Dstillery Audiences

NFL STADIUMS

Audience Size: 216.4 Thousand Devices

Explore the NFL Stadiums Audience

Below you'll find more information about the NFL Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 216.4 thousand unique devices whose actions qualify for the NFL Stadiums audience.

Dstillery Crafted Audiences

INTERESTS

The NFL Stadiums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NFL Stadiums audience is Daily Fantasy Sports Enthusiasts.

Interest Composition Index
Daily Fantasy Sports Enthusiasts 6.52% 3.07x
Fantasy Football Enthusiasts 5.30% 2.86x
Atlanta Falcons Fans 5.40% 2.79x
Professional Lacrosse Fans 6.44% 2.77x
Buffalo Bills Fans 4.98% 2.77x
Football Enthusiasts 5.48% 2.75x
Seattle Seahawks Fans 5.38% 2.62x
NFL Fans 4.32% 2.60x
Pittsburgh Steelers Fans 4.48% 2.52x
Los Angeles Chargers Fans 5.17% 2.52x
Composition Percentage: The overlap percentage between the NFL Stadiums audience and the Interest attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NFL Stadiums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NFL Stadiums audience is Topshop.

Location Composition Index
Topshop 0.61% 6.96x
Calvin Klein 0.55% 6.57x
Bonobos 1.91% 6.44x
Free People 2.41% 6.22x
Joe's Jeans 0.33% 6.20x
Columbia 1.68% 6.01x
The North Face 2.23% 5.98x
Brooks Brothers 3.59% 5.96x
Anthropologie 1.30% 5.82x
Madewell 2.44% 5.78x
Composition Percentage: The overlap percentage between the NFL Stadiums audience and the Location attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NFL Stadiums audience is Canadian News.

Content Affinity Composition Index
Canadian News 0.18% 6.67x
Canada Shopping - General Commerce 0.08% 6.53x
Canadian Lifestyle 0.27% 4.89x
Sports Apparel 0.11% 4.68x
Upstate New York State Athletics 0.05% 4.35x
Canada Tourism Research Cluster 0.27% 4.17x
Lacrosse College Athletics 0.26% 3.98x
Fantasy Sports 5.33% 3.31x
General Interest 0.03% 3.28x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.03% 3.25x
Composition Percentage: The overlap percentage between the NFL Stadiums audience and the Content Affinity attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NFL Stadiums audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male