Dstillery Audiences

PAPA JOHN'S

Audience Size: 1.9 Million Devices

Explore the Papa John's Audience

Below you'll find more information about the Papa John's audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Papa John's audience.

Dstillery Crafted Audiences

INTERESTS

The Papa John's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Papa John's audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.02% 1.65x
Louisville Cardinals Fans 3.56% 1.60x
Amazon Prime Movie Subscribers 0.06% 1.60x
T-Mobile Customers 0.08% 1.59x
Kentucky Wildcats Fans 3.36% 1.47x
UNC Tar Heels Fans 3.17% 1.44x
Aquarium Trip Planners 3.31% 1.42x
Cininnati Reds Fans 3.63% 1.41x
ACC Fans 3.15% 1.41x
Indiana Hoosiers Fans 3.23% 1.40x
Composition Percentage: The overlap percentage between the Papa John's audience and the Interest attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Papa John's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Papa John's audience is Belk.

Location Composition Index
Belk 0.98% 5.25x
Maurices 1.31% 4.81x
Lane Bryant 2.71% 4.41x
Abercrombie & Fitch 0.25% 4.19x
Jos A. Bank Clothiers 2.47% 4.08x
Old Navy 4.82% 4.07x
Buckle 2.97% 4.06x
Gymboree 2.42% 4.05x
The Childrens Place 4.57% 4.02x
Mens Wearhouse 4.65% 3.98x
Composition Percentage: The overlap percentage between the Papa John's audience and the Location attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Papa John's audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.03% 5.37x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.03% 5.01x
Consumer Rewards 0.03% 4.42x
Scuba Diving 0.03% 4.29x
Home Improvement Contractor 0.02% 3.85x
Gadgets 0.03% 3.41x
Assorted Topics (Toys, T-Shirts, Volvos) 0.02% 2.78x
Flower Shopping 0.06% 2.64x
Canada Shopping - Lifestyle and Mommy Blogs 0.04% 2.50x
Professional Audio Visual 0.03% 2.50x
Composition Percentage: The overlap percentage between the Papa John's audience and the Content Affinity attribute.
Index: A comparison of the Papa John's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Papa John's audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male