Dstillery Audiences

PAPA JOHN'S

Audience Size: 1.9 Million Devices

Explore the Papa John's Audience

Below you'll find more information about the Papa John's audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Papa John's audience.

Dstillery Crafted Audiences

INTERESTS

The Papa John's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Papa John's audience is Sunglasses Shoppers.

Interest Composition Index
Sunglasses Shoppers 0.73% 1.60x
T-Mobile Customers 0.08% 1.59x
Louisville Cardinals Fans 2.19% 1.37x
Smoky Mountains Trip Planners 2.51% 1.35x
Florida County and Local Fair Visitors 4.46% 1.33x
Asheville Trip Planners 1.77% 1.32x
Clemson Tigers Fans 2.88% 1.30x
Tennessee Volunteers Fans 2.88% 1.29x
Houston Activity Researchers 1.35% 1.27x
ACC Fans 2.00% 1.27x
Composition Percentage: The overlap percentage between the Papa John's audience and the Interest attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Papa John's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Papa John's audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 2.58x
Belk 2.55% 2.48x
Abercrombie & Fitch 0.43% 2.24x
Jos A. Bank Clothiers 4.75% 2.19x
Buckle 7.13% 2.12x
Lane Bryant 5.75% 2.10x
Mens Wearhouse 8.57% 2.10x
Talbots 3.25% 2.10x
Chicos 5.56% 2.06x
LOFT 5.23% 2.03x
Composition Percentage: The overlap percentage between the Papa John's audience and the Location attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Papa John's audience is Turkey & Iran Cluster.

Content Affinity Composition Index
Turkey & Iran Cluster 0.03% 4.61x
Local & Travel England - Northern England 0.02% 3.87x
Home Improvement Contractor 0.02% 3.85x
Home Remodeling 0.01% 3.69x
Shopping Catalogs 0.01% 3.08x
Fire Fighting 0.02% 3.07x
Cheerleading 0.03% 2.90x
Dental Health 0.02% 2.77x
Spam Call Number Searchers 0.04% 2.73x
Engineering 0.02% 2.68x
Composition Percentage: The overlap percentage between the Papa John's audience and the Content Affinity attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Papa John's audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male