Dstillery Audiences

NISSAN

Audience Size: 110.7 Thousand Devices

Explore the Nissan Audience

Below you'll find more information about the Nissan audience, broken down in different categories based on their digital and physical behaviors. These are 110.7 thousand unique devices whose actions qualify for the Nissan audience.

Dstillery Crafted Audiences

INTERESTS

The Nissan audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nissan audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.21% 4.04x
Executive Travelers 0.24% 2.35x
Healthy Diet Recipe Researchers 0.83% 2.30x
Wellness Enthusiasts 0.24% 1.96x
Nature and Outdoors Book Readers 0.95% 1.95x
Online Grammar Tool Users 0.30% 1.86x
Techies 1.43% 1.83x
AT&T Wireless Customers 0.07% 1.82x
Mac Users 0.48% 1.81x
Snowboard Enthusiasts 1.07% 1.80x
Composition Percentage: The overlap percentage between the Nissan audience and the Interest attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nissan audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nissan audience is Kate Spade.

Location Composition Index
Kate Spade 0.25% 5.16x
Mens Wearhouse 1.99% 5.11x
Belk 0.49% 4.99x
Charlotte Russe 0.50% 4.90x
Joe's Jeans 0.03% 4.86x
Banana Republic 0.62% 4.55x
Calvin Klein 0.13% 4.54x
Lane Bryant 0.99% 4.51x
Brooks Brothers 0.40% 4.48x
Dressbarn 1.20% 4.43x
Composition Percentage: The overlap percentage between the Nissan audience and the Location attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nissan audience is Franchising.

Content Affinity Composition Index
Franchising 0.07% 5.37x
India Cluster 0.60% 5.23x
People Search 0.24% 3.89x
Upstate New York Travel Cluster 0.71% 3.89x
Cheerleading 0.14% 3.85x
Middle East News 0.25% 3.66x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 0.36% 3.65x
Data Analysis & Scripting 0.36% 3.13x
Assorted Topics (Viral Media, Paid Traffic) 0.13% 3.10x
Collectibles - Coins & Sports Cards 0.13% 3.03x
Composition Percentage: The overlap percentage between the Nissan audience and the Content Affinity attribute.
Index: A comparison of the Nissan audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nissan audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female