Explore the Nandos Audience
Below you'll find more information about the Nandos audience, broken down in different categories based on their digital and physical behaviors. These are 35.2 thousand unique devices whose actions qualify for the Nandos audience.
INTERESTS
The Nandos audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Nandos audience is Chicago Trip Planners.
| Interest | Composition | Index |
| Chicago Trip Planners | 10.66% | 5.75x |
| Chicago Blackhawks Fans | 9.14% | 5.23x |
| EDM Festival Enthusiasts | 9.14% | 5.07x |
| Wedding Content Readers | 4.57% | 5.02x |
| Podcast Listeners | 5.58% | 4.39x |
| Lunar New Year Researchers | 2.03% | 4.13x |
| School Closings Updates Readers | 2.03% | 4.06x |
| Dermatologists | 4.06% | 3.84x |
| Ivy League College Researchers | 2.03% | 3.82x |
| TV Junkies | 3.05% | 3.69x |
Composition Percentage:
The overlap percentage between the Nandos audience and the Interest attribute.
Index: A comparison of the Nandos audience to the internet population.
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APPAREL RETAILERS
The Nandos audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Nandos audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.63% | 16.91x |
| Bonobos | 3.90% | 14.17x |
| Ann Taylor | 7.43% | 13.94x |
| LL Bean | 2.70% | 11.99x |
| Free People | 8.81% | 11.81x |
| Lululemon | 14.43% | 11.00x |
| Uniqlo | 2.58% | 10.37x |
| Calvin Klein | 0.72% | 10.17x |
| Intermix | 0.95% | 10.06x |
| Armani | 4.48% | 10.06x |
Composition Percentage:
The overlap percentage between the Nandos audience and the Location attribute.
Index: A comparison of the Nandos audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Nandos audience is Chicago Cluster.
| Content Affinity | Composition | Index |
| Chicago Cluster | 10.15% | 8.25x |
| Washington & Northern Virginia | 2.54% | 6.33x |
| University Research | 1.52% | 5.80x |
| Car Enthusiasts | 2.03% | 5.60x |
| Baltimore Cluster | 8.63% | 5.07x |
| Lacrosse College Athletics | 0.26% | 4.49x |
| Sports Apparel | 1.52% | 4.24x |
| India Bollywood, Weddings & Gossip | 1.52% | 3.82x |
| Institutional Investing | 0.18% | 3.78x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 2.03% | 3.78x |
Composition Percentage:
The overlap percentage between the Nandos audience and the Content Affinity attribute.
Index: A comparison of the Nandos audience to the internet population.
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DEMOGRAPHICS
The Nandos audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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