Explore the Nissan Audience
Below you'll find more information about the Nissan audience, broken down in different categories based on their digital and physical behaviors. These are 731.2 thousand unique devices whose actions qualify for the Nissan audience.
INTERESTS
The Nissan audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Nissan audience is Countdown to the Beach Travelers.
| Interest | Composition | Index |
| Countdown to the Beach Travelers | 0.03% | 3.36x |
| Work Comes First Travelers | 0.01% | 3.22x |
| In-Market Car Shoppers | 2.99% | 1.62x |
| Nissan Vehicle Shoppers | 3.07% | 1.61x |
| Readers of Guatemalan Content | 2.36% | 1.57x |
| Auto Body Shoppers | 3.12% | 1.54x |
| Automotive Service Professionals | 2.40% | 1.52x |
| Jeep Vehicle Shoppers | 2.99% | 1.51x |
| Ford Mustang Enthusiasts | 2.95% | 1.51x |
| Readers of Belizean Content | 2.36% | 1.50x |
Composition Percentage:
The overlap percentage between the Nissan audience and the Interest attribute.
Index: A comparison of the Nissan audience to the internet population.
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APPAREL RETAILERS
The Nissan audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Nissan audience is Belk.
| Location | Composition | Index |
| Belk | 1.38% | 5.69x |
| Express Outlets | 0.83% | 5.33x |
| Dressbarn | 4.52% | 5.31x |
| Gymboree | 3.01% | 5.09x |
| Charlotte Russe | 2.76% | 5.07x |
| Hollister | 2.85% | 5.05x |
| Old Navy | 6.90% | 4.97x |
| Topshop | 0.24% | 4.95x |
| Mens Wearhouse | 8.73% | 4.91x |
| Carhartt | 8.05% | 4.85x |
Composition Percentage:
The overlap percentage between the Nissan audience and the Location attribute.
Index: A comparison of the Nissan audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Nissan audience is Washington D.C. Hotels.
| Content Affinity | Composition | Index |
| Washington D.C. Hotels | 0.03% | 14.63x |
| Watches & Jewelry | 0.01% | 11.37x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.04% | 7.85x |
| Home Décor, Furniture, & Decorating | 0.01% | 7.55x |
| Canadian Construction & Renovation Research Cluster | 0.03% | 6.95x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.01% | 6.64x |
| As Seen On TV Products | 0.04% | 5.89x |
| Local & Travel England - North Midlands | 0.01% | 5.70x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.01% | 5.54x |
| Decoration & Fabric | 0.01% | 4.96x |
Composition Percentage:
The overlap percentage between the Nissan audience and the Content Affinity attribute.
Index: A comparison of the Nissan audience to the internet population.
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DEMOGRAPHICS
The Nissan audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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