Dstillery Audiences

POTTERY BARN KIDS

Audience Size: 63.5 Thousand Devices

Explore the Pottery Barn Kids Audience

Below you'll find more information about the Pottery Barn Kids audience, broken down in different categories based on their digital and physical behaviors. These are 63.5 thousand unique devices whose actions qualify for the Pottery Barn Kids audience.

Dstillery Crafted Audiences

INTERESTS

The Pottery Barn Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pottery Barn Kids audience is New Orleans Trip Planners.

Interest Composition Index
New Orleans Trip Planners 7.58% 2.83x
Los Angeles Mass Transit Commuters 7.02% 2.56x
Santa Monica Trip Planners 6.74% 2.43x
Ballet Enthusiasts 6.46% 2.38x
Harvard University Fans 5.62% 2.12x
Louisiana Trip Planners 5.06% 2.10x
Romantics 4.78% 2.08x
Luxury Watch Shoppers 4.49% 2.06x
Pre-Measured Grocery Shoppers 5.34% 2.00x
Shared Work Space Researchers 5.06% 2.00x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Interest attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pottery Barn Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pottery Barn Kids audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 5.30% 110.82x
Bonobos 12.26% 43.09x
Madewell 17.59% 37.53x
Ann Taylor 14.67% 32.13x
Topshop 2.47% 30.84x
Everlane 0.72% 29.71x
Supreme 0.63% 28.53x
Free People 12.48% 26.82x
Lululemon 22.20% 26.27x
Anthropologie 12.73% 26.00x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Location attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pottery Barn Kids audience is Quebec Real Estate.

Content Affinity Composition Index
Quebec Real Estate 0.14% 5.42x
Accounting 0.84% 4.60x
Assorted Topics (College Sports, Anime, Business, Social Media, Food) 1.40% 3.93x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 0.27% 3.62x
Corporate Employment Pages 0.84% 3.39x
US Cycling 1.69% 3.16x
Delaware Cluster 0.84% 3.12x
Los Angeles Tourism 2.25% 3.05x
Beer, Wine & Alcohol 0.56% 3.02x
Austin Cluster 1.69% 3.00x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Content Affinity attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pottery Barn Kids audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female