Explore the Pep Boys Audience
Below you'll find more information about the Pep Boys audience, broken down in different categories based on their digital and physical behaviors. These are 240.8 thousand unique devices whose actions qualify for the Pep Boys audience.
INTERESTS
The Pep Boys audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pep Boys audience is True Crime Podcast Listeners.
| Interest | Composition | Index |
| True Crime Podcast Listeners | 0.21% | 3.10x |
| Social Distancing Content Readers | 0.17% | 3.01x |
| Florida Gulf Coast Travel Researchers | 7.12% | 2.39x |
| Amazon Prime Movie Subscribers | 0.34% | 2.37x |
| Small Business Administration Cares Act Researchers | 0.25% | 2.36x |
| Coffee Chain Shoppers | 3.79% | 2.06x |
| Orlando Trip Planners | 5.23% | 2.04x |
| Retail Job Seekers | 3.34% | 1.92x |
| Telluride Trip Planners | 3.79% | 1.92x |
| Mexican Food Enthusiasts | 4.42% | 1.90x |
Composition Percentage:
The overlap percentage between the Pep Boys audience and the Interest attribute.
Index: A comparison of the Pep Boys audience to the internet population.
Curious about what else the Pep Boys audience is interested in?
Sign Up
APPAREL RETAILERS
The Pep Boys audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pep Boys audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.37% | 8.82x |
| Joe's Jeans | 0.14% | 8.57x |
| Charlotte Russe | 0.52% | 6.77x |
| Abercrombie & Fitch | 0.41% | 6.41x |
| Everlane | 0.08% | 6.14x |
| Express Outlets | 0.64% | 5.18x |
| Tommy Bahama | 0.93% | 5.11x |
| Old Navy | 6.41% | 5.09x |
| Forever 21 | 3.03% | 5.08x |
| Hollister | 2.99% | 5.04x |
Composition Percentage:
The overlap percentage between the Pep Boys audience and the Location attribute.
Index: A comparison of the Pep Boys audience to the internet population.
Want to find more of the Pep Boys audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pep Boys audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.02% | 5.38x |
| Medical Journals | 0.45% | 5.20x |
| Pre-Built Home Researchers | 0.36% | 4.91x |
| Hobby Vehicles | 0.27% | 4.10x |
| Internet Service Provider Sites | 0.18% | 3.83x |
| Farming & Agriculture | 0.18% | 3.69x |
| Illinois Education | 0.11% | 3.52x |
| Alternative Streaming Services | 0.05% | 3.52x |
| Assorted Topics (Power Trains, Drones, Web Design) | 0.36% | 3.26x |
| Internet Radio | 0.27% | 3.21x |
Composition Percentage:
The overlap percentage between the Pep Boys audience and the Content Affinity attribute.
Index: A comparison of the Pep Boys audience to the internet population.
Want to see more of the Content Affinities the Pep Boys audience visits?
Sign Up
DEMOGRAPHICS
The Pep Boys audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
Interested in seeing other characteristics of the Pep Boys audience?
Sign Up