Dstillery Audiences

PICTURE PEOPLE

Audience Size: 36.6 Thousand Devices

Explore the Picture People Audience

Below you'll find more information about the Picture People audience, broken down in different categories based on their digital and physical behaviors. These are 36.6 thousand unique devices whose actions qualify for the Picture People audience.

Dstillery Crafted Audiences

INTERESTS

The Picture People audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Picture People audience is South Atlantic Voters.

Interest Composition Index
South Atlantic Voters 7.65% 2.86x
Home Rug Shoppers 4.59% 2.78x
Home Goods Supercenter Shoppers 4.59% 2.78x
Amazon Prime Movie Subscribers 2.86% 2.76x
Syracuse Orange Fans 4.59% 2.63x
Toronto Blue Jays Fans 3.57% 2.57x
Clemson Tigers Fans 6.12% 2.57x
Mother's Day Celebrators 3.06% 2.54x
Urban Movie Channel Watchers 6.12% 2.54x
South Carolina Gamecocks Fans 4.59% 2.50x
Composition Percentage: The overlap percentage between the Picture People audience and the Interest attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Picture People audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Picture People audience is Topshop.

Location Composition Index
Topshop 0.50% 21.64x
Calvin Klein 0.57% 14.99x
Hollister 7.79% 14.43x
Zumiez 11.39% 13.28x
Intermix 0.80% 13.08x
Uniqlo 1.71% 12.37x
Free People 3.23% 12.21x
American Apparel 3.26% 11.49x
Express 11.05% 11.32x
Ann Taylor 2.12% 11.27x
Composition Percentage: The overlap percentage between the Picture People audience and the Location attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Picture People audience is Antiques & Auctions.

Content Affinity Composition Index
Antiques & Auctions 1.53% 4.51x
Niche Dating Websites 1.53% 4.40x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 1.53% 4.05x
Assorted Topics (Viral Media, Paid Traffic) 0.10% 3.93x
Peru Media 0.55% 3.90x
Assorted Topics (Family, Household Wellness, The Beach) 2.04% 3.76x
South Carolina News 9.18% 3.73x
Assorted Topics (Viral Media, Paid Traffic) 1.02% 3.70x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 2.04% 3.67x
Spam Call Number Searchers 1.02% 3.62x
Composition Percentage: The overlap percentage between the Picture People audience and the Content Affinity attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Picture People audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female