Explore the National Tire & Battery Audience
Below you'll find more information about the National Tire & Battery audience, broken down in different categories based on their digital and physical behaviors. These are 198.5 thousand unique devices whose actions qualify for the National Tire & Battery audience.
INTERESTS
The National Tire & Battery audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the National Tire & Battery audience is Houston Trip Planners.
| Interest | Composition | Index |
| Houston Trip Planners | 3.12% | 2.49x |
| South Carolina Gamecocks Fans | 1.98% | 2.32x |
| Myrtle Beach Trip Planners | 2.19% | 1.95x |
| Louisiana Trip Planners | 2.10% | 1.94x |
| Texas AM Aggies Fans | 1.76% | 1.77x |
| New Orleans Saints Fans | 1.82% | 1.76x |
| Texas Energy Providers | 1.71% | 1.75x |
| Georgia Trip Planners | 2.25% | 1.70x |
| Clemson Tigers Fans | 2.01% | 1.70x |
| New Orleans Trip Planners | 1.53% | 1.70x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Interest attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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APPAREL RETAILERS
The National Tire & Battery audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the National Tire & Battery audience is Belk.
| Location | Composition | Index |
| Belk | 1.59% | 10.99x |
| Express | 1.62% | 8.68x |
| Dressbarn | 2.57% | 8.61x |
| Saint Laurent Paris | 0.46% | 8.06x |
| Eddie Bauer | 0.70% | 7.46x |
| Charlotte Russe | 1.17% | 7.39x |
| Journeys | 1.57% | 7.36x |
| Hollister | 0.90% | 7.17x |
| Aeropostale | 1.98% | 7.11x |
| Lane Bryant | 2.32% | 7.05x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Location attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the National Tire & Battery audience is Savannah Georgia News.
| Content Affinity | Composition | Index |
| Savannah Georgia News | 0.61% | 3.79x |
| South Carolina News | 2.12% | 3.26x |
| Texas News Cluster | 1.38% | 3.05x |
| Texas Media | 2.21% | 2.89x |
| North Carolina Education | 1.14% | 2.75x |
| Missouri News Content Cluster | 1.17% | 2.74x |
| Ohio Universities | 0.60% | 2.73x |
| Cleveland News | 2.04% | 2.57x |
| North Carolina | 1.15% | 2.35x |
| New Orleans Cluster | 2.10% | 2.26x |
Composition Percentage:
The overlap percentage between the National Tire & Battery audience and the Content Affinity attribute.
Index: A comparison of the National Tire & Battery audience to the internet population.
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DEMOGRAPHICS
The National Tire & Battery audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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