Dstillery Audiences

OUTBACK STEAKHOUSE

Audience Size: 1.4 Million Devices

Explore the Outback Steakhouse Audience

Below you'll find more information about the Outback Steakhouse audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Outback Steakhouse audience.

Dstillery Crafted Audiences

INTERESTS

The Outback Steakhouse audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Outback Steakhouse audience is Florida Gators Fans.

Interest Composition Index
Florida Gators Fans 1.61% 1.62x
South Atlantic Voters 1.69% 1.53x
Florida Gulf Coast Travel Researchers 2.02% 1.50x
Florida Atlantic Coast Trip Planners 2.16% 1.49x
Georgia Trip Planners 2.07% 1.43x
North Carolina Travel Researchers 3.69% 1.43x
Smoky Mountains Trip Planners 1.55% 1.41x
North Carolina Football Fans 1.85% 1.39x
Orlando Trip Planners 2.19% 1.38x
Cabin Rental Researchers 1.74% 1.36x
Composition Percentage: The overlap percentage between the Outback Steakhouse audience and the Interest attribute.
Index: A comparison of the Outback Steakhouse audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Outback Steakhouse audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Outback Steakhouse audience is Belk.

Location Composition Index
Belk 2.20% 9.67x
Express Outlets 0.79% 8.40x
Tommy Bahama 2.74% 8.00x
Hollister 3.14% 7.93x
Aeropostale 3.41% 7.79x
Gymboree 3.21% 7.73x
Charlotte Russe 2.32% 7.41x
Chicos 4.79% 7.40x
Dressbarn 4.63% 7.14x
Columbia 1.24% 7.08x
Composition Percentage: The overlap percentage between the Outback Steakhouse audience and the Location attribute.
Index: A comparison of the Outback Steakhouse audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Outback Steakhouse audience is Kentucky News.

Content Affinity Composition Index
Kentucky News 1.67% 1.87x
Florida Local News Cluster 2.65% 1.64x
Florida Jacksonville & Orlando Cluster 2.10% 1.54x
South Florida Cluster 1.98% 1.38x
Alabama News 1.56% 1.37x
Chain Restaurants 2.00% 1.22x
Georgia Cluster 2.10% 1.15x
Car Forums 1.70% 1.12x
Latest Sports News 3.52% 1.10x
Celebrity Gossip & Viral News 2.17% 1.10x
Composition Percentage: The overlap percentage between the Outback Steakhouse audience and the Content Affinity attribute.
Index: A comparison of the Outback Steakhouse audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Outback Steakhouse audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male