Dstillery Audiences

PORSCHE

Audience Size: 116.2 Thousand Devices

Explore the Porsche Audience

Below you'll find more information about the Porsche audience, broken down in different categories based on their digital and physical behaviors. These are 116.2 thousand unique devices whose actions qualify for the Porsche audience.

Dstillery Crafted Audiences

INTERESTS

The Porsche audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Porsche audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 5.09% 3.14x
Men's Suit Shoppers 3.70% 2.74x
Santa Monica Trip Planners 4.48% 2.61x
Los Angeles Trip Planners 4.11% 2.51x
Los Angeles Activities Researchers 3.09% 2.48x
Getting Off the Grid Travelers 0.27% 2.26x
Opera Enthusiasts 2.60% 2.26x
California Trip Planners 3.42% 2.19x
Los Angeles Clippers Fans 2.20% 2.18x
Work Hard, Play Hard Travelers 0.22% 2.04x
Composition Percentage: The overlap percentage between the Porsche audience and the Interest attribute.
Index: A comparison of the Porsche audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Porsche audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Porsche audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 1.80% 17.13x
Lorna Jane 1.22% 14.94x
Tommy Bahama 4.05% 13.37x
Intermix 1.26% 12.50x
Joe's Jeans 0.71% 12.30x
Ralph Lauren 1.26% 12.18x
Uniqlo 1.86% 12.04x
Kate Spade 2.64% 12.01x
Calvin Klein 1.34% 11.78x
LL Bean 0.71% 11.69x
Composition Percentage: The overlap percentage between the Porsche audience and the Location attribute.
Index: A comparison of the Porsche audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Porsche audience is California Universities.

Content Affinity Composition Index
California Universities 1.63% 4.70x
Southern California Cluster 0.33% 4.25x
Los Angeles Tourism 2.44% 3.96x
Assorted Topics (Power Trains, Drones, Web Design) 0.28% 3.50x
Southern California Tourism 0.90% 3.08x
Los Angeles News 3.38% 3.04x
Real Estate Cluster 0.20% 3.01x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.11% 2.63x
Higher-End Fashion Brands 0.24% 2.50x
Central California Cluster 0.61% 2.48x
Composition Percentage: The overlap percentage between the Porsche audience and the Content Affinity attribute.
Index: A comparison of the Porsche audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Porsche audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male