Explore the NFL Stadiums Audience
Below you'll find more information about the NFL Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 552.3 thousand unique devices whose actions qualify for the NFL Stadiums audience.
INTERESTS
The NFL Stadiums audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NFL Stadiums audience is Daily Fantasy Sports Enthusiasts.
| Interest | Composition | Index |
| Daily Fantasy Sports Enthusiasts | 4.69% | 3.36x |
| Fantasy Football Enthusiasts | 3.11% | 3.25x |
| NFL Fans | 2.56% | 3.02x |
| Tampa Bay Buccaneers Fans | 3.11% | 3.01x |
| Buffalo Bills Fans | 3.34% | 2.99x |
| Cincinnati Bengals Fans | 2.35% | 2.80x |
| Miami Dolphins Fans | 2.38% | 2.76x |
| Pittsburgh Steelers Fans | 2.72% | 2.75x |
| New Orleans Saints Fans | 2.90% | 2.74x |
| Baltimore Ravens Fans | 3.19% | 2.70x |
Composition Percentage:
The overlap percentage between the NFL Stadiums audience and the Interest attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
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APPAREL RETAILERS
The NFL Stadiums audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NFL Stadiums audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.40% | 3.85x |
| Brooks Brothers | 1.77% | 3.82x |
| Free People | 0.12% | 3.80x |
| The North Face | 0.93% | 3.59x |
| Lululemon | 0.24% | 3.33x |
| J. Crew | 1.41% | 3.30x |
| LL Bean | 0.15% | 3.13x |
| Patagonia | 0.18% | 3.03x |
| Banana Republic | 1.52% | 2.97x |
| Gymboree | 0.85% | 2.83x |
Composition Percentage:
The overlap percentage between the NFL Stadiums audience and the Location attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NFL Stadiums audience is Minnesota Community Business Cluster.
| Content Affinity | Composition | Index |
| Minnesota Community Business Cluster | 1.27% | 4.78x |
| Fantasy Sports | 3.82% | 3.42x |
| Minnesota Local News Cluster | 2.69% | 2.82x |
| Horse Racing | 0.26% | 2.65x |
| Hockey | 0.73% | 2.33x |
| College Sports | 0.22% | 2.23x |
| Online Ticket Buyers | 1.81% | 2.19x |
| Golf Travel & Gear | 1.55% | 2.14x |
| New Orleans Cluster | 2.08% | 2.13x |
| Tennis, Golf & Boxing | 0.88% | 2.12x |
Composition Percentage:
The overlap percentage between the NFL Stadiums audience and the Content Affinity attribute.
Index: A comparison of the NFL Stadiums audience to the internet population.
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