Dstillery Audiences

OFFICEMAX

Audience Size: 499 Thousand Devices

Explore the OfficeMax Audience

Below you'll find more information about the OfficeMax audience, broken down in different categories based on their digital and physical behaviors. These are 499 thousand unique devices whose actions qualify for the OfficeMax audience.

Dstillery Crafted Audiences

INTERESTS

The OfficeMax audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the OfficeMax audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 7.00% 2.77x
Cleveland Indians Fans 4.98% 2.49x
Cleveland Cavaliers Fans 3.54% 2.09x
Water Park Visitors 4.78% 1.98x
Wisconsin County and Local Fair Visitors 4.51% 1.88x
Minnesota Twins Fans 3.62% 1.83x
Midwestern Voters 3.58% 1.70x
Arizona Diamondbacks Fans 3.34% 1.66x
Phoenix Trip Planners 3.19% 1.64x
Green Bay Packers Fans 3.85% 1.61x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Interest attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The OfficeMax audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the OfficeMax audience is Dressbarn.

Location Composition Index
Dressbarn 6.08% 6.44x
Lane Bryant 6.06% 6.36x
Eddie Bauer 3.26% 6.21x
Buckle 6.92% 6.11x
Old Navy 11.28% 5.84x
Mens Wearhouse 9.25% 5.43x
Levi Strauss 1.50% 5.42x
Express Outlets 1.14% 5.39x
Columbia 1.46% 5.30x
Hollister 4.82% 5.26x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Location attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the OfficeMax audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.12% 4.41x
France Online Music & Quiz Content Cluster 0.06% 3.64x
Sports - Golf, Hunting, Fishing 0.08% 3.52x
Cleveland News 5.64% 3.37x
Minnesota Community Business Cluster 1.17% 3.37x
Alternative Movie Streaming 0.12% 3.27x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.08% 3.12x
Assorted Topics (Television, Origami, Men's Health) 0.12% 2.86x
Consumer Rewards 0.04% 2.71x
Psychology & Social Work 0.19% 2.70x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Content Affinity attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The OfficeMax audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male