Explore the Pearle Vision Audience
Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 667.2 thousand unique devices whose actions qualify for the Pearle Vision audience.
INTERESTS
The Pearle Vision audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pearle Vision audience is Work Hard, Play Hard Travelers.
| Interest | Composition | Index |
| Work Hard, Play Hard Travelers | 0.19% | 1.87x |
| Philadelphia Phillies Fans | 2.31% | 1.64x |
| Philadelphia Trip Planners | 2.23% | 1.64x |
| Northeastern Voters | 2.23% | 1.49x |
| Countdown to the Beach Travelers | 0.01% | 1.48x |
| Minnesota Twins Fans | 1.82% | 1.48x |
| New York Mets Fans | 1.88% | 1.47x |
| Philadelphia Eagles Fans | 2.04% | 1.44x |
| Chicago Trip Planners | 2.50% | 1.43x |
| Detroit Trip Planners | 1.87% | 1.41x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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APPAREL RETAILERS
The Pearle Vision audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pearle Vision audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 1.88% | 10.72x |
| The North Face | 3.64% | 10.59x |
| Bonobos | 1.74% | 10.14x |
| Eddie Bauer | 3.07% | 9.75x |
| Express | 6.22% | 8.81x |
| Brooks Brothers | 5.09% | 8.74x |
| Charlotte Russe | 4.41% | 8.66x |
| Intermix | 1.13% | 8.58x |
| Zumiez | 7.80% | 8.49x |
| Dressbarn | 6.42% | 8.44x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pearle Vision audience is Assorted Topics (Viral Media, Paid Traffic).
| Content Affinity | Composition | Index |
| Assorted Topics (Viral Media, Paid Traffic) | 0.01% | 19.14x |
| Watches & Jewelry | 0.01% | 17.84x |
| Home Décor, Furniture, & Decorating | 0.04% | 11.89x |
| Sports - Skiing, Snowboarding | 0.01% | 11.62x |
| Decoration & Fabric | 0.01% | 7.14x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.03% | 6.24x |
| Environmental Conservation | 0.01% | 6.20x |
| Flags & Trump | 0.03% | 6.10x |
| Fashion & Cosmetics | 0.01% | 5.93x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.01% | 5.75x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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DEMOGRAPHICS
The Pearle Vision audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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