Dstillery Audiences

PAPA JOHN'S

Audience Size: 1.8 Million Devices

Explore the Papa John's Audience

Below you'll find more information about the Papa John's audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Papa John's audience.

Dstillery Crafted Audiences

INTERESTS

The Papa John's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Papa John's audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 1.74x
Cininnati Reds Fans 1.48% 1.42x
Kentucky Wildcats Fans 1.33% 1.39x
Smoky Mountains Trip Planners 1.74% 1.39x
Cabin Rental Researchers 1.81% 1.38x
Louisville Cardinals Fans 1.27% 1.38x
Hip Hop Fans 1.77% 1.38x
Readers of African American Content 1.40% 1.36x
Myrtle Beach Trip Planners 1.43% 1.36x
Readers of Dominican Republic Content 1.92% 1.32x
Composition Percentage: The overlap percentage between the Papa John's audience and the Interest attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Papa John's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Papa John's audience is Everlane.

Location Composition Index
Everlane 0.09% 8.17x
Belk 1.49% 6.62x
Hollister 1.62% 6.34x
Express 2.08% 6.12x
Club Monaco 0.71% 6.01x
Zara 1.87% 5.94x
Express Outlets 0.33% 5.91x
The Childrens Place 4.33% 5.83x
Michael Kors 1.48% 5.80x
Zumiez 2.45% 5.77x
Composition Percentage: The overlap percentage between the Papa John's audience and the Location attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Papa John's audience is Cincinnati Cluster.

Content Affinity Composition Index
Cincinnati Cluster 1.26% 2.04x
Memphis News 0.14% 2.00x
Sports - Golf, Hunting, Fishing 0.03% 1.95x
Active Lifestyle Enthusiasts 0.01% 1.95x
Survey Websites 0.01% 1.90x
Barcode Site & App Users 0.01% 1.89x
Illinois News 0.83% 1.89x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.01% 1.83x
Rural Living 0.01% 1.80x
Consumer Rewards 0.06% 1.79x
Composition Percentage: The overlap percentage between the Papa John's audience and the Content Affinity attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Papa John's audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female