Explore the Pottery Barn Kids Audience
Below you'll find more information about the Pottery Barn Kids audience, broken down in different categories based on their digital and physical behaviors. These are 20.6 thousand unique devices whose actions qualify for the Pottery Barn Kids audience.
INTERESTS
The Pottery Barn Kids audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Pottery Barn Kids audience is Meal Kit Delivery Researchers.
| Interest | Composition | Index |
| Meal Kit Delivery Researchers | 7.34% | 5.08x |
| Grateful Dead Fans | 7.34% | 4.89x |
| Food Bank Researchers | 2.75% | 4.29x |
| Clinic & Lab Immunologist Professionals | 8.26% | 4.21x |
| Thrift Store Shoppers | 4.59% | 3.98x |
| Nashville Activity Researchers | 3.67% | 3.88x |
| Horse Owners | 5.50% | 3.86x |
| Venture Capitalists | 4.59% | 3.85x |
| EDM Festival Enthusiasts | 6.42% | 3.66x |
| Beard Care Shoppers | 6.42% | 3.65x |
Composition Percentage:
The overlap percentage between the Pottery Barn Kids audience and the Interest attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
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APPAREL RETAILERS
The Pottery Barn Kids audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Pottery Barn Kids audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 3.31% | 109.48x |
| Bonobos | 7.48% | 41.69x |
| Madewell | 15.87% | 32.66x |
| Lululemon | 16.40% | 19.07x |
| Anthropologie | 14.10% | 17.47x |
| Johnston and Murphy | 1.62% | 16.75x |
| Free People | 7.59% | 15.55x |
| American Apparel | 5.34% | 15.19x |
| Ann Taylor | 4.65% | 14.38x |
| Michael Kors | 11.81% | 10.09x |
Composition Percentage:
The overlap percentage between the Pottery Barn Kids audience and the Location attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Pottery Barn Kids audience is Quebec Real Estate.
| Content Affinity | Composition | Index |
| Quebec Real Estate | 0.14% | 5.42x |
| Writing Tools & Citation | 2.03% | 5.18x |
| Texas University Athletics | 1.77% | 3.35x |
| Austin Cluster | 2.75% | 3.33x |
| Quebec Vacations | 0.19% | 2.96x |
| Central & South American News | 0.39% | 2.94x |
| Electrical Engineering | 0.40% | 2.91x |
| Tennessee Cluster | 2.75% | 2.82x |
| Tennessee News | 3.67% | 2.82x |
| Canada News | 0.07% | 2.78x |
Composition Percentage:
The overlap percentage between the Pottery Barn Kids audience and the Content Affinity attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
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DEMOGRAPHICS
The Pottery Barn Kids audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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