Explore the Picture People Audience
Below you'll find more information about the Picture People audience, broken down in different categories based on their digital and physical behaviors. These are 18.8 thousand unique devices whose actions qualify for the Picture People audience.
INTERESTS
The Picture People audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Picture People audience is Los Angeles Trip Planners.
| Interest | Composition | Index |
| Los Angeles Trip Planners | 6.33% | 3.27x |
| Web Design Researchers | 4.98% | 2.96x |
| Mid-Range Grocery Shoppers | 5.88% | 2.92x |
| Venture Capitalists | 4.98% | 2.86x |
| New York Trip Planners | 5.43% | 2.85x |
| Italian Mens National Soccer Team Fans | 4.98% | 2.70x |
| Burger Enthusiast | 5.88% | 2.68x |
| Real Estate Decision Makers | 4.52% | 2.67x |
| Chess Enthusiasts | 5.43% | 2.66x |
| Northeastern Voters | 5.43% | 2.62x |
Composition Percentage:
The overlap percentage between the Picture People audience and the Interest attribute.
Index: A comparison of the Picture People audience to the internet population.
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APPAREL RETAILERS
The Picture People audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Picture People audience is Hollister.
| Location | Composition | Index |
| Hollister | 4.27% | 9.84x |
| Journeys | 8.22% | 8.19x |
| Express | 5.56% | 7.91x |
| The Childrens Place | 6.20% | 6.60x |
| Free People | 0.97% | 6.50x |
| Mens Wearhouse | 5.24% | 6.44x |
| Talbots | 2.18% | 5.82x |
| Victoria's Secret | 6.04% | 5.78x |
| Aeropostale | 3.46% | 5.77x |
| Old Navy | 6.20% | 5.76x |
Composition Percentage:
The overlap percentage between the Picture People audience and the Location attribute.
Index: A comparison of the Picture People audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Picture People audience is Indiana Finance & Business Cluster.
| Content Affinity | Composition | Index |
| Indiana Finance & Business Cluster | 3.61% | 5.08x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.10% | 3.93x |
| Travel Adventure | 1.36% | 3.78x |
| New Jersey News Cluster | 7.24% | 3.47x |
| Magic & Games | 1.36% | 3.42x |
| Philadelphia Cluster | 3.62% | 3.37x |
| Educational Publishing | 1.81% | 3.32x |
| Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) | 1.36% | 3.19x |
| RPG & MMO Video Game Fans | 3.17% | 2.98x |
| Appliances & Reviews | 1.36% | 2.96x |
Composition Percentage:
The overlap percentage between the Picture People audience and the Content Affinity attribute.
Index: A comparison of the Picture People audience to the internet population.
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DEMOGRAPHICS
The Picture People audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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