Explore the PNC Bank Audience
Below you'll find more information about the PNC Bank audience, broken down in different categories based on their digital and physical behaviors. These are 931.9 thousand unique devices whose actions qualify for the PNC Bank audience.
INTERESTS
The PNC Bank audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the PNC Bank audience is Subaru Vehicle Shoppers.
| Interest | Composition | Index |
| Subaru Vehicle Shoppers | 2.81% | 4.93x |
| Joint Pain Health Care Professionals | 2.81% | 4.93x |
| Heart Surgery Researchers | 2.81% | 4.86x |
| Respirologists and Pulmonologists | 2.81% | 4.65x |
| Retired Budget Healthcare Shoppers | 2.81% | 4.65x |
| Commercial Truck Researchers | 3.37% | 4.34x |
| Primary Care Doctor Researchers | 2.25% | 4.27x |
| Horseback Riding Enthusiasts | 3.37% | 4.20x |
| Natural and Holistic Health Researchers | 3.37% | 4.07x |
| Volkswagen Vehicle Shopper | 3.37% | 4.03x |
Composition Percentage:
The overlap percentage between the PNC Bank audience and the Interest attribute.
Index: A comparison of the PNC Bank audience to the internet population.
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APPAREL RETAILERS
The PNC Bank audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the PNC Bank audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 1.62% | 7.75x |
| Anthropologie | 1.99% | 7.46x |
| Ann Taylor | 0.87% | 6.98x |
| Uniqlo | 0.67% | 6.58x |
| Tommy Bahama | 1.00% | 6.02x |
| Forever 21 | 2.99% | 5.95x |
| Everlane | 0.04% | 5.91x |
| Lane Bryant | 2.36% | 4.97x |
| Charlotte Russe | 0.30% | 4.82x |
| Urban Outfitters | 1.74% | 4.73x |
Composition Percentage:
The overlap percentage between the PNC Bank audience and the Location attribute.
Index: A comparison of the PNC Bank audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the PNC Bank audience is Healthcare - Dermatology & Aging.
| Content Affinity | Composition | Index |
| Healthcare - Dermatology & Aging | 2.25% | 5.65x |
| Cincinnati Cluster | 6.18% | 4.47x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.04% | 4.16x |
| Central & Northwest Ohio Cluster | 5.06% | 3.81x |
| Canadian Lifestyle | 0.03% | 3.80x |
| Local Events & Travel Guide | 1.12% | 3.71x |
| Wisconsin Local Research Cluster | 2.25% | 3.60x |
| US Cycling | 1.12% | 3.60x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.04% | 3.44x |
| College Sports | 0.23% | 3.42x |
Composition Percentage:
The overlap percentage between the PNC Bank audience and the Content Affinity attribute.
Index: A comparison of the PNC Bank audience to the internet population.
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DEMOGRAPHICS
The PNC Bank audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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