Dstillery Audiences

PEARLE VISION

Audience Size: 749.7 Thousand Devices

Explore the Pearle Vision Audience

Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 749.7 thousand unique devices whose actions qualify for the Pearle Vision audience.

Dstillery Crafted Audiences

INTERESTS

The Pearle Vision audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pearle Vision audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.19% 1.87x
Chicago Trip Planners 4.55% 1.61x
Countdown to the Beach Travelers 0.01% 1.48x
Cleveland Indians Fans 3.14% 1.44x
Chicago Blackhawks Fans 3.19% 1.43x
Philadelphia Phillies Fans 3.12% 1.43x
Minnesota Twins Fans 2.89% 1.41x
Philadelphia Eagles Fans 3.16% 1.38x
Executive Travelers 0.09% 1.37x
Chicago Cubs Fans 2.92% 1.35x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pearle Vision audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pearle Vision audience is Club Monaco.

Location Composition Index
Club Monaco 2.15% 10.62x
The North Face 3.60% 10.42x
Bonobos 2.40% 9.50x
Eddie Bauer 3.68% 8.64x
LL Bean 0.88% 8.37x
Brooks Brothers 4.79% 8.33x
Topshop 0.57% 7.97x
Charlotte Russe 5.74% 7.74x
Ann Taylor 3.12% 7.68x
Dressbarn 6.57% 7.65x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pearle Vision audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.01% 17.84x
Home Décor, Furniture, & Decorating 0.04% 11.89x
Sports - Skiing, Snowboarding 0.01% 11.62x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.04% 8.17x
Decoration & Fabric 0.01% 7.20x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 6.58x
Environmental Conservation 0.01% 6.20x
As Seen On TV Products 0.03% 5.94x
Fashion & Cosmetics 0.01% 5.93x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 5.86x
Composition Percentage: The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pearle Vision audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female