Explore the PostNet Audience
Below you'll find more information about the PostNet audience, broken down in different categories based on their digital and physical behaviors. These are 384.3 thousand unique devices whose actions qualify for the PostNet audience.
INTERESTS
The PostNet audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the PostNet audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 3.87% | 2.62x |
| Colorado Skiers and Snowboarders | 3.54% | 2.53x |
| Denver Broncos Fans | 2.27% | 2.45x |
| Aspen Trip Planners | 2.77% | 2.44x |
| Arkansas Razorbacks Fans | 2.23% | 2.25x |
| Oklahoma State Cowboys Fans | 2.34% | 2.18x |
| Southern Central Voters | 2.30% | 2.06x |
| Carolina Panthers Fans | 2.25% | 2.05x |
| Billiards Enthusiasts | 2.63% | 2.01x |
| Texas AM Aggies Fans | 2.18% | 2.01x |
Composition Percentage:
The overlap percentage between the PostNet audience and the Interest attribute.
Index: A comparison of the PostNet audience to the internet population.
Curious about what else the PostNet audience is interested in?
Sign Up
APPAREL RETAILERS
The PostNet audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the PostNet audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 3.08% | 8.97x |
| Everlane | 0.12% | 8.72x |
| Brooks Brothers | 4.46% | 8.48x |
| Lorna Jane | 0.64% | 7.64x |
| Topshop | 0.13% | 7.35x |
| LL Bean | 0.51% | 7.26x |
| Gymboree | 2.93% | 7.04x |
| Zara | 2.57% | 6.98x |
| Armani | 2.70% | 6.96x |
| REI | 2.22% | 6.90x |
Composition Percentage:
The overlap percentage between the PostNet audience and the Location attribute.
Index: A comparison of the PostNet audience to the internet population.
Want to find more of the PostNet audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the PostNet audience is Austin Cluster.
| Content Affinity | Composition | Index |
| Austin Cluster | 2.41% | 4.79x |
| Colorado News | 4.98% | 3.02x |
| North Carolina | 1.71% | 2.74x |
| Las Vegas Hotels | 1.94% | 2.59x |
| Texas Media | 2.05% | 1.76x |
| New Jersey News Cluster | 2.14% | 1.43x |
| Small Business Resources | 3.67% | 1.36x |
| Car Forums | 2.18% | 1.36x |
| Latest Sports News | 4.48% | 1.33x |
| New Orleans Cluster | 1.58% | 1.30x |
Composition Percentage:
The overlap percentage between the PostNet audience and the Content Affinity attribute.
Index: A comparison of the PostNet audience to the internet population.
Want to see more of the Content Affinities the PostNet audience visits?
Sign Up
DEMOGRAPHICS
The PostNet audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the PostNet audience?
Sign Up