Dstillery Audiences

PILOT TRAVEL CENTERS

Audience Size: 266 Thousand Devices

Explore the Pilot Travel Centers Audience

Below you'll find more information about the Pilot Travel Centers audience, broken down in different categories based on their digital and physical behaviors. These are 266 thousand unique devices whose actions qualify for the Pilot Travel Centers audience.

Dstillery Crafted Audiences

INTERESTS

The Pilot Travel Centers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pilot Travel Centers audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.04% 1.97x
Commercial Truck Researchers 3.81% 1.73x
Verizon Wireless Customers 0.08% 1.59x
Yellowstone Park Trip Planners 4.64% 1.57x
Texas State Fairs 4.08% 1.56x
Readers of El Salvadoran Content 2.87% 1.41x
Smokie Mountain Trip Planner 4.42% 1.40x
Satellite TV Buyers 3.81% 1.39x
Travel Insurance and Safety Researchers 3.48% 1.39x
Mainstream Diet Plan Followers 4.19% 1.37x
Composition Percentage: The overlap percentage between the Pilot Travel Centers audience and the Interest attribute.
Index: A comparison of the Pilot Travel Centers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pilot Travel Centers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pilot Travel Centers audience is Maurices.

Location Composition Index
Maurices 5.53% 3.86x
Carhartt 34.82% 3.61x
Belk 1.01% 3.52x
Kate Spade 0.94% 3.36x
Ralph Lauren 0.73% 3.29x
Buckle 2.87% 3.24x
Eddie Bauer 1.13% 3.08x
Express Outlets 0.45% 3.06x
Lane Bryant 2.27% 2.85x
Journeys 3.75% 2.80x
Composition Percentage: The overlap percentage between the Pilot Travel Centers audience and the Location attribute.
Index: A comparison of the Pilot Travel Centers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pilot Travel Centers audience is Trucks.

Content Affinity Composition Index
Trucks 0.22% 5.73x
Free Online Game Players 0.15% 5.45x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.13% 5.06x
Pool Cleaning 0.11% 4.41x
Scotland Travel 0.03% 3.85x
Low Budget Shoppers 0.17% 3.72x
Beach Vacations 0.11% 3.65x
Spanish Lifestyle & Health 0.11% 3.04x
Collectibles - Coins & Sports Cards 0.17% 2.93x
Middle East News 0.39% 2.82x
Composition Percentage: The overlap percentage between the Pilot Travel Centers audience and the Content Affinity attribute.
Index: A comparison of the Pilot Travel Centers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pilot Travel Centers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male