Dstillery Audiences

PNC BANK

Audience Size: 725.2 Thousand Devices

Explore the PNC Bank Audience

Below you'll find more information about the PNC Bank audience, broken down in different categories based on their digital and physical behaviors. These are 725.2 thousand unique devices whose actions qualify for the PNC Bank audience.

Dstillery Crafted Audiences

INTERESTS

The PNC Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PNC Bank audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 6.43% 2.11x
Midwestern Voters 4.94% 1.93x
Michigan County and Local Fair Visitors 5.91% 1.87x
Water Park Visitors 5.58% 1.87x
Cininnati Reds Fans 4.79% 1.85x
Tracfone Customers 0.01% 1.83x
Cleveland Indians Fans 4.16% 1.73x
Online Payroll Services Users 3.66% 1.71x
Cleveland Cavaliers Fans 2.59% 1.71x
Pennsylvania County and Local Fair Visitors 4.26% 1.68x
Composition Percentage: The overlap percentage between the PNC Bank audience and the Interest attribute.
Index: A comparison of the PNC Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PNC Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PNC Bank audience is Club Monaco.

Location Composition Index
Club Monaco 0.18% 4.68x
Topshop 0.03% 4.68x
Intermix 0.09% 4.67x
Calvin Klein 0.07% 4.66x
Brooks Brothers 0.71% 3.77x
Bonobos 0.21% 3.72x
Ann Taylor 0.37% 3.63x
Jos A. Bank Clothiers 1.65% 3.53x
Armani 0.32% 3.52x
Abercrombie & Fitch 0.13% 3.46x
Composition Percentage: The overlap percentage between the PNC Bank audience and the Location attribute.
Index: A comparison of the PNC Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PNC Bank audience is Youth Educational Resources.

Content Affinity Composition Index
Youth Educational Resources 0.06% 6.94x
Ohio Universities 0.94% 4.21x
College Sports 0.10% 3.63x
Shipping & Logistics 0.03% 3.63x
Virginia Athletics 0.04% 3.52x
Visa & Immigration 0.04% 3.52x
University Press 0.03% 3.39x
Electrical Engineering 0.06% 3.25x
National Parks 0.04% 3.18x
Fire Fighting 0.04% 3.18x
Composition Percentage: The overlap percentage between the PNC Bank audience and the Content Affinity attribute.
Index: A comparison of the PNC Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PNC Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male