew | 1.45% | 4.79x |
| White House Black Market | 2.22% | 4.78x |
Composition Percentage:
The overlap percentage between the NFL Stadiums audience and the Location attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NFL Stadiums audience is Dental Health.
| Content Affinity | Composition | Index |
| Dental Health | 0.59% | 4.80x |
| Sports Apparel | 0.94% | 4.07x |
| Ohio Universities | 0.31% | 3.93x |
| Children's Health | 0.39% | 3.86x |
| Tahoe & Reno Tourism | 0.31% | 3.39x |
| Alberta Canada Cluster | 0.26% | 3.33x |
| Healthcare - Dermatology & Aging | 0.47% | 3.28x |
| Hawaii News | 0.47% | 3.25x |
| North Carolina | 2.35% | 2.97x |
| Appliances & Reviews | 0.36% | 2.94x |
Composition Percentage:
The overlap percentage between the NFL Stadiums audience and the Content Affinity attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
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DEMOGRAPHICS
The NFL Stadiums audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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