Explore the National Tire & Battery Audience
Below you'll find more information about the National Tire & Battery audience, broken down in different categories based on their digital and physical behaviors. These are 89.5 thousand unique devices whose actions qualify for the National Tire & Battery audience.
INTERESTS
The National Tire & Battery audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the National Tire & Battery audience is Home Custom Bedroom Decorators.
| Interest | Composition | Index |
| Home Custom Bedroom Decorators | 0.52% | 4.11x |
| Custom Home Lighting Shoppers | 0.52% | 4.11x |
| Nashville Activity Researchers | 0.83% | 3.47x |
| Sprint Customers | 0.10% | 3.07x |
| Fall/Winter 2021 High-End Fashion Brands Content Readers | 0.20% | 2.95x |
| Texas Activity Researchers | 0.94% | 2.94x |
| Sunglasses Shoppers | 1.38% | 2.92x |
| T-Mobile Customers | 0.14% | 2.73x |
| Cholesterol Researchers | 0.52% | 2.49x |
| Federal Employees | 2.08% | 2.44x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Interest attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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APPAREL RETAILERS
The National Tire & Battery audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the National Tire & Battery audience is Columbia.
| Location | Composition | Index |
| Columbia | 0.46% | 6.68x |
| Belk | 0.91% | 6.06x |
| Jos A. Bank Clothiers | 1.99% | 5.87x |
| Dressbarn | 1.58% | 4.69x |
| Lane Bryant | 1.79% | 4.61x |
| The Childrens Place | 2.49% | 4.49x |
| Mens Wearhouse | 2.48% | 4.29x |
| Brooks Brothers | 0.58% | 4.22x |
| LOFT | 1.73% | 4.14x |
| J. Crew | 1.22% | 4.13x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Location attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the National Tire & Battery audience is Motorsport Equipment.
| Content Affinity | Composition | Index |
| Motorsport Equipment | 0.52% | 7.89x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.31% | 5.89x |
| Poland Cluster | 0.15% | 4.85x |
| Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.31% | 4.69x |
| Liberal Media - Political Activism | 0.42% | 4.64x |
| Party Planning & Invitations | 0.31% | 4.55x |
| Higher Education | 0.13% | 3.90x |
| Southeast College Athletics | 0.20% | 3.68x |
| Savannah Georgia News | 1.04% | 3.52x |
| Calendar & Holidays | 0.20% | 3.44x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Content Affinity attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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DEMOGRAPHICS
The National Tire & Battery audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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