Dstillery Audiences

PICTURE PEOPLE

Audience Size: 96.7 Thousand Devices

Explore the Picture People Audience

Below you'll find more information about the Picture People audience, broken down in different categories based on their digital and physical behaviors. These are 96.7 thousand unique devices whose actions qualify for the Picture People audience.

Dstillery Crafted Audiences

INTERESTS

The Picture People audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Picture People audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.17% 3.07x
Online Grocery Shoppers 7.38% 2.73x
Ballet Enthusiasts 3.62% 2.70x
Broadway Fans 3.01% 2.70x
New York Trip Planners 3.62% 2.64x
Major Airline Customers 3.82% 2.41x
United Arab Emirates Trip Planners 2.96% 2.36x
Stay-at-Home Parents 3.37% 2.35x
Spain Trip Planners 2.96% 2.28x
Northeastern Voters 2.56% 2.28x
Composition Percentage: The overlap percentage between the Picture People audience and the Interest attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Picture People audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Picture People audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 10.98% 41.28x
Eddie Bauer 6.60% 37.83x
Club Monaco 3.59% 30.42x
Zumiez 12.73% 29.91x
Express 9.80% 28.84x
Levi Strauss 3.84% 28.82x
Aeropostale 12.50% 28.72x
Gymboree 11.64% 28.44x
Hollister 7.09% 27.68x
Journeys 11.60% 26.67x
Composition Percentage: The overlap percentage between the Picture People audience and the Location attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Picture People audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.46% 5.61x
Art News & Products 0.40% 4.68x
NYC Tourist Attractions 2.81% 4.63x
New York City Real Estate Research Cluster 1.66% 4.50x
Marketing Professionals 0.90% 4.32x
Writing Resources 0.45% 4.03x
Music Production 0.60% 3.80x
Middle East News 0.70% 3.57x
Horse Racing 0.30% 3.51x
Latin American Spanish Language News 0.30% 3.43x
Composition Percentage: The overlap percentage between the Picture People audience and the Content Affinity attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Picture People audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male