Dstillery Audiences

PAPA JOHN'S

Audience Size: 950.8 Thousand Devices

Explore the Papa John's Audience

Below you'll find more information about the Papa John's audience, broken down in different categories based on their digital and physical behaviors. These are 950.8 thousand unique devices whose actions qualify for the Papa John's audience.

Dstillery Crafted Audiences

INTERESTS

The Papa John's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Papa John's audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.08% 1.59x
Louisville Cardinals Fans 2.98% 1.42x
Kentucky Wildcats Fans 2.98% 1.42x
Cininnati Reds Fans 3.51% 1.40x
Florida Trip Planners 3.05% 1.40x
North Carolina Football Fans 3.38% 1.39x
Horse Race Enthusiasts 2.64% 1.37x
Smoky Mountains Trip Planners 2.93% 1.36x
Florida Gators Fans 3.34% 1.36x
Tampa and St Petersburg Trip Planners 2.12% 1.34x
Composition Percentage: The overlap percentage between the Papa John's audience and the Interest attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Papa John's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Papa John's audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 6.13x
Belk 1.31% 4.58x
Abercrombie & Fitch 0.20% 4.05x
Mens Wearhouse 4.37% 3.93x
Jos A. Bank Clothiers 2.30% 3.92x
Buckle 3.48% 3.92x
Tommy Bahama 0.54% 3.81x
Madewell 0.65% 3.81x
Brooks Brothers 1.00% 3.77x
Express Outlets 0.55% 3.76x
Composition Percentage: The overlap percentage between the Papa John's audience and the Location attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Papa John's audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.04% 5.66x
Illinois Education 0.04% 5.31x
Canadian Healthcare 0.04% 4.61x
Home Improvement Contractor 0.02% 3.85x
Auctions & Repossessions 0.03% 3.65x
Dermatology 0.03% 3.54x
Cub & Girl Scouts 0.03% 3.34x
Illinois College Sports 0.03% 3.34x
Nutrition & Diabetic Living 0.03% 3.25x
Human Resources & Employee Management 0.03% 3.07x
Composition Percentage: The overlap percentage between the Papa John's audience and the Content Affinity attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Papa John's audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male