Dstillery Audiences

PEARLE VISION

Audience Size: 772.4 Thousand Devices

Explore the Pearle Vision Audience

Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 772.4 thousand unique devices whose actions qualify for the Pearle Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Pearle Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pearle Vision audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.05% 1.91x
Chicago Trip Planners 3.63% 1.48x
Personal Bank Comparison Researchers 2.91% 1.43x
Midwestern Voters 2.90% 1.43x
Philadelphia Trip Planners 2.62% 1.42x
Mid-Range Grocery Shoppers 3.04% 1.41x
Childrens Museum Visitors 3.16% 1.40x
Northeastern Voters 2.80% 1.39x
Snow Removal Researchers 2.70% 1.39x
Minnesota Twins Fans 2.65% 1.37x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pearle Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pearle Vision audience is The North Face.

Location Composition Index
The North Face 4.30% 10.85x
Club Monaco 2.40% 10.02x
Bonobos 2.81% 9.70x
LL Bean 1.22% 9.14x
Brooks Brothers 5.41% 8.42x
Topshop 0.69% 8.41x
Charlotte Russe 5.53% 7.98x
Eddie Bauer 4.46% 7.88x
Hollister 8.30% 7.74x
Mens Wearhouse 13.24% 7.69x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pearle Vision audience is Paper & Packaging.

Content Affinity Composition Index
Paper & Packaging 0.07% 3.83x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.03% 3.18x
Italy Cluster 0.03% 3.17x
Serbia & Albania Cluster 0.08% 3.13x
General Interest 0.03% 3.06x
Holiday Gifts 0.10% 3.00x
Vancouver British Columbia Research Cluster 0.05% 2.84x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.03% 2.68x
Minnesota Community Business Cluster 0.80% 2.67x
Home Printing 0.03% 2.65x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pearle Vision audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female