Explore the OfficeMax Audience
Below you'll find more information about the OfficeMax audience, broken down in different categories based on their digital and physical behaviors. These are 89.9 thousand unique devices whose actions qualify for the OfficeMax audience.
INTERESTS
The OfficeMax audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the OfficeMax audience is Phoenix Trip Planners.
| Interest | Composition | Index |
| Phoenix Trip Planners | 4.44% | 2.42x |
| Arizona Trip Planners | 6.20% | 2.41x |
| Arizona Wildcats Fans | 3.74% | 1.95x |
| Ride Share Drivers | 3.63% | 1.77x |
| Chile Trip Planners | 4.44% | 1.74x |
| Arizona Diamondbacks Fans | 4.09% | 1.72x |
| California Skiers and Snowboarders | 3.98% | 1.68x |
| Thrift Store Shoppers | 2.57% | 1.63x |
| Hanukkah Celebration Planners | 4.21% | 1.62x |
| Blood Donors | 4.68% | 1.62x |
Composition Percentage:
The overlap percentage between the OfficeMax audience and the Interest attribute.
Index: A comparison of the OfficeMax audience to the internet population.
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APPAREL RETAILERS
The OfficeMax audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the OfficeMax audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 0.10% | 5.60x |
| Intermix | 0.07% | 5.12x |
| Old Navy | 5.07% | 4.70x |
| Dressbarn | 2.31% | 4.64x |
| Patagonia | 0.23% | 4.62x |
| REI | 0.56% | 4.54x |
| Columbia | 0.33% | 4.47x |
| Ann Taylor | 0.45% | 4.34x |
| Lane Bryant | 2.23% | 4.04x |
| Maurices | 4.06% | 3.84x |
Composition Percentage:
The overlap percentage between the OfficeMax audience and the Location attribute.
Index: A comparison of the OfficeMax audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the OfficeMax audience is Phoenix News.
| Content Affinity | Composition | Index |
| Phoenix News | 5.61% | 4.00x |
| Philanthropy - Charities & Fundraising | 0.23% | 3.75x |
| RPG Games | 0.23% | 3.44x |
| Healthcare Jobs | 0.21% | 3.35x |
| Online Games | 0.62% | 3.31x |
| Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.35% | 3.17x |
| Florida College Athletics | 0.23% | 3.00x |
| Back & Spine | 0.47% | 2.76x |
| DIY Decoration & Furniture | 0.35% | 2.76x |
| People Search | 0.67% | 2.72x |
Composition Percentage:
The overlap percentage between the OfficeMax audience and the Content Affinity attribute.
Index: A comparison of the OfficeMax audience to the internet population.
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DEMOGRAPHICS
The OfficeMax audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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