Explore the Olive Garden Audience
Below you'll find more information about the Olive Garden audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Olive Garden audience.
INTERESTS
The Olive Garden audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Olive Garden audience is Houston Trip Planners.
| Interest | Composition | Index |
| Houston Trip Planners | 1.67% | 1.31x |
| Black Friday Deal Shoppers | 1.74% | 1.27x |
| Dallas Cowboys Fans | 1.55% | 1.25x |
| Texas Trip Planners | 1.63% | 1.23x |
| Orlando Trip Planners | 1.75% | 1.21x |
| Restaurant News Readers | 1.18% | 1.18x |
| Florida Gulf Coast Travel Researchers | 1.44% | 1.18x |
| South Atlantic Voters | 1.37% | 1.17x |
| Fragrance Shoppers | 1.59% | 1.17x |
| Texas Energy Providers | 1.16% | 1.16x |
Composition Percentage:
The overlap percentage between the Olive Garden audience and the Interest attribute.
Index: A comparison of the Olive Garden audience to the internet population.
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APPAREL RETAILERS
The Olive Garden audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Olive Garden audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 0.93% | 3.09x |
| Michael Kors | 0.35% | 2.95x |
| Brooks Brothers | 1.25% | 2.70x |
| Free People | 0.09% | 2.65x |
| LL Bean | 0.12% | 2.60x |
| Lululemon | 0.18% | 2.52x |
| The North Face | 0.62% | 2.41x |
| J. Crew | 1.02% | 2.39x |
| Banana Republic | 1.19% | 2.33x |
| REI | 1.06% | 2.28x |
Composition Percentage:
The overlap percentage between the Olive Garden audience and the Location attribute.
Index: A comparison of the Olive Garden audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Olive Garden audience is Consumer Rewards.
| Content Affinity | Composition | Index |
| Consumer Rewards | 0.10% | 1.94x |
| Arts & Crafts | 0.06% | 1.76x |
| Texas Sporting & Outdoors Cluster | 0.04% | 1.71x |
| East Texas Cluster | 0.20% | 1.67x |
| Motorsports | 0.10% | 1.64x |
| Hipster Clothing | 0.05% | 1.54x |
| Scuba Diving | 0.04% | 1.52x |
| Auctions & Repossessions | 0.09% | 1.50x |
| Mexico Travel | 0.06% | 1.47x |
| Texas News Cluster | 0.63% | 1.45x |
Composition Percentage:
The overlap percentage between the Olive Garden audience and the Content Affinity attribute.
Index: A comparison of the Olive Garden audience to the internet population.
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DEMOGRAPHICS
The Olive Garden audience resonates most for the following age and income brackets.
Age
45-54
Income
$50,000-$74,999
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