Dstillery Audiences

PEARLE VISION

Audience Size: 264.6 Thousand Devices

Explore the Pearle Vision Audience

Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 264.6 thousand unique devices whose actions qualify for the Pearle Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Pearle Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pearle Vision audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.19% 3.87x
AT&T Wireless Customers 0.23% 3.49x
Detroit Trip Planners 4.05% 2.79x
Online Payroll Services Users 4.89% 2.75x
Michigan County and Local Fair Visitors 7.57% 2.70x
Midwestern Voters 5.31% 2.39x
Essential Oils Enthusiasts 0.09% 2.15x
Michigan Wolverines Fans 3.73% 2.05x
New York City Events Researchers 2.10% 1.94x
Personal Bank Comparison Researchers 4.15% 1.93x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pearle Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pearle Vision audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.05% 9.32x
Charlotte Russe 0.73% 6.31x
Lululemon 3.73% 6.22x
LOFT 7.64% 5.96x
Club Monaco 0.51% 5.95x
Hollister 5.75% 5.84x
Mens Wearhouse 11.59% 5.76x
LL Bean 0.59% 5.64x
Anthropologie 3.26% 5.62x
Eddie Bauer 3.42% 5.59x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pearle Vision audience is Poland Cluster.

Content Affinity Composition Index
Poland Cluster 0.23% 7.36x
French Canadian Cluster 0.07% 3.98x
Detroit News 3.89% 3.92x
Paper & Packaging 0.07% 3.83x
Brazil & Portugal News 0.11% 3.70x
Party Suppliers 0.09% 3.58x
Arabic News 0.11% 3.51x
Pakistan Cluster 0.11% 3.41x
School Curriculum 0.17% 3.12x
Michigan Cluster 7.68% 3.09x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pearle Vision audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male