Dstillery Audiences

PORSCHE

Audience Size: 23 Thousand Devices

Explore the Porsche Audience

Below you'll find more information about the Porsche audience, broken down in different categories based on their digital and physical behaviors. These are 23 thousand unique devices whose actions qualify for the Porsche audience.

Dstillery Crafted Audiences

INTERESTS

The Porsche audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Porsche audience is Readers of Argentinian Content.

Interest Composition Index
Readers of Argentinian Content 6.43% 3.83x
Shared Work Space Researchers 6.43% 3.64x
Identity Theft Protection Researchers 5.26% 3.35x
Pittsburgh Pirates Fans 7.60% 3.34x
Readers of Panamanian Content 7.02% 3.30x
Business Communication Product Researchers 5.85% 3.16x
Auto Show Enthusiasts 7.60% 3.11x
Readers of Guatemalan Content 6.43% 3.01x
Readers of Mexican Content 6.43% 2.97x
Major Airline Customers 5.26% 2.97x
Composition Percentage: The overlap percentage between the Porsche audience and the Interest attribute.
Index: A comparison of the Porsche audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Porsche audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Porsche audience is Intermix.

Location Composition Index
Intermix 0.22% 9.70x
Abercrombie & Fitch 0.30% 6.92x
LL Bean 0.39% 5.36x
Columbia 0.43% 5.00x
Coach 2.16% 4.99x
Free People 0.82% 4.94x
REI 0.73% 4.60x
Brooks Brothers 1.17% 4.59x
Madewell 0.73% 4.22x
Bonobos 0.26% 4.20x
Composition Percentage: The overlap percentage between the Porsche audience and the Location attribute.
Index: A comparison of the Porsche audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Porsche audience is Fox News Content Consumers.

Content Affinity Composition Index
Fox News Content Consumers 2.34% 5.30x
Wedding Planning 1.38% 4.26x
Party Planning & Invitations 1.75% 3.91x
Chicago Cluster 5.26% 3.89x
North Carolina Education 2.34% 3.78x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.92% 3.71x
Hudson Valley New York Media 1.17% 3.50x
South Florida Cluster 7.60% 3.37x
Collectibles - Coins & Sports Cards 0.43% 3.29x
Math Education 0.92% 3.24x
Composition Percentage: The overlap percentage between the Porsche audience and the Content Affinity attribute.
Index: A comparison of the Porsche audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Porsche audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male