Dstillery Audiences

PIZZA HUT

Audience Size: 6.1 Million Devices

Explore the Pizza Hut Audience

Below you'll find more information about the Pizza Hut audience, broken down in different categories based on their digital and physical behaviors. These are 6.1 million unique devices whose actions qualify for the Pizza Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Pizza Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pizza Hut audience is Cabin Rental Researchers.

Interest Composition Index
Cabin Rental Researchers 1.52% 1.17x
Alabama Trip Planners 3.53% 1.16x
Fireworks Enthusiasts 1.50% 1.14x
Florida Gulf Coast Travel Researchers 1.54% 1.13x
Texas Trip Planners 1.75% 1.13x
Satellite TV Buyers 1.59% 1.13x
Diesel Vehicle Shoppers 2.88% 1.12x
Dirt Bike Enthusiasts 1.54% 1.11x
Credit Union Researchers 2.50% 1.11x
Chain Pizzeria Fans 1.73% 1.10x
Composition Percentage: The overlap percentage between the Pizza Hut audience and the Interest attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pizza Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pizza Hut audience is Belk.

Location Composition Index
Belk 1.22% 5.34x
Express Outlets 0.49% 5.25x
Dressbarn 3.24% 4.99x
Buckle 1.37% 4.96x
Aeropostale 2.11% 4.80x
Lane Bryant 3.68% 4.78x
Hollister 1.89% 4.78x
Charlotte Russe 1.48% 4.72x
Gymboree 1.95% 4.69x
Eddie Bauer 1.05% 4.66x
Composition Percentage: The overlap percentage between the Pizza Hut audience and the Location attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pizza Hut audience is Car Forums.

Content Affinity Composition Index
Car Forums 1.74% 1.13x
Chain Restaurants 1.87% 1.12x
Florida Local News Cluster 1.82% 1.11x
Appliances & Reviews 3.01% 1.04x
Big Box Retail 4.73% 1.04x
Georgia Cluster 1.91% 1.03x
Career Cluster A 3.07% 1.03x
Assorted Topics (Humor, Gossip, Viral Media) 1.52% 1.02x
Phone & Business Information Searchers 3.88% 1.02x
Parenting & Pregnancy Resources 2.19% 1.01x
Composition Percentage: The overlap percentage between the Pizza Hut audience and the Content Affinity attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pizza Hut audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female