Dstillery Audiences

PIZZA HUT

Audience Size: 1.1 Million Devices

Explore the Pizza Hut Audience

Below you'll find more information about the Pizza Hut audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Pizza Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Pizza Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pizza Hut audience is Texas Trip Planners.

Interest Composition Index
Texas Trip Planners 1.82% 1.39x
Chain Pizzeria Fans 2.00% 1.29x
Cabin Rental Researchers 1.88% 1.28x
Countdown to the Beach Travelers 0.04% 1.27x
Harley Davidson Shoppers 1.68% 1.26x
Billiards Enthusiasts 1.37% 1.25x
Auto Body Shoppers 1.53% 1.25x
Black Friday Deal Shoppers 1.68% 1.24x
Dodge Vehicle Shoppers 1.35% 1.24x
Tractor Shoppers 1.18% 1.23x
Composition Percentage: The overlap percentage between the Pizza Hut audience and the Interest attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pizza Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pizza Hut audience is Carhartt.

Location Composition Index
Carhartt 0.38% 3.52x
Michael Kors 0.35% 2.95x
Gymboree 0.82% 2.73x
Brooks Brothers 1.13% 2.45x
Free People 0.08% 2.36x
The North Face 0.54% 2.09x
Lululemon 0.15% 2.06x
J. Crew 0.87% 2.05x
Banana Republic 0.98% 1.92x
REI 0.89% 1.90x
Composition Percentage: The overlap percentage between the Pizza Hut audience and the Location attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pizza Hut audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.05% 2.00x
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.05% 1.92x
Kansas City News 1.22% 1.86x
Vietnam Cluster 0.09% 1.84x
Farming & Agriculture 0.13% 1.74x
Fire Fighting 0.06% 1.74x
Airsoft & Paintball Equipment 0.06% 1.74x
Assorted Topics #11750 (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.03% 1.72x
Missouri Travel & Outdoors Cluster 0.51% 1.64x
Assorted Topics #11609 (Discount Stores, Sporting Goods, Viral Media) 0.05% 1.64x
Composition Percentage: The overlap percentage between the Pizza Hut audience and the Content Affinity attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pizza Hut audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999