Dstillery Audiences

NORDSTROM

Audience Size: 235.4 Thousand Devices

Explore the Nordstrom Audience

Below you'll find more information about the Nordstrom audience, broken down in different categories based on their digital and physical behaviors. These are 235.4 thousand unique devices whose actions qualify for the Nordstrom audience.

Dstillery Crafted Audiences

INTERESTS

The Nordstrom audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nordstrom audience is Opera Enthusiasts.

Interest Composition Index
Opera Enthusiasts 10.23% 4.02x
Los Angeles Mass Transit Commuters 11.17% 4.01x
Los Angeles Trip Planners 10.42% 3.82x
Santa Cruz Trip Planners 9.48% 3.77x
Symphony Music Enthusiasts 9.48% 3.48x
California Trip Planners 8.45% 3.23x
Los Angeles Activities Researchers 7.61% 3.17x
Santa Monica Trip Planners 8.83% 3.12x
San Francisco Trip Planners 8.73% 3.10x
California Skiers and Snowboarders 7.70% 2.93x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Interest attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nordstrom audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nordstrom audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 3.73% 78.01x
Lorna Jane 6.29% 59.41x
Topshop 3.97% 49.53x
Club Monaco 9.66% 41.08x
Uniqlo 12.36% 37.37x
Supreme 0.81% 36.83x
Abercrombie & Fitch 11.66% 36.36x
Zara 17.71% 35.60x
Madewell 15.96% 34.05x
Hugo Boss 24.34% 33.37x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Location attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nordstrom audience is Korea Cluster.

Content Affinity Composition Index
Korea Cluster 0.38% 5.42x
San Francisco Bay Area Cluster 6.29% 5.32x
Los Angeles Tourism 3.94% 5.24x
Writing Resources 0.38% 4.94x
LGBTQ Advocacy 2.63% 4.56x
Philippines News 0.75% 4.40x
NYC Tourist Attractions 2.35% 4.36x
Yoga & Meditation 0.56% 4.00x
Retail Industry News 0.19% 3.81x
Canada Business Cluster 0.28% 3.74x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Content Affinity attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nordstrom audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male