Explore the Pearle Vision Audience
Below you'll find more information about the Pearle Vision audience, broken down in different categories based on their digital and physical behaviors. These are 585.2 thousand unique devices whose actions qualify for the Pearle Vision audience.
INTERESTS
The Pearle Vision audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pearle Vision audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.23% | 3.49x |
| Verizon Wireless Customers | 0.32% | 3.32x |
| School Closings Updates Readers | 0.14% | 2.73x |
| Burger Enthusiast | 0.09% | 2.65x |
| Ohio County and Local Fair Visitors | 4.24% | 1.81x |
| Chicago Trip Planners | 3.70% | 1.78x |
| Spa Goers | 3.51% | 1.55x |
| Camera Shoppers | 3.06% | 1.54x |
| Cleveland Cavaliers Fans | 2.60% | 1.49x |
| Home Printer Shoppers | 2.88% | 1.49x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Interest attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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APPAREL RETAILERS
The Pearle Vision audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pearle Vision audience is The North Face.
| Location | Composition | Index |
| The North Face | 3.76% | 11.70x |
| Levi Strauss | 0.06% | 11.34x |
| Club Monaco | 1.94% | 10.55x |
| Bonobos | 2.25% | 10.23x |
| LL Bean | 1.08% | 9.61x |
| Topshop | 0.48% | 9.00x |
| Charlotte Russe | 2.77% | 8.90x |
| Hollister | 7.79% | 8.82x |
| Brooks Brothers | 4.73% | 8.66x |
| Eddie Bauer | 3.72% | 8.08x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Location attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pearle Vision audience is International Development & Health.
| Content Affinity | Composition | Index |
| International Development & Health | 0.18% | 4.43x |
| Ohio Universities | 1.32% | 4.34x |
| Illinois | 0.59% | 3.96x |
| Law School Research Cluster | 0.05% | 3.91x |
| Paper & Packaging | 0.07% | 3.83x |
| Vaping | 0.32% | 3.77x |
| Writing & Publishing | 0.32% | 3.52x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.03% | 3.18x |
| Arabic News | 0.14% | 3.10x |
| Men's Dress Shirt Shopping | 0.09% | 3.06x |
Composition Percentage:
The overlap percentage between the Pearle Vision audience and the Content Affinity attribute.
Index: A comparison of the Pearle Vision audience to the internet population.
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DEMOGRAPHICS
The Pearle Vision audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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