Explore the Pearle Vision Audience
Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 523.9 thousand unique devices whose actions qualify for the Pearle Vision audience.
INTERESTS
The Pearle Vision audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pearle Vision audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.19% | 3.87x |
| AT&T Wireless Customers | 0.23% | 3.49x |
| Online Content Creators | 0.30% | 2.29x |
| Essential Oils Enthusiasts | 0.09% | 2.15x |
| World Spa Day Researchers | 0.24% | 1.90x |
| Cleveland Cavaliers Fans | 1.92% | 1.87x |
| Olympics Fans | 3.11% | 1.74x |
| Minnesota Twins Fans | 2.99% | 1.74x |
| Luxury Retail Researchers | 1.01% | 1.73x |
| Sunglasses Shoppers | 1.14% | 1.70x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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APPAREL RETAILERS
The Pearle Vision audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pearle Vision audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.10% | 7.37x |
| LL Bean | 0.97% | 4.23x |
| Charlotte Russe | 0.96% | 3.80x |
| Lululemon | 5.03% | 3.79x |
| LOFT | 10.20% | 3.69x |
| Anthropologie | 4.38% | 3.52x |
| Bonobos | 0.98% | 3.51x |
| Club Monaco | 0.64% | 3.43x |
| The North Face | 1.69% | 3.37x |
| Eddie Bauer | 4.38% | 3.35x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pearle Vision audience is College Sports.
| Content Affinity | Composition | Index |
| College Sports | 0.09% | 5.92x |
| Comedy Content | 0.09% | 4.25x |
| Career Cluster A | 0.12% | 4.04x |
| Internet Service Provider Sites | 0.06% | 3.96x |
| Paper & Packaging | 0.07% | 3.83x |
| Healthcare - Doctors & Diagnosis | 0.12% | 3.75x |
| Party Suppliers | 0.09% | 3.58x |
| South Africa News Cluster | 0.12% | 3.55x |
| Ohio Universities | 0.62% | 3.54x |
| Tennis, Golf & Boxing | 0.09% | 3.46x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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DEMOGRAPHICS
The Pearle Vision audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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