Dstillery Audiences

NORDSTROM

Audience Size: 18.8 Thousand Devices

Explore the Nordstrom Audience

Below you'll find more information about the Nordstrom audience, broken down in different categories based on their digital and physical behaviors. These are 18.8 thousand unique devices whose actions qualify for the Nordstrom audience.

Dstillery Crafted Audiences

INTERESTS

The Nordstrom audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nordstrom audience is Keto Recipe Researchers.

Interest Composition Index
Keto Recipe Researchers 6.56% 6.94x
History Buffs 6.17% 6.57x
Modern Art Museum Researchers 4.94% 6.46x
POS Systems & Software Researchers 7.41% 5.58x
Marines 4.94% 5.50x
Blockchain Enthusiasts 6.17% 5.31x
Yale University Fans 4.94% 5.23x
Teen Content Readers 6.56% 5.04x
U.S. History Buffs 6.17% 4.94x
Involved Parents 4.92% 4.94x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Interest attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nordstrom audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nordstrom audience is Ann Taylor.

Location Composition Index
Ann Taylor 15.94% 66.04x
Lorna Jane 3.61% 47.20x
Bonobos 5.81% 46.27x
Tommy Bahama 9.87% 44.59x
Zara 7.72% 37.80x
Madewell 13.03% 36.77x
Hugo Boss 12.08% 35.78x
Intermix 1.65% 34.93x
Uniqlo 3.86% 34.78x
Free People 11.53% 34.60x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Location attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nordstrom audience is Pacific Northwest Information Research Cluster.

Content Affinity Composition Index
Pacific Northwest Information Research Cluster 6.17% 6.92x
RPG & MMO Video Game Fans 3.70% 4.12x
Charity Walks 1.18% 3.74x
Family on a Budget 3.28% 3.55x
Sports News & Apparel 3.28% 3.42x
Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) 2.47% 3.21x
Texas News 3.28% 3.17x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 3.28% 2.98x
Canada Travel & Tourism 0.06% 2.83x
Tattoos & Costumes 0.06% 2.78x
Composition Percentage: The overlap percentage between the Nordstrom audience and the Content Affinity attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nordstrom audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male