Dstillery Audiences

PNC BANK

Audience Size: 721.8 Thousand Devices

Explore the PNC Bank Audience

Below you'll find more information about the PNC Bank audience, broken down in different categories based on their digital and physical behaviors. These are 721.8 thousand unique devices whose actions qualify for the PNC Bank audience.

Dstillery Crafted Audiences

INTERESTS

The PNC Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PNC Bank audience is Tracfone Customers.

Interest Composition Index
Tracfone Customers 0.01% 1.83x
AT&T Wireless Customers 0.06% 1.67x
San Francisco Activities Researchers 0.61% 1.58x
Restaurant Supply Shoppers 0.15% 1.51x
Ohio State Buckeyes Fans 3.61% 1.51x
Ohio County and Local Fair Visitors 3.97% 1.51x
Philadelphia Trip Planners 1.85% 1.50x
Golden State Warriors Fans 4.21% 1.49x
Penn State Nittany Lions Fans 1.72% 1.46x
Cincinnati Bengals Fans 2.52% 1.45x
Composition Percentage: The overlap percentage between the PNC Bank audience and the Interest attribute.
Index: A comparison of the PNC Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PNC Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PNC Bank audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.52% 5.88x
Bonobos 0.29% 5.67x
Jos A. Bank Clothiers 0.85% 5.48x
Intermix 0.11% 5.37x
Ann Taylor 0.32% 5.14x
Zara 0.47% 5.09x
The North Face 0.30% 5.08x
Lululemon 1.19% 4.98x
Tommy Bahama 0.57% 4.98x
Abercrombie & Fitch 0.37% 4.59x
Composition Percentage: The overlap percentage between the PNC Bank audience and the Location attribute.
Index: A comparison of the PNC Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PNC Bank audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.05% 4.99x
Delaware Cluster 0.66% 4.52x
College Greek Life 0.01% 3.96x
Roleplay & Fantasy Games 0.01% 3.68x
Italy Cluster 0.02% 3.57x
Cakes & Sweets 0.03% 3.54x
Education Cluster 0.01% 3.42x
Video Content Sites 0.05% 3.36x
Korea Cluster 0.16% 3.36x
Pakistan Cluster 0.05% 3.27x
Composition Percentage: The overlap percentage between the PNC Bank audience and the Content Affinity attribute.
Index: A comparison of the PNC Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PNC Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male