Dstillery Audiences

NISSAN

Audience Size: 147.2 Thousand Devices

Explore the Nissan Audience

Below you'll find more information about the Nissan audience, broken down in different categories based on their digital and physical behaviors. These are 147.2 thousand unique devices whose actions qualify for the Nissan audience.

Dstillery Crafted Audiences

INTERESTS

The Nissan audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nissan audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.21% 4.04x
Retirement Planning Amid Covid-19 2.04% 2.03x
2020 Holiday Season Sale News Researchers 2.75% 1.95x
New Homeowners 3.26% 1.95x
AT&T Wireless Customers 0.07% 1.82x
Oklahoma State Cowboys Fans 3.97% 1.81x
Beach House Second Home Owners 2.24% 1.79x
Photography Enthusiasts 2.24% 1.78x
Mowing Equipment Shoppers 3.77% 1.77x
Texas Trip Planners 5.09% 1.76x
Composition Percentage: The overlap percentage between the Nissan audience and the Interest attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nissan audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nissan audience is REI.

Location Composition Index
REI 0.88% 4.87x
Lorna Jane 0.11% 4.57x
Saint Laurent Paris 0.10% 4.21x
Lane Bryant 3.24% 4.07x
Buckle 3.60% 4.06x
Mens Wearhouse 4.49% 4.03x
Zumiez 2.81% 3.94x
Abercrombie & Fitch 0.19% 3.94x
Eddie Bauer 1.44% 3.92x
Talbots 2.08% 3.91x
Composition Percentage: The overlap percentage between the Nissan audience and the Location attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nissan audience is Franchising.

Content Affinity Composition Index
Franchising 0.07% 5.37x
Recreational Motor Sport Enthusiasts 0.41% 4.47x
Promo Codes 0.31% 4.47x
Pre-Built Home Researchers 0.23% 4.21x
Maps & Navigation 0.20% 3.98x
Cheerleading 0.14% 3.85x
New Hampshire News 1.22% 3.82x
Car Keys, Locks & Remotes 0.20% 3.64x
Colorado Snow 0.20% 3.44x
Furniture & Home Improvement 0.20% 3.43x
Composition Percentage: The overlap percentage between the Nissan audience and the Content Affinity attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nissan audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female