Explore the Pier 1 Imports Audience
Below you'll find more information about the Pier 1 Imports audience, broken down in different categories based on their digital and physical behaviors. These are 951.2 thousand unique devices whose actions qualify for the Pier 1 Imports audience.
INTERESTS
The Pier 1 Imports audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pier 1 Imports audience is Sunglasses Shoppers.
| Interest | Composition | Index |
| Sunglasses Shoppers | 1.20% | 2.64x |
| Fall/Winter 2021 Fashion Trend Researchers | 0.12% | 1.90x |
| Spanish Language Learners | 1.84% | 1.52x |
| Online Content Creators | 0.27% | 1.49x |
| Professional Lacrosse Fans | 4.13% | 1.45x |
| Online Thesaurus Users | 4.83% | 1.44x |
| Deal and Discount Aggregator Researchers | 1.53% | 1.42x |
| Italy Trip Planners | 1.51% | 1.38x |
| Ice Skating Enthusiasts | 2.05% | 1.38x |
| Civil Engineers | 2.68% | 1.38x |
Composition Percentage:
The overlap percentage between the Pier 1 Imports audience and the Interest attribute.
Index: A comparison of the Pier 1 Imports audience to the internet population.
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APPAREL RETAILERS
The Pier 1 Imports audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pier 1 Imports audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.66% | 3.60x |
| Mens Wearhouse | 14.88% | 3.52x |
| REI | 1.93% | 3.40x |
| Dressbarn | 7.77% | 3.23x |
| Old Navy | 16.99% | 3.23x |
| Jos A. Bank Clothiers | 7.40% | 3.22x |
| Chicos | 9.24% | 3.19x |
| Talbots | 5.36% | 3.18x |
| Lane Bryant | 9.06% | 3.09x |
| Levi Strauss | 0.04% | 3.04x |
Composition Percentage:
The overlap percentage between the Pier 1 Imports audience and the Location attribute.
Index: A comparison of the Pier 1 Imports audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pier 1 Imports audience is Watches Retail.
| Content Affinity | Composition | Index |
| Watches Retail | 0.06% | 3.85x |
| Numerology & Astrology | 0.04% | 3.43x |
| Phone & Computer Game Downloaders | 0.11% | 3.42x |
| Nursing | 0.04% | 3.21x |
| Child Development | 0.06% | 3.20x |
| Paleo & Keto Diet Enthusiasts | 0.04% | 2.99x |
| Accounting | 0.08% | 2.93x |
| Motorsports | 0.06% | 2.81x |
| Home Remodeling | 0.06% | 2.77x |
| Home Furnishings | 0.04% | 2.66x |
Composition Percentage:
The overlap percentage between the Pier 1 Imports audience and the Content Affinity attribute.
Index: A comparison of the Pier 1 Imports audience to the internet population.
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DEMOGRAPHICS
The Pier 1 Imports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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