Explore the Pearle Vision Audience
Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 78 thousand unique devices whose actions qualify for the Pearle Vision audience.
INTERESTS
The Pearle Vision audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pearle Vision audience is Chicago Trip Planners.
| Interest | Composition | Index |
| Chicago Trip Planners | 2.33% | 1.98x |
| Texas Energy Providers | 1.65% | 1.65x |
| Rapid City Trip Planners | 1.51% | 1.65x |
| Miami Trip Planners | 1.89% | 1.61x |
| Detroit Trip Planners | 1.45% | 1.58x |
| Chicago Blackhawks Fans | 1.46% | 1.57x |
| Denver Trip Planners | 1.81% | 1.52x |
| Philadelphia Trip Planners | 1.20% | 1.51x |
| Auto Show Enthusiasts | 1.57% | 1.48x |
| Readers of Cuban Content | 1.67% | 1.47x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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APPAREL RETAILERS
The Pearle Vision audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pearle Vision audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.61% | 8.39x |
| Michael Kors | 0.90% | 7.57x |
| Club Monaco | 0.73% | 6.97x |
| The North Face | 1.79% | 6.94x |
| Gymboree | 1.73% | 5.76x |
| Brooks Brothers | 2.49% | 5.38x |
| Banana Republic | 2.72% | 5.31x |
| J. Crew | 2.12% | 4.96x |
| Carhartt | 0.42% | 3.93x |
| REI | 1.83% | 3.92x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pearle Vision audience is Minnesota Community Business Cluster.
| Content Affinity | Composition | Index |
| Minnesota Community Business Cluster | 0.88% | 3.51x |
| Illinois | 0.83% | 2.91x |
| Minnesota Local News Cluster | 2.20% | 2.45x |
| Chicago Cluster | 1.90% | 2.29x |
| New York City Real Estate Research Cluster | 0.64% | 2.24x |
| Arabic News | 0.17% | 2.09x |
| Latin American News | 0.24% | 2.06x |
| Colorado Snow | 0.42% | 2.03x |
| Nebraska Cluster | 0.80% | 2.01x |
| Philadelphia Cluster | 1.07% | 1.99x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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