Explore the Pearle Vision Audience
Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 264.6 thousand unique devices whose actions qualify for the Pearle Vision audience.
INTERESTS
The Pearle Vision audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pearle Vision audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.19% | 3.87x |
| AT&T Wireless Customers | 0.23% | 3.49x |
| Detroit Trip Planners | 4.05% | 2.79x |
| Online Payroll Services Users | 4.89% | 2.75x |
| Michigan County and Local Fair Visitors | 7.57% | 2.70x |
| Midwestern Voters | 5.31% | 2.39x |
| Essential Oils Enthusiasts | 0.09% | 2.15x |
| Michigan Wolverines Fans | 3.73% | 2.05x |
| New York City Events Researchers | 2.10% | 1.94x |
| Personal Bank Comparison Researchers | 4.15% | 1.93x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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APPAREL RETAILERS
The Pearle Vision audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pearle Vision audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.05% | 9.32x |
| Charlotte Russe | 0.73% | 6.31x |
| Lululemon | 3.73% | 6.22x |
| LOFT | 7.64% | 5.96x |
| Club Monaco | 0.51% | 5.95x |
| Hollister | 5.75% | 5.84x |
| Mens Wearhouse | 11.59% | 5.76x |
| LL Bean | 0.59% | 5.64x |
| Anthropologie | 3.26% | 5.62x |
| Eddie Bauer | 3.42% | 5.59x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pearle Vision audience is Poland Cluster.
| Content Affinity | Composition | Index |
| Poland Cluster | 0.23% | 7.36x |
| French Canadian Cluster | 0.07% | 3.98x |
| Detroit News | 3.89% | 3.92x |
| Paper & Packaging | 0.07% | 3.83x |
| Brazil & Portugal News | 0.11% | 3.70x |
| Party Suppliers | 0.09% | 3.58x |
| Arabic News | 0.11% | 3.51x |
| Pakistan Cluster | 0.11% | 3.41x |
| School Curriculum | 0.17% | 3.12x |
| Michigan Cluster | 7.68% | 3.09x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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DEMOGRAPHICS
The Pearle Vision audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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