Explore the Pearle Vision Audience
Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 749.7 thousand unique devices whose actions qualify for the Pearle Vision audience.
INTERESTS
The Pearle Vision audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pearle Vision audience is Work Hard, Play Hard Travelers.
| Interest | Composition | Index |
| Work Hard, Play Hard Travelers | 0.19% | 1.87x |
| Chicago Trip Planners | 4.55% | 1.61x |
| Countdown to the Beach Travelers | 0.01% | 1.48x |
| Cleveland Indians Fans | 3.14% | 1.44x |
| Chicago Blackhawks Fans | 3.19% | 1.43x |
| Philadelphia Phillies Fans | 3.12% | 1.43x |
| Minnesota Twins Fans | 2.89% | 1.41x |
| Philadelphia Eagles Fans | 3.16% | 1.38x |
| Executive Travelers | 0.09% | 1.37x |
| Chicago Cubs Fans | 2.92% | 1.35x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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APPAREL RETAILERS
The Pearle Vision audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pearle Vision audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 2.15% | 10.62x |
| The North Face | 3.60% | 10.42x |
| Bonobos | 2.40% | 9.50x |
| Eddie Bauer | 3.68% | 8.64x |
| LL Bean | 0.88% | 8.37x |
| Brooks Brothers | 4.79% | 8.33x |
| Topshop | 0.57% | 7.97x |
| Charlotte Russe | 5.74% | 7.74x |
| Ann Taylor | 3.12% | 7.68x |
| Dressbarn | 6.57% | 7.65x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pearle Vision audience is Watches & Jewelry.
| Content Affinity | Composition | Index |
| Watches & Jewelry | 0.01% | 17.84x |
| Home Décor, Furniture, & Decorating | 0.04% | 11.89x |
| Sports - Skiing, Snowboarding | 0.01% | 11.62x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.04% | 8.17x |
| Decoration & Fabric | 0.01% | 7.20x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.01% | 6.58x |
| Environmental Conservation | 0.01% | 6.20x |
| As Seen On TV Products | 0.03% | 5.94x |
| Fashion & Cosmetics | 0.01% | 5.93x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.01% | 5.86x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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DEMOGRAPHICS
The Pearle Vision audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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