Dstillery Audiences

OFFICEMAX

Audience Size: 297.1 Thousand Devices

Explore the OfficeMax Audience

Below you'll find more information about the OfficeMax audience, broken down in different categories based on their digital and physical behaviors. These are 297.1 thousand unique devices whose actions qualify for the OfficeMax audience.

Dstillery Crafted Audiences

INTERESTS

The OfficeMax audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the OfficeMax audience is Phoenix Trip Planners.

Interest Composition Index
Phoenix Trip Planners 2.74% 2.24x
Arizona Trip Planners 3.97% 1.83x
Arizona Wildcats Fans 2.41% 1.79x
Chicago Trip Planners 3.27% 1.73x
Wisconsin County and Local Fair Visitors 4.51% 1.72x
Competitive Sports Participants 1.34% 1.71x
Recipe Researchers 1.45% 1.70x
Rapid City Trip Planners 2.20% 1.69x
Animal Humane Society Helpers 2.79% 1.66x
EDM Festival Enthusiasts 2.95% 1.61x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Interest attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The OfficeMax audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the OfficeMax audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.06% 4.68x
Calvin Klein 0.24% 3.26x
Dressbarn 7.88% 3.25x
Ann Taylor 1.70% 3.19x
REI 1.70% 3.02x
Eddie Bauer 3.86% 2.94x
Old Navy 15.57% 2.92x
Maurices 13.44% 2.82x
Patagonia 0.55% 2.78x
The North Face 1.40% 2.77x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Location attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the OfficeMax audience is Poland Cluster.

Content Affinity Composition Index
Poland Cluster 0.21% 6.46x
Healthcare - Doctors & Diagnosis 0.11% 3.61x
Healthcare Jobs 0.21% 3.35x
Phoenix News 3.33% 3.29x
Public Policy Media 0.15% 3.15x
International Travel 0.11% 3.14x
Scrapbooking & Home Art Projects 0.43% 2.95x
Alaska Cluster 0.11% 2.84x
Wisconsin Local Research Cluster 1.72% 2.80x
Consumer Rewards 0.04% 2.71x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Content Affinity attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The OfficeMax audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male