
Explore the Pilot Travel Centers Audience
Below you'll find more information about the Pilot Travel Centers audience, broken down in different categories based on their digital and physical behaviors. These are 418.7 thousand unique devices whose actions qualify for the Pilot Travel Centers audience.

INTERESTS
The Pilot Travel Centers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pilot Travel Centers audience is Sprint Customers.
Interest | Composition | Index |
Sprint Customers | 0.04% | 1.97x |
Verizon Wireless Customers | 0.08% | 1.59x |
Smokie Mountain Trip Planner | 5.15% | 1.57x |
Parents of High School Students | 3.85% | 1.54x |
New & Expecting Parents | 1.11% | 1.51x |
Diesel Vehicle Shoppers | 3.03% | 1.51x |
Commercial Truck Researchers | 2.55% | 1.50x |
Dodge Vehicle Shoppers | 2.84% | 1.49x |
Aftermarket Accessories Shoppers | 2.26% | 1.49x |
Cattlemen and Pork Producers | 2.50% | 1.48x |
Composition Percentage:
The overlap percentage between the Pilot Travel Centers audience and the Interest attribute.
Index: A comparison of the Pilot Travel Centers audience to the internet population.
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APPAREL RETAILERS
The Pilot Travel Centers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pilot Travel Centers audience is Carhartt.
Location | Composition | Index |
Carhartt | 34.52% | 3.42x |
Maurices | 7.57% | 3.39x |
Belk | 1.46% | 3.18x |
Buckle | 4.59% | 3.00x |
Lane Bryant | 3.63% | 2.91x |
The Childrens Place | 5.22% | 2.67x |
Journeys | 5.59% | 2.66x |
Aeropostale | 3.40% | 2.60x |
Express Outlets | 0.53% | 2.60x |
Eddie Bauer | 1.50% | 2.58x |
Composition Percentage:
The overlap percentage between the Pilot Travel Centers audience and the Location attribute.
Index: A comparison of the Pilot Travel Centers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pilot Travel Centers audience is Career Cluster A.
Content Affinity | Composition | Index |
Career Cluster A | 0.19% | 6.79x |
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.13% | 5.06x |
Female Lifestyle Content Readers | 0.29% | 4.08x |
College Greek Life | 0.05% | 3.87x |
Pakistan Cluster | 0.10% | 3.35x |
Diet & Weight Loss | 0.06% | 3.09x |
Cakes & Sweets | 0.07% | 3.02x |
South Carolina News | 4.33% | 2.90x |
Australia & New Zealand Media | 0.14% | 2.86x |
Homesteading | 0.24% | 2.46x |
Composition Percentage:
The overlap percentage between the Pilot Travel Centers audience and the Content Affinity attribute.
Index: A comparison of the Pilot Travel Centers audience to the internet population.
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DEMOGRAPHICS
The Pilot Travel Centers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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