Explore the Pizza Hut Audience
Below you'll find more information about the Pizza Hut audience, broken down in different categories based on their digital and physical behaviors. These are 7.1 million unique devices whose actions qualify for the Pizza Hut audience.
INTERESTS
The Pizza Hut audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pizza Hut audience is Getting Off the Grid Travelers.
| Interest | Composition | Index |
| Getting Off the Grid Travelers | 0.02% | 1.36x |
| Countdown to the Beach Travelers | 0.01% | 1.34x |
| Alabama Trip Planners | 2.33% | 1.20x |
| Black Friday Deal Shoppers | 2.30% | 1.20x |
| Diesel Vehicle Shoppers | 2.16% | 1.20x |
| Cabin Rental Researchers | 2.27% | 1.18x |
| Truck Shoppers | 2.29% | 1.18x |
| Tennessee Volunteers Fans | 2.04% | 1.18x |
| Speedway Event Enthusiasts | 2.30% | 1.17x |
| Kansas City Royals Fans | 2.24% | 1.16x |
Composition Percentage:
The overlap percentage between the Pizza Hut audience and the Interest attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
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APPAREL RETAILERS
The Pizza Hut audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pizza Hut audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.22% | 4.48x |
| Express Outlets | 0.69% | 4.48x |
| Buckle | 3.05% | 4.33x |
| Belk | 1.04% | 4.30x |
| Hollister | 2.34% | 4.14x |
| Charlotte Russe | 2.23% | 4.11x |
| Lane Bryant | 3.94% | 4.08x |
| Dressbarn | 3.45% | 4.05x |
| Zumiez | 4.00% | 4.04x |
| Columbia | 0.95% | 3.96x |
Composition Percentage:
The overlap percentage between the Pizza Hut audience and the Location attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pizza Hut audience is Flags & Trump.
| Content Affinity | Composition | Index |
| Flags & Trump | 0.02% | 2.51x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.02% | 2.46x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.02% | 2.09x |
| As Seen On TV Products | 0.02% | 2.07x |
| Consumer Rewards | 0.08% | 1.96x |
| Missouri Travel & Outdoors Cluster | 1.07% | 1.66x |
| Scientology | 0.02% | 1.62x |
| Survival Guides | 0.04% | 1.57x |
| Kansas City News | 2.64% | 1.50x |
| Airsoft & Paintball Equipment | 0.09% | 1.49x |
Composition Percentage:
The overlap percentage between the Pizza Hut audience and the Content Affinity attribute.
Index: A comparison of the Pizza Hut audience to the internet population.
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DEMOGRAPHICS
The Pizza Hut audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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