Explore the PNC Bank Audience
Below you'll find more information about the PNC Bank audience, broken down in different categories based on their digital and physical behaviors. These are 622.2 thousand unique devices whose actions qualify for the PNC Bank audience.
INTERESTS
The PNC Bank audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the PNC Bank audience is Tracfone Customers.
| Interest | Composition | Index |
| Tracfone Customers | 0.01% | 1.83x |
| Penn State Nittany Lions Fans | 1.76% | 1.79x |
| Philadelphia Trip Planners | 1.91% | 1.78x |
| AT&T Wireless Customers | 0.06% | 1.67x |
| Small Business COVID-19 Relief Researchers | 0.78% | 1.57x |
| Ohio County and Local Fair Visitors | 3.77% | 1.56x |
| Audio Equipment Researchers | 1.49% | 1.55x |
| Pennsylvania County and Local Fair Visitors | 2.88% | 1.49x |
| Pittsburgh Pirates Fans | 2.57% | 1.49x |
| Chicago Trip Planners | 1.87% | 1.47x |
Composition Percentage:
The overlap percentage between the PNC Bank audience and the Interest attribute.
Index: A comparison of the PNC Bank audience to the internet population.
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APPAREL RETAILERS
The PNC Bank audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the PNC Bank audience is Ann Taylor.
| Location | Composition | Index |
| Ann Taylor | 0.49% | 5.06x |
| Bonobos | 0.28% | 4.97x |
| Jos A. Bank Clothiers | 1.73% | 4.87x |
| Intermix | 0.11% | 4.79x |
| Brooks Brothers | 0.67% | 4.60x |
| Club Monaco | 0.16% | 4.43x |
| Topshop | 0.03% | 4.11x |
| Armani | 0.38% | 4.08x |
| Anthropologie | 0.95% | 3.95x |
| Calvin Klein | 0.06% | 3.91x |
Composition Percentage:
The overlap percentage between the PNC Bank audience and the Location attribute.
Index: A comparison of the PNC Bank audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the PNC Bank audience is Lawns & Pest Control.
| Content Affinity | Composition | Index |
| Lawns & Pest Control | 0.02% | 3.89x |
| Engineering | 0.02% | 3.86x |
| Roleplay & Fantasy Games | 0.01% | 3.68x |
| Malaya | 0.02% | 3.63x |
| Science Education & Academia | 0.04% | 3.58x |
| Italy Cluster | 0.02% | 3.57x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.05% | 3.53x |
| Canada Culture and Tourism | 0.02% | 3.46x |
| Visa & Immigration | 0.02% | 3.45x |
| Delaware Cluster | 0.69% | 3.40x |
Composition Percentage:
The overlap percentage between the PNC Bank audience and the Content Affinity attribute.
Index: A comparison of the PNC Bank audience to the internet population.
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DEMOGRAPHICS
The PNC Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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