Dstillery Audiences

POTTERY BARN KIDS

Audience Size: 66.3 Thousand Devices

Explore the Pottery Barn Kids Audience

Below you'll find more information about the Pottery Barn Kids audience, broken down in different categories based on their digital and physical behaviors. These are 66.3 thousand unique devices whose actions qualify for the Pottery Barn Kids audience.

Dstillery Crafted Audiences

INTERESTS

The Pottery Barn Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pottery Barn Kids audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 1.93% 3.39x
Executive Travelers 3.99% 2.68x
Big East Fans 5.14% 2.67x
Real Estate Decision Makers 5.47% 2.62x
E-cycling Enthusiasts 5.79% 2.58x
New York City Events Researchers 4.82% 2.54x
New Orleans Pelicans Fans 5.47% 2.53x
Investment Banking Professionals 4.50% 2.53x
Chelsea Fans 5.14% 2.49x
Italian Mens National Soccer Team Fans 4.18% 2.48x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Interest attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pottery Barn Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pottery Barn Kids audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 3.67% 74.66x
Bonobos 12.18% 41.06x
Madewell 15.43% 34.39x
Ann Taylor 16.12% 33.78x
Topshop 2.68% 30.92x
Everlane 0.64% 26.54x
Free People 11.00% 26.28x
Anthropologie 6.89% 25.54x
Lululemon 21.01% 24.35x
The North Face 8.75% 22.73x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Location attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pottery Barn Kids audience is Crossfit & Obstacle Race Enthusiasts.

Content Affinity Composition Index
Crossfit & Obstacle Race Enthusiasts 0.96% 5.52x
Startup Investment 1.61% 5.51x
Magic & Games 1.29% 5.45x
Quebec Real Estate 0.14% 5.42x
New York City Real Estate Research Cluster 1.93% 4.82x
Accounting 0.96% 4.75x
Alberta Canada Cluster 0.96% 4.39x
Mortgages & Insurance 1.29% 4.23x
Numerology & Astrology 0.96% 4.18x
College Greek Life 0.21% 3.97x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Content Affinity attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pottery Barn Kids audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male