Dstillery Audiences

OFFICEMAX

Audience Size: 578.5 Thousand Devices

Explore the OfficeMax Audience

Below you'll find more information about the OfficeMax audience, broken down in different categories based on their digital and physical behaviors. These are 578.5 thousand unique devices whose actions qualify for the OfficeMax audience.

Dstillery Crafted Audiences

INTERESTS

The OfficeMax audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the OfficeMax audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 2.58% 1.83x
Cleveland Indians Fans 2.86% 1.73x
Green Bay Packers Fans 3.13% 1.68x
Minnesota Twins Fans 2.44% 1.55x
Water Park Visitors 3.02% 1.51x
Getting Off the Grid Travelers 0.16% 1.50x
Arizona Trip Planners 3.06% 1.48x
Animal Humane Society Helpers 2.67% 1.41x
Arizona Wildcats Fans 2.07% 1.40x
Zoo Visitors 2.97% 1.39x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Interest attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The OfficeMax audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the OfficeMax audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 2.47% 6.63x
Lane Bryant 5.63% 6.43x
Dressbarn 5.16% 6.38x
Buckle 5.11% 6.14x
Old Navy 8.55% 5.94x
Express Outlets 0.92% 5.68x
Columbia 1.35% 5.55x
Mens Wearhouse 8.75% 5.43x
Gymboree 3.60% 5.27x
Lorna Jane 0.40% 5.26x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Location attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the OfficeMax audience is Canada News.

Content Affinity Composition Index
Canada News 0.02% 22.76x
Golf & Boats 0.02% 17.67x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 15.64x
Local & Travel England - North Midlands 0.02% 12.31x
Home Décor, Furniture, & Decorating 0.02% 10.88x
Decoration & Fabric 0.02% 9.70x
Quebec Hunting & Outdoors Cluster 0.01% 6.73x
Quinceanera Planning 0.02% 5.20x
Barcode Site & App Users 0.02% 5.15x
Canadian Construction & Renovation Research Cluster 0.01% 5.08x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Content Affinity attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The OfficeMax audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female