Dstillery Audiences

PRECISION TUNE

Audience Size: 412.5 Thousand Devices

Explore the Precision Tune Audience

Below you'll find more information about the Precision Tune audience, broken down in different categories based on their digital and physical behaviors. These are 412.5 thousand unique devices whose actions qualify for the Precision Tune audience.

Dstillery Crafted Audiences

INTERESTS

The Precision Tune audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Precision Tune audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 4.64% 2.17x
South Carolina Gamecocks Fans 2.99% 2.09x
Getting Off the Grid Travelers 0.03% 2.06x
North Carolina Football Fans 3.95% 1.87x
Georgia Trip Planners 4.26% 1.86x
Asheville Trip Planners 3.43% 1.83x
Family Adventures Travelers 0.03% 1.75x
UNC Tar Heels Fans 2.76% 1.74x
Atlanta Trip Planners 3.59% 1.73x
Essential Oils Enthusiasts 0.19% 1.71x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Interest attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Precision Tune audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Precision Tune audience is Belk.

Location Composition Index
Belk 2.52% 11.65x
Jos A. Bank Clothiers 4.90% 5.49x
Talbots 4.03% 5.41x
Topshop 0.32% 5.40x
Express Outlets 0.87% 5.35x
Buckle 4.34% 5.22x
Mens Wearhouse 8.28% 5.14x
Chicos 4.27% 4.92x
Anthropologie 2.14% 4.83x
Aeropostale 3.63% 4.82x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Location attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Precision Tune audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.02% 25.86x
Handyman Tools 0.02% 22.20x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 13.61x
Home Décor, Furniture, & Decorating 0.02% 12.67x
Local & Travel England - North Midlands 0.02% 12.59x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.02% 10.95x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 10.69x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 10.09x
Quinceanera Planning 0.03% 9.54x
ISPs & Local Services 0.03% 8.45x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Content Affinity attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Precision Tune audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male