Explore the Papa John's Audience
Below you'll find more information about the Papa John's audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Papa John's audience.
INTERESTS
The Papa John's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Papa John's audience is U.S. Cellular Customers.
| Interest | Composition | Index |
| U.S. Cellular Customers | 0.01% | 3.23x |
| Minnesota County and Local Fair Visitors | 4.27% | 1.78x |
| True Crime Podcast Listeners | 0.02% | 1.65x |
| Minnesota Twins Fans | 3.21% | 1.58x |
| Animal Humane Society Helpers | 3.31% | 1.48x |
| Louisville Cardinals Fans | 3.22% | 1.47x |
| Texas Energy Providers | 3.33% | 1.47x |
| Oregon County and Local Fair Visitors | 3.61% | 1.45x |
| Speedway Event Enthusiasts | 3.23% | 1.43x |
| Florida Trip Planners | 3.35% | 1.43x |
Composition Percentage:
The overlap percentage between the Papa John's audience and the Interest attribute.
Index: A comparison of the Papa John's audience to the internet population.
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APPAREL RETAILERS
The Papa John's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Papa John's audience is Belk.
| Location | Composition | Index |
| Belk | 1.47% | 5.63x |
| Joe's Jeans | 0.16% | 5.47x |
| Topshop | 0.27% | 5.02x |
| Charlotte Russe | 1.48% | 4.76x |
| Lane Bryant | 4.05% | 4.70x |
| Lorna Jane | 0.33% | 4.64x |
| Abercrombie & Fitch | 0.43% | 4.63x |
| Everlane | 0.08% | 4.56x |
| Supreme | 0.08% | 4.54x |
| Hollister | 3.99% | 4.52x |
Composition Percentage:
The overlap percentage between the Papa John's audience and the Location attribute.
Index: A comparison of the Papa John's audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Papa John's audience is Flags & Trump.
| Content Affinity | Composition | Index |
| Flags & Trump | 0.01% | 3.76x |
| Home Improvement Contractor | 0.03% | 3.67x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.02% | 3.49x |
| Professional Audio Visual | 0.05% | 3.22x |
| Costumes | 0.06% | 3.01x |
| Texas Off-Roading | 0.01% | 2.88x |
| Minnesota Community Business Cluster | 0.74% | 2.80x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.04% | 2.59x |
| Computer Printers | 0.03% | 2.49x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.02% | 2.42x |
Composition Percentage:
The overlap percentage between the Papa John's audience and the Content Affinity attribute.
Index: A comparison of the Papa John's audience to the internet population.
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DEMOGRAPHICS
The Papa John's audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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