Dstillery Audiences

PEARLE VISION

Audience Size: 78 Thousand Devices

Explore the Pearle Vision Audience

Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 78 thousand unique devices whose actions qualify for the Pearle Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Pearle Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pearle Vision audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 2.33% 1.98x
Texas Energy Providers 1.65% 1.65x
Rapid City Trip Planners 1.51% 1.65x
Miami Trip Planners 1.89% 1.61x
Detroit Trip Planners 1.45% 1.58x
Chicago Blackhawks Fans 1.46% 1.57x
Denver Trip Planners 1.81% 1.52x
Philadelphia Trip Planners 1.20% 1.51x
Auto Show Enthusiasts 1.57% 1.48x
Readers of Cuban Content 1.67% 1.47x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pearle Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pearle Vision audience is Lululemon.

Location Composition Index
Lululemon 0.61% 8.39x
Michael Kors 0.90% 7.57x
Club Monaco 0.73% 6.97x
The North Face 1.79% 6.94x
Gymboree 1.73% 5.76x
Brooks Brothers 2.49% 5.38x
Banana Republic 2.72% 5.31x
J. Crew 2.12% 4.96x
Carhartt 0.42% 3.93x
REI 1.83% 3.92x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pearle Vision audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 0.88% 3.51x
Illinois 0.83% 2.91x
Minnesota Local News Cluster 2.20% 2.45x
Chicago Cluster 1.90% 2.29x
New York City Real Estate Research Cluster 0.64% 2.24x
Arabic News 0.17% 2.09x
Latin American News 0.24% 2.06x
Colorado Snow 0.42% 2.03x
Nebraska Cluster 0.80% 2.01x
Philadelphia Cluster 1.07% 1.99x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.