Dstillery Audiences

POTTERY BARN KIDS

Audience Size: 39.6 Thousand Devices

Explore the Pottery Barn Kids Audience

Below you'll find more information about the Pottery Barn Kids audience, broken down in different categories based on their digital and physical behaviors. These are 39.6 thousand unique devices whose actions qualify for the Pottery Barn Kids audience.

Dstillery Crafted Audiences

INTERESTS

The Pottery Barn Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pottery Barn Kids audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.09% 10.03x
Readers of Malayalam Content 3.85% 3.27x
Luxury Department Store Shoppers 5.77% 3.08x
Luxury Womens Brands Shoppers 5.13% 3.06x
Investment Management Professionals 5.77% 2.88x
Boston Bruins Fans 5.13% 2.85x
Santa Cruz Trip Planners 5.13% 2.79x
Readers of Tamil Content 3.85% 2.72x
Executive Travelers 3.99% 2.68x
Boston Celtics Fans 5.13% 2.67x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Interest attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pottery Barn Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pottery Barn Kids audience is Gymboree.

Location Composition Index
Gymboree 23.91% 40.39x
Topshop 1.78% 36.99x
Kate Spade 13.34% 36.76x
Madewell 14.42% 36.25x
Abercrombie & Fitch 20.83% 31.97x
J. Crew 21.35% 30.15x
LL Bean 2.90% 29.11x
Everlane 0.56% 28.29x
Bonobos 5.20% 27.60x
Tommy Bahama 11.52% 25.89x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Location attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pottery Barn Kids audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.40% 198.82x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.33% 88.60x
Sports - Skiing, Snowboarding 0.08% 70.49x
Watches & Jewelry 0.07% 67.93x
Texas Off-Roading 0.42% 61.57x
Assorted Topics (Elderly, Europe, Viral Media) 0.08% 58.60x
Quinceanera Planning 0.23% 55.70x
Environmental Conservation 0.10% 43.77x
Home Décor, Furniture, & Decorating 0.07% 39.80x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.42% 38.90x
Composition Percentage: The overlap percentage between the Pottery Barn Kids audience and the Content Affinity attribute.
Index: A comparison of the Pottery Barn Kids audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pottery Barn Kids audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male