Explore the National Tire & Battery Audience
Below you'll find more information about the National Tire & Battery audience, broken down in different categories based on their digital and physical behaviors. These are 629.8 thousand unique devices whose actions qualify for the National Tire & Battery audience.
INTERESTS
The National Tire & Battery audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the National Tire & Battery audience is Washington DC Trip Planners.
| Interest | Composition | Index |
| Washington DC Trip Planners | 2.96% | 2.21x |
| Houston Trip Planners | 3.17% | 2.08x |
| South Carolina Gamecocks Fans | 1.67% | 1.81x |
| Myrtle Beach Trip Planners | 1.86% | 1.79x |
| Houston Activity Researchers | 1.82% | 1.75x |
| North Carolina Travel Researchers | 4.58% | 1.74x |
| Mid-Atlantic Voters | 1.84% | 1.71x |
| Norfolk and Virginia Beach Trip Planners | 4.61% | 1.62x |
| Clemson Tigers Fans | 1.93% | 1.60x |
| Texas Energy Providers | 2.12% | 1.59x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Interest attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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APPAREL RETAILERS
The National Tire & Battery audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the National Tire & Battery audience is Belk.
| Location | Composition | Index |
| Belk | 2.53% | 11.12x |
| Jos A. Bank Clothiers | 5.89% | 8.84x |
| Dressbarn | 4.73% | 7.29x |
| Brooks Brothers | 3.79% | 7.21x |
| Gymboree | 2.97% | 7.15x |
| Johnston and Murphy | 1.23% | 6.95x |
| Abercrombie & Fitch | 3.15% | 6.83x |
| Express | 2.70% | 6.70x |
| Aeropostale | 2.93% | 6.68x |
| Eddie Bauer | 1.50% | 6.65x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Location attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the National Tire & Battery audience is South Carolina News.
| Content Affinity | Composition | Index |
| South Carolina News | 2.10% | 2.74x |
| Texas Media | 2.79% | 2.49x |
| Virginia News | 2.79% | 2.39x |
| Cleveland News | 2.06% | 2.16x |
| Washington & Northern Virginia | 1.89% | 2.09x |
| Baltimore Cluster | 2.38% | 1.95x |
| New Orleans Cluster | 1.61% | 1.38x |
| Car Forums | 1.96% | 1.27x |
| Boston Cluster | 2.66% | 1.23x |
| Georgia Cluster | 2.27% | 1.22x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Content Affinity attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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DEMOGRAPHICS
The National Tire & Battery audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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