Dstillery Audiences

OFFICEMAX

Audience Size: 448.9 Thousand Devices

Explore the OfficeMax Audience

Below you'll find more information about the OfficeMax audience, broken down in different categories based on their digital and physical behaviors. These are 448.9 thousand unique devices whose actions qualify for the OfficeMax audience.

Dstillery Crafted Audiences

INTERESTS

The OfficeMax audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the OfficeMax audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 5.87% 2.51x
Cleveland Indians Fans 5.40% 2.30x
Cleveland Cavaliers Fans 4.37% 2.14x
Minnesota Twins Fans 3.89% 1.83x
Green Bay Packers Fans 3.93% 1.82x
Phoenix Trip Planners 4.05% 1.75x
Ohio State Buckeyes Fans 3.81% 1.72x
Cleveland Browns Fans 3.73% 1.69x
Water Park Visitors 3.97% 1.67x
Rapid City Trip Planners 3.45% 1.65x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Interest attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The OfficeMax audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the OfficeMax audience is Dressbarn.

Location Composition Index
Dressbarn 6.50% 7.14x
Lane Bryant 6.86% 6.85x
Eddie Bauer 3.64% 6.56x
Buckle 7.79% 6.32x
Old Navy 12.67% 6.19x
Mens Wearhouse 9.82% 5.78x
Hollister 6.01% 5.64x
REI 1.71% 5.58x
Levi Strauss 0.99% 5.56x
Charlotte Russe 3.60% 5.55x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Location attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the OfficeMax audience is Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel).

Content Affinity Composition Index
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.16% 4.33x
Minnesota Community Business Cluster 1.27% 4.33x
Illinois Education 0.16% 3.95x
France Online Music & Quiz Content Cluster 0.06% 3.64x
Roleplay & Fantasy Games 0.12% 3.59x
Jokes & Riddles 0.36% 3.49x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.12% 3.34x
Cleveland News 5.44% 3.32x
Shipping & Logistics 0.06% 3.30x
Memes & Comedy 0.07% 3.26x
Composition Percentage: The overlap percentage between the OfficeMax audience and the Content Affinity attribute.
Index: A comparison of the OfficeMax audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The OfficeMax audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male