Dstillery Audiences

PEARLE VISION

Audience Size: 667.2 Thousand Devices

Explore the Pearle Vision Audience

Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 667.2 thousand unique devices whose actions qualify for the Pearle Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Pearle Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pearle Vision audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.19% 1.87x
Philadelphia Phillies Fans 2.31% 1.64x
Philadelphia Trip Planners 2.23% 1.64x
Northeastern Voters 2.23% 1.49x
Countdown to the Beach Travelers 0.01% 1.48x
Minnesota Twins Fans 1.82% 1.48x
New York Mets Fans 1.88% 1.47x
Philadelphia Eagles Fans 2.04% 1.44x
Chicago Trip Planners 2.50% 1.43x
Detroit Trip Planners 1.87% 1.41x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pearle Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pearle Vision audience is Club Monaco.

Location Composition Index
Club Monaco 1.88% 10.72x
The North Face 3.64% 10.59x
Bonobos 1.74% 10.14x
Eddie Bauer 3.07% 9.75x
Express 6.22% 8.81x
Brooks Brothers 5.09% 8.74x
Charlotte Russe 4.41% 8.66x
Intermix 1.13% 8.58x
Zumiez 7.80% 8.49x
Dressbarn 6.42% 8.44x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pearle Vision audience is Assorted Topics (Viral Media, Paid Traffic).

Content Affinity Composition Index
Assorted Topics (Viral Media, Paid Traffic) 0.01% 19.14x
Watches & Jewelry 0.01% 17.84x
Home Décor, Furniture, & Decorating 0.04% 11.89x
Sports - Skiing, Snowboarding 0.01% 11.62x
Decoration & Fabric 0.01% 7.14x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.03% 6.24x
Environmental Conservation 0.01% 6.20x
Flags & Trump 0.03% 6.10x
Fashion & Cosmetics 0.01% 5.93x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 5.75x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pearle Vision audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female