Dstillery Audiences

NISSAN

Audience Size: 238.6 Thousand Devices

Explore the Nissan Audience

Below you'll find more information about the Nissan audience, broken down in different categories based on their digital and physical behaviors. These are 238.6 thousand unique devices whose actions qualify for the Nissan audience.

Dstillery Crafted Audiences

INTERESTS

The Nissan audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nissan audience is New Orleans Pelicans Fans.

Interest Composition Index
New Orleans Pelicans Fans 1.57% 1.48x
Automotive Racing Enthusiasts 0.92% 1.46x
Nascar Fans 1.09% 1.37x
Florida Gators Fans 1.36% 1.35x
Automotive Auctions Enthusiasts 1.58% 1.32x
New York Jets Fans 1.28% 1.32x
Nissan Vehicle Shoppers 2.86% 1.32x
Tennessee Titans Fans 1.23% 1.31x
Boston Red Sox Fans 1.10% 1.30x
Louisiana Trip Planners 1.38% 1.30x
Composition Percentage: The overlap percentage between the Nissan audience and the Interest attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nissan audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nissan audience is Uniqlo.

Location Composition Index
Uniqlo 0.52% 6.69x
Saint Laurent Paris 0.37% 6.49x
Dressbarn 1.94% 6.48x
Express 1.16% 6.22x
Journeys 1.30% 6.10x
Old Navy 2.68% 6.08x
Zara 0.99% 6.04x
Hugo Boss 0.54% 5.95x
Free People 0.65% 5.79x
Zumiez 1.36% 5.75x
Composition Percentage: The overlap percentage between the Nissan audience and the Location attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nissan audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 0.30% 1.89x
New Orleans Cluster 1.70% 1.84x
Ohio Universities 0.39% 1.79x
Trucks 0.28% 1.68x
Higher Education 0.27% 1.64x
Gossip & Entertainment 0.26% 1.60x
Perfume, Makeup & Cosmetics 0.12% 1.60x
DIY Decoration & Furniture 0.17% 1.53x
Latin American News 0.16% 1.52x
Bridal Fashion 0.15% 1.51x
Composition Percentage: The overlap percentage between the Nissan audience and the Content Affinity attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nissan audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female