Explore the Picture People Audience
Below you'll find more information about the Picture People audience, broken down in different categories based on their digital and physical behaviors. These are 17.8 thousand unique devices whose actions qualify for the Picture People audience.
INTERESTS
The Picture People audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Picture People audience is Orthodontics Researchers.
| Interest | Composition | Index |
| Orthodontics Researchers | 2.02% | 3.55x |
| Mid-Range Grocery Shoppers | 5.67% | 3.22x |
| New York Trip Planners | 3.24% | 3.20x |
| Office Reopening Researchers | 2.43% | 3.16x |
| Small Business Administration Cares Act Researchers | 2.83% | 3.12x |
| High End TV Shoppers | 2.83% | 3.03x |
| HDTV Researchers | 3.24% | 3.01x |
| Camera Review Readers | 2.83% | 3.00x |
| School Closings Updates Readers | 1.62% | 2.95x |
| Philadelphia Trip Planners | 3.24% | 2.95x |
Composition Percentage:
The overlap percentage between the Picture People audience and the Interest attribute.
Index: A comparison of the Picture People audience to the internet population.
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APPAREL RETAILERS
The Picture People audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Picture People audience is Hollister.
| Location | Composition | Index |
| Hollister | 4.80% | 14.89x |
| Charlotte Russe | 1.20% | 13.43x |
| Journeys | 9.19% | 11.63x |
| Express | 6.34% | 11.16x |
| Forever 21 | 3.08% | 10.55x |
| The Childrens Place | 5.83% | 10.51x |
| Victoria's Secret | 7.25% | 9.56x |
| Club Monaco | 0.34% | 9.53x |
| Free People | 1.14% | 9.50x |
| Abercrombie & Fitch | 0.63% | 9.01x |
Composition Percentage:
The overlap percentage between the Picture People audience and the Location attribute.
Index: A comparison of the Picture People audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Picture People audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 1.21% | 5.19x |
| Assorted Topics (Events, Tickets, Fitness) | 1.21% | 4.67x |
| Luxury Sneakers | 1.70% | 4.62x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.10% | 3.93x |
| India Bollywood, Weddings & Gossip | 1.62% | 3.84x |
| University Research | 0.81% | 3.75x |
| Asia Travel | 1.21% | 3.69x |
| Canada General Information Seeker Cluster | 0.81% | 3.62x |
| Car Enthusiasts | 1.21% | 3.61x |
| Psychics & Horoscopes | 1.21% | 3.37x |
Composition Percentage:
The overlap percentage between the Picture People audience and the Content Affinity attribute.
Index: A comparison of the Picture People audience to the internet population.
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DEMOGRAPHICS
The Picture People audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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