Explore the National Tire & Battery Audience
Below you'll find more information about the National Tire & Battery audience, broken down in different categories based on their digital and physical behaviors. These are 470 thousand unique devices whose actions qualify for the National Tire & Battery audience.
INTERESTS
The National Tire & Battery audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the National Tire & Battery audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 0.05% | 2.55x |
| Houston Trip Planners | 3.34% | 2.30x |
| South Carolina Gamecocks Fans | 1.91% | 2.08x |
| Texas Energy Providers | 2.51% | 2.00x |
| Myrtle Beach Trip Planners | 1.89% | 1.86x |
| Georgia Trip Planners | 2.73% | 1.85x |
| Getting Off the Grid Travelers | 0.03% | 1.79x |
| Houston Activity Researchers | 1.83% | 1.76x |
| Clemson Tigers Fans | 2.04% | 1.73x |
| Billiards Enthusiasts | 2.28% | 1.70x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Interest attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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APPAREL RETAILERS
The National Tire & Battery audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the National Tire & Battery audience is Belk.
| Location | Composition | Index |
| Belk | 2.52% | 11.24x |
| Jos A. Bank Clothiers | 4.71% | 9.41x |
| Dressbarn | 4.19% | 7.57x |
| Express | 2.51% | 7.38x |
| Brooks Brothers | 3.71% | 7.20x |
| Eddie Bauer | 1.25% | 7.14x |
| Abercrombie & Fitch | 2.94% | 7.05x |
| Aeropostale | 3.06% | 7.03x |
| Hollister | 1.79% | 7.00x |
| Gymboree | 2.82% | 6.90x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Location attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the National Tire & Battery audience is Savannah Georgia News.
| Content Affinity | Composition | Index |
| Savannah Georgia News | 0.58% | 3.41x |
| South Carolina News | 2.12% | 3.33x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.05% | 3.24x |
| North Carolina Education | 1.32% | 3.17x |
| Texas Media | 2.71% | 3.05x |
| Texas Sporting & Outdoors Cluster | 0.06% | 2.83x |
| Ohio Universities | 0.56% | 2.69x |
| North Carolina | 1.37% | 2.62x |
| Missouri News Content Cluster | 1.12% | 2.56x |
| Texas News Cluster | 1.11% | 2.41x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Content Affinity attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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DEMOGRAPHICS
The National Tire & Battery audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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