Explore the Nordstrom Audience
Below you'll find more information about the Nordstrom audience, broken down in different categories based on their digital and physical behaviors. These are 34.6 thousand unique devices whose actions qualify for the Nordstrom audience.
INTERESTS
The Nordstrom audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Nordstrom audience is Long Beach California Trip Planners.
| Interest | Composition | Index |
| Long Beach California Trip Planners | 3.69% | 2.42x |
| Los Angeles Mass Transit Commuters | 3.36% | 2.37x |
| Chicago Trip Planners | 3.09% | 2.36x |
| Los Angeles Angels Fans | 2.57% | 2.22x |
| Santa Monica Trip Planners | 3.55% | 2.19x |
| California Skiers and Snowboarders | 3.23% | 2.19x |
| Chicago Blackhawks Fans | 2.04% | 2.02x |
| Western Canada Skiers and Snowboarders | 2.17% | 2.01x |
| Venture Capitalists | 1.84% | 1.95x |
| Santa Cruz Trip Planners | 2.57% | 1.94x |
Composition Percentage:
The overlap percentage between the Nordstrom audience and the Interest attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Curious about what else the Nordstrom audience is interested in?
Sign Up
APPAREL RETAILERS
The Nordstrom audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Nordstrom audience is Express.
| Location | Composition | Index |
| Express | 12.44% | 66.81x |
| Tommy Bahama | 9.25% | 50.75x |
| Anthropologie | 10.75% | 46.64x |
| Coach | 16.25% | 40.15x |
| LOFT | 9.96% | 40.12x |
| The North Face | 9.28% | 39.02x |
| Chicos | 11.46% | 35.26x |
| Gap | 24.93% | 35.00x |
| Zara | 5.49% | 33.41x |
| Lululemon | 10.16% | 32.68x |
Composition Percentage:
The overlap percentage between the Nordstrom audience and the Location attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Want to find more of the Nordstrom audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Nordstrom audience is Chicago Cluster.
| Content Affinity | Composition | Index |
| Chicago Cluster | 3.23% | 3.20x |
| LGBTQ Advocacy | 1.32% | 3.01x |
| Los Angeles News | 2.76% | 2.70x |
| Pacific Northwest Information Research Cluster | 1.12% | 2.35x |
| Los Angeles Tourism | 1.38% | 2.26x |
| Celebrity Gossip & News | 2.30% | 2.10x |
| Furniture & Home Improvement | 1.51% | 2.08x |
| Luxury Sneakers | 0.99% | 2.01x |
| Dermatology | 0.72% | 2.01x |
| Austin Cluster | 0.86% | 1.97x |
Composition Percentage:
The overlap percentage between the Nordstrom audience and the Content Affinity attribute.
Index: A comparison of the Nordstrom audience to the internet population.
Want to see more of the Content Affinities the Nordstrom audience visits?
Sign Up
DEMOGRAPHICS
The Nordstrom audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other demographic characteristics of the Nordstrom audience?
Sign Up