Dstillery Audiences

PET SUPPLIES PLUS

Audience Size: 288.4 Thousand Devices

Explore the Pet Supplies Plus Audience

Below you'll find more information about the Pet Supplies Plus audience, broken down in different categories based on their digital and physical behaviors. These are 288.4 thousand unique devices whose actions qualify for the Pet Supplies Plus audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Supplies Plus audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Supplies Plus audience is Michigan County and Local Fair Visitors.

Interest Composition Index
Michigan County and Local Fair Visitors 7.01% 2.53x
Midwestern Voters 4.50% 2.17x
Ohio County and Local Fair Visitors 5.28% 2.09x
Detroit Trip Planners 2.84% 1.90x
Cleveland Indians Fans 3.55% 1.85x
Water Park Visitors 4.81% 1.81x
Online Payroll Services Users 3.18% 1.80x
Country Music Festivals Enthusiasts 4.84% 1.70x
Home Custom Bedroom Decorators 1.18% 1.67x
Custom Home Lighting Shoppers 1.18% 1.67x
Composition Percentage: The overlap percentage between the Pet Supplies Plus audience and the Interest attribute.
Index: A comparison of the Pet Supplies Plus audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Supplies Plus audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Supplies Plus audience is Ann Taylor.

Location Composition Index
Ann Taylor 0.86% 3.26x
LL Bean 0.38% 3.16x
Levi Strauss 0.02% 2.92x
Talbots 2.47% 2.71x
Jos A. Bank Clothiers 3.23% 2.69x
LOFT 3.57% 2.55x
Dressbarn 2.97% 2.41x
Maurices 6.17% 2.39x
Abercrombie & Fitch 0.24% 2.32x
Express Outlets 0.66% 2.30x
Composition Percentage: The overlap percentage between the Pet Supplies Plus audience and the Location attribute.
Index: A comparison of the Pet Supplies Plus audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Supplies Plus audience is Numerology & Astrology.

Content Affinity Composition Index
Numerology & Astrology 0.11% 3.83x
Bags & Luggage 0.14% 3.81x
College Sports 0.07% 3.77x
Organic Beauty & Skincare Products 0.13% 3.52x
Pool Cleaning 0.12% 3.49x
Detroit News 3.32% 3.16x
Celebrity Gossip 0.07% 2.93x
South Carolina Beach Travel 0.19% 2.69x
Grilling 0.10% 2.58x
Cleveland News 4.60% 2.57x
Composition Percentage: The overlap percentage between the Pet Supplies Plus audience and the Content Affinity attribute.
Index: A comparison of the Pet Supplies Plus audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Supplies Plus audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female