Dstillery Audiences

NISSAN

Audience Size: 913.4 Thousand Devices

Explore the Nissan Audience

Below you'll find more information about the Nissan audience, broken down in different categories based on their digital and physical behaviors. These are 913.4 thousand unique devices whose actions qualify for the Nissan audience.

Dstillery Crafted Audiences

INTERESTS

The Nissan audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nissan audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.03% 3.36x
North East State Fair Visitors 3.81% 1.61x
Christmas Celebration Researchers 3.43% 1.37x
Cape Cod News Readers 2.73% 1.34x
Vermont Trip Planners 2.80% 1.28x
UConn Huskies Fans 2.41% 1.26x
Northeastern Voters 2.63% 1.26x
Mid-Range Grocery Shoppers 2.99% 1.23x
Muscle Car Shoppers 2.68% 1.18x
New England Patriots Fans 2.61% 1.16x
Composition Percentage: The overlap percentage between the Nissan audience and the Interest attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nissan audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nissan audience is Everlane.

Location Composition Index
Everlane 0.11% 4.90x
Supreme 0.13% 4.84x
Topshop 0.39% 4.65x
Levi Strauss 1.48% 4.63x
Belk 1.04% 4.45x
Dressbarn 4.02% 4.44x
Calvin Klein 0.38% 4.41x
Journeys 4.56% 4.39x
Charlotte Russe 3.69% 4.36x
Uniqlo 1.24% 4.34x
Composition Percentage: The overlap percentage between the Nissan audience and the Location attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nissan audience is General Interest.

Content Affinity Composition Index
General Interest 0.06% 6.55x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.04% 5.42x
Men's Fashion Shopping 0.04% 5.06x
Mysticism 0.06% 4.16x
Malaya 0.02% 2.55x
Greece Cluster 0.03% 2.55x
Serbia & Albania Cluster 0.05% 2.53x
Upstate New York Travel Cluster 0.75% 2.46x
Online Games 0.41% 2.43x
Turkey & Iran Cluster 0.04% 2.32x
Composition Percentage: The overlap percentage between the Nissan audience and the Content Affinity attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nissan audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male