Dstillery Audiences

NISSAN

Audience Size: 554.4 Thousand Devices

Explore the Nissan Audience

Below you'll find more information about the Nissan audience, broken down in different categories based on their digital and physical behaviors. These are 554.4 thousand unique devices whose actions qualify for the Nissan audience.

Dstillery Crafted Audiences

INTERESTS

The Nissan audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nissan audience is UConn Huskies Fans.

Interest Composition Index
UConn Huskies Fans 1.48% 1.49x
Readers of Jamaican Content 1.64% 1.41x
Myrtle Beach Trip Planners 1.65% 1.38x
Palm Beach Trip Planners 1.95% 1.33x
Fort Lauderdale Trip Planners 2.19% 1.33x
New York Rangers Fans 1.46% 1.32x
South Carolina Gamecocks Fans 1.32% 1.30x
Getting Off the Grid Travelers 0.15% 1.30x
Car Buyers 1.39% 1.29x
Hip Hop Fans 1.80% 1.29x
Composition Percentage: The overlap percentage between the Nissan audience and the Interest attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nissan audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nissan audience is Belk.

Location Composition Index
Belk 1.48% 6.43x
Old Navy 4.89% 6.23x
Charlotte Russe 1.60% 6.23x
Express Outlets 0.31% 6.12x
Dressbarn 3.31% 6.06x
Saint Laurent Paris 0.62% 6.04x
Zumiez 2.33% 6.03x
Hollister 1.38% 5.99x
Ralph Lauren 0.58% 5.90x
Chicos 3.22% 5.83x
Composition Percentage: The overlap percentage between the Nissan audience and the Location attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nissan audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.07% 2.42x
Ohio Universities 0.50% 2.26x
Savannah Georgia News 0.40% 2.19x
Franchising 0.04% 2.12x
New Hampshire News 0.41% 1.94x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.05% 1.93x
Horse Racing 0.17% 1.86x
Hudson Valley New York Media 0.53% 1.83x
Concert Posters 0.07% 1.78x
Hobby Drones & Remote-Controlled Cars 0.11% 1.74x
Composition Percentage: The overlap percentage between the Nissan audience and the Content Affinity attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nissan audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male