Dstillery Audiences

PET SUPPLIES PLUS

Audience Size: 457.9 Thousand Devices

Explore the Pet Supplies Plus Audience

Below you'll find more information about the Pet Supplies Plus audience, broken down in different categories based on their digital and physical behaviors. These are 457.9 thousand unique devices whose actions qualify for the Pet Supplies Plus audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Supplies Plus audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Supplies Plus audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 7.11% 3.02x
Sprint Customers 0.09% 2.86x
Michigan County and Local Fair Visitors 6.51% 2.71x
Detroit Trip Planners 4.57% 2.52x
Cleveland Indians Fans 5.31% 2.49x
Water Park Visitors 5.81% 2.49x
Midwestern Voters 4.66% 2.29x
Cleveland Cavaliers Fans 3.88% 2.23x
True Crime Podcast Listeners 0.14% 2.05x
Country Music Festivals Enthusiasts 5.08% 2.02x
Composition Percentage: The overlap percentage between the Pet Supplies Plus audience and the Interest attribute.
Index: A comparison of the Pet Supplies Plus audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Supplies Plus audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Supplies Plus audience is Maurices.

Location Composition Index
Maurices 0.21% 7.05x
Charlotte Russe 1.88% 6.03x
Dressbarn 4.28% 5.86x
Jos A. Bank Clothiers 4.97% 5.83x
LL Bean 0.63% 5.62x
Talbots 3.70% 5.61x
Eddie Bauer 2.53% 5.49x
Gymboree 5.11% 5.36x
Lane Bryant 4.58% 5.32x
Chicos 5.06% 5.16x
Composition Percentage: The overlap percentage between the Pet Supplies Plus audience and the Location attribute.
Index: A comparison of the Pet Supplies Plus audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Supplies Plus audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 0.28% 3.50x
Custom Gifts 0.42% 3.41x
Cleveland News 7.52% 3.31x
Airsoft & Paintball Equipment 0.09% 3.29x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.42% 3.24x
Local & Travel England - East Midlands 0.09% 3.17x
Data Centers 0.23% 3.09x
Arabic News 0.14% 3.05x
Detroit News 4.34% 3.04x
Sports - Golf, Hunting, Fishing 0.05% 3.01x
Composition Percentage: The overlap percentage between the Pet Supplies Plus audience and the Content Affinity attribute.
Index: A comparison of the Pet Supplies Plus audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Supplies Plus audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female