Dstillery Audiences

PEARLE VISION

Audience Size: 583.4 Thousand Devices

Explore the Pearle Vision Audience

Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 583.4 thousand unique devices whose actions qualify for the Pearle Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Pearle Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pearle Vision audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 2.52% 1.72x
Minnesota Twins Fans 1.67% 1.65x
Philadelphia Trip Planners 1.71% 1.63x
Dallas Mavericks Fans 1.63% 1.58x
Texas Energy Providers 2.02% 1.54x
Hard Rock Hotel & Casino Trip Planners 1.85% 1.49x
Detroit Trip Planners 1.64% 1.47x
Travel Reward Points Enthusiasts 1.93% 1.46x
Fantasy Football Enthusiasts 1.61% 1.43x
Philadelphia Phillies Fans 1.60% 1.42x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pearle Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pearle Vision audience is Club Monaco.

Location Composition Index
Club Monaco 1.60% 12.78x
Express 4.83% 11.98x
The North Face 3.84% 11.96x
Bonobos 0.84% 11.92x
Eddie Bauer 2.67% 11.83x
Express Outlets 1.04% 11.13x
Zumiez 7.04% 10.92x
Brooks Brothers 5.49% 10.45x
Free People 2.95% 10.34x
Hollister 4.09% 10.34x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pearle Vision audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 1.52% 2.35x
Minnesota Local News Cluster 2.15% 2.17x
Chicago Cluster 2.18% 1.71x
Connecticut News 2.12% 1.55x
Colorado News 2.05% 1.29x
South Florida Cluster 1.87% 1.27x
Florida Local News Cluster 2.11% 1.27x
Finance & Accounting Cluster 2.49% 1.21x
New Jersey News Cluster 1.73% 1.20x
Boston Cluster 2.50% 1.15x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pearle Vision audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male