Dstillery Audiences

NORDSTROM

Audience Size: 28.7 Thousand Devices

Explore the Nordstrom Audience

Below you'll find more information about the Nordstrom audience, broken down in different categories based on their digital and physical behaviors. These are 28.7 thousand unique devices whose actions qualify for the Nordstrom audience.

Dstillery Crafted Audiences

INTERESTS

The Nordstrom audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nordstrom audience is North West State Fair Visitors.

Interest Composition Index
North West State Fair Visitors 19.44% 7.24x
Luxury Home Fixture Shoppers 13.89% 6.90x
Washington Skiers and Snowboarders 13.89% 6.37x
Washington County and Local Fair Visitors 16.67% 6.03x
Disney Fans 12.12% 5.60x
Seattle Trip Planners 13.89% 5.56x
Anesthesiologists 11.11% 5.56x
Seattle Seahawks Fans 13.89% 5.38x
Luxury Boutique Hotel Researchers 9.09% 5.20x
Readers of Dominican Republic Content 11.11% 5.06x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Interest attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nordstrom audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nordstrom audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 2.40% 149.29x
Topshop 2.29% 91.41x
Lorna Jane 3.26% 77.36x
Ann Taylor 15.11% 73.72x
Uniqlo 8.78% 58.51x
Hugo Boss 18.31% 53.40x
Zara 13.42% 52.88x
Madewell 13.78% 52.11x
Free People 12.21% 42.69x
Michael Kors 25.08% 41.93x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Location attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nordstrom audience is Pacific Northwest Information Research Cluster.

Content Affinity Composition Index
Pacific Northwest Information Research Cluster 16.67% 10.69x
Child Development 1.76% 4.23x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 1.76% 4.21x
Latin American Spanish Language News 1.76% 4.12x
Car Shopping 5.56% 3.97x
Jokes & Riddles 0.35% 3.91x
Canada Culture and Tourism 0.28% 3.78x
Charity Walks 1.18% 3.74x
Liberal Media 8.33% 3.63x
Florida College Athletics 0.75% 3.59x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Content Affinity attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nordstrom audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male