Explore the OfficeMax Audience
Below you'll find more information about the OfficeMax audience, broken down in different categories based on their digital and physical behaviors. These are 105.9 thousand unique devices whose actions qualify for the OfficeMax audience.
INTERESTS
The OfficeMax audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the OfficeMax audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.46% | 4.07x |
| Food Bank Researchers | 2.07% | 2.47x |
| Tech-Savvy Moms | 3.79% | 2.07x |
| Phoenix Trip Planners | 4.36% | 2.04x |
| Remdesivir Information Researchers | 2.07% | 1.97x |
| Chloroquine Information Researchers | 2.41% | 1.97x |
| Oregon Trip Planners | 4.36% | 1.93x |
| Social Distancing Content Readers | 2.30% | 1.87x |
| Photography Enthusiasts | 3.67% | 1.86x |
| Wedding Registrants | 3.44% | 1.85x |
Composition Percentage:
The overlap percentage between the OfficeMax audience and the Interest attribute.
Index: A comparison of the OfficeMax audience to the internet population.
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APPAREL RETAILERS
The OfficeMax audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the OfficeMax audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.08% | 13.35x |
| Columbia | 0.52% | 6.73x |
| Dressbarn | 3.71% | 6.59x |
| Old Navy | 6.46% | 5.89x |
| Lane Bryant | 3.49% | 5.65x |
| Lorna Jane | 0.10% | 5.40x |
| Maurices | 6.07% | 5.36x |
| Hollister | 1.66% | 5.21x |
| LL Bean | 0.21% | 4.97x |
| Mens Wearhouse | 4.65% | 4.74x |
Composition Percentage:
The overlap percentage between the OfficeMax audience and the Location attribute.
Index: A comparison of the OfficeMax audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the OfficeMax audience is Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science).
| Content Affinity | Composition | Index |
| Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) | 0.34% | 5.71x |
| National Parks | 0.34% | 5.50x |
| Custom Gifts | 0.34% | 4.60x |
| MBA Education | 0.34% | 4.33x |
| Pet Supplies | 0.46% | 3.62x |
| Vitamin Shoppers | 0.22% | 3.50x |
| Nursing | 0.24% | 3.49x |
| Low Budget Shoppers | 0.23% | 3.40x |
| Tahoe & Reno Tourism | 0.80% | 3.39x |
| Healthcare Jobs | 0.21% | 3.35x |
Composition Percentage:
The overlap percentage between the OfficeMax audience and the Content Affinity attribute.
Index: A comparison of the OfficeMax audience to the internet population.
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DEMOGRAPHICS
The OfficeMax audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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