Dstillery Audiences

PICTURE PEOPLE

Audience Size: 47.6 Thousand Devices

Explore the Picture People Audience

Below you'll find more information about the Picture People audience, broken down in different categories based on their digital and physical behaviors. These are 47.6 thousand unique devices whose actions qualify for the Picture People audience.

Dstillery Crafted Audiences

INTERESTS

The Picture People audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Picture People audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 2.68% 2.07x
Readers of Dominican Republic Content 2.89% 2.01x
Chicago Trip Planners 2.41% 1.98x
Readers of South American Content 2.41% 1.87x
Broadway Fans 1.73% 1.84x
Gen Z Apparel Shoppers 2.52% 1.80x
Readers of Colombian Content 2.41% 1.76x
Readers of Cuban Content 1.84% 1.74x
Zoo Visitors 2.73% 1.74x
San Diego Trip Planners 2.36% 1.71x
Composition Percentage: The overlap percentage between the Picture People audience and the Interest attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Picture People audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Picture People audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 10.77% 68.26x
Ann Taylor 6.82% 61.01x
Aeropostale 15.11% 54.30x
Journeys 9.24% 43.32x
Hollister 5.05% 40.26x
Zumiez 9.44% 40.04x
Victoria's Secret 19.74% 36.73x
Gymboree 11.59% 34.69x
Express 6.32% 33.93x
Michael Kors 4.56% 32.58x
Composition Percentage: The overlap percentage between the Picture People audience and the Location attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Picture People audience is Illinois.

Content Affinity Composition Index
Illinois 1.36% 4.59x
New York City Real Estate Research Cluster 1.15% 3.83x
Chicago Cluster 2.52% 2.68x
NYC Tourist Attractions 1.52% 2.66x
MBA Education 0.73% 2.55x
San Diego Cluster 1.89% 2.44x
New York City Education & News Cluster 0.94% 2.31x
Pacific Northwest Sports & News Cluster 0.79% 2.23x
Fashion Cluster 1.00% 2.16x
Legal Information Research Cluster 0.89% 2.01x
Composition Percentage: The overlap percentage between the Picture People audience and the Content Affinity attribute.
Index: A comparison of the Picture People audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Picture People audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male