Explore the Pep Boys Audience
Below you'll find more information about the Pep Boys audience, broken down in different categories based on their digital and physical behaviors. These are 69.7 thousand unique devices whose actions qualify for the Pep Boys audience.
INTERESTS
The Pep Boys audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pep Boys audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.26% | 3.20x |
| Pantry Recipes Researchers | 1.09% | 2.69x |
| Travel Book Readers | 1.09% | 2.43x |
| Home Custom Bedroom Decorators | 0.33% | 2.41x |
| Custom Home Lighting Shoppers | 0.33% | 2.41x |
| Eco-Conscious Consumers | 0.76% | 2.25x |
| Keto Recipe Researchers | 1.64% | 2.24x |
| Retired Assisted Living Shoppers | 1.53% | 2.16x |
| Florida Atlantic Coast Trip Planners | 3.28% | 2.07x |
| Shelf-Stable Food Content Readers | 0.76% | 2.04x |
Composition Percentage:
The overlap percentage between the Pep Boys audience and the Interest attribute.
Index: A comparison of the Pep Boys audience to the internet population.
Curious about what else the Pep Boys audience is interested in?
Sign Up
APPAREL RETAILERS
The Pep Boys audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pep Boys audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 0.59% | 4.80x |
| Johnston and Murphy | 0.01% | 4.33x |
| Express Outlets | 0.35% | 4.28x |
| Free People | 0.52% | 4.23x |
| Jos A. Bank Clothiers | 1.49% | 4.19x |
| White House Black Market | 1.91% | 4.07x |
| Topshop | 0.03% | 3.87x |
| Mens Wearhouse | 2.35% | 3.86x |
| Coach | 0.83% | 3.76x |
| Talbots | 1.10% | 3.72x |
Composition Percentage:
The overlap percentage between the Pep Boys audience and the Location attribute.
Index: A comparison of the Pep Boys audience to the internet population.
Want to find more of the Pep Boys audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pep Boys audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.02% | 5.38x |
| New York City Education & News Cluster | 0.26% | 3.86x |
| Gossip & Entertainment | 0.66% | 3.62x |
| New Mexico News | 1.86% | 3.57x |
| Illinois Education | 0.11% | 3.52x |
| Central California Cluster | 0.22% | 3.18x |
| NYC Tourist Attractions | 0.44% | 3.14x |
| Pacific Northwest Sports & News Cluster | 0.44% | 3.12x |
| Peru Media | 0.22% | 3.04x |
| Children's Learning Tools | 0.26% | 2.95x |
Composition Percentage:
The overlap percentage between the Pep Boys audience and the Content Affinity attribute.
Index: A comparison of the Pep Boys audience to the internet population.
Want to see more of the Content Affinities the Pep Boys audience visits?
Sign Up
DEMOGRAPHICS
The Pep Boys audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
Interested in seeing other characteristics of the Pep Boys audience?
Sign Up