Dstillery Audiences

PRECISION TUNE

Audience Size: 52.9 Thousand Devices

Explore the Precision Tune Audience

Below you'll find more information about the Precision Tune audience, broken down in different categories based on their digital and physical behaviors. These are 52.9 thousand unique devices whose actions qualify for the Precision Tune audience.

Dstillery Crafted Audiences

INTERESTS

The Precision Tune audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Precision Tune audience is Costa Rica Trip Planners.

Interest Composition Index
Costa Rica Trip Planners 1.69% 3.71x
Mens Business Clothes Shoppers 1.13% 3.47x
Sightseeing Travelers 1.69% 3.37x
Gourmet Food & Wine Researchers 1.13% 3.06x
Georgia Activities Researchers 2.82% 3.05x
True Crime Podcast Listeners 0.85% 2.97x
Ski and Snowboard Apparel Shoppers 1.69% 2.86x
Jewelry & Watch Shoppers 1.97% 2.83x
Wine Lovers 0.66% 2.82x
San Francisco Activities Researchers 1.98% 2.76x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Interest attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Precision Tune audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Precision Tune audience is Belk.

Location Composition Index
Belk 1.05% 10.57x
Kate Spade 0.34% 7.02x
Jos A. Bank Clothiers 1.08% 6.96x
Lane Bryant 1.50% 6.87x
Talbots 1.26% 6.54x
Brooks Brothers 0.55% 6.18x
Chicos 1.90% 6.08x
Express Outlets 0.40% 5.89x
Express 2.25% 5.58x
Tommy Bahama 0.63% 5.51x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Location attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Precision Tune audience is Calendar & Holidays.

Content Affinity Composition Index
Calendar & Holidays 0.27% 5.87x
K-12 Teacher Resources 0.85% 5.45x
Canadian Construction & Renovation Research Cluster 0.02% 3.85x
Stay at Home Mom 1.69% 3.76x
Auto Enthusiast Information Researchers 0.61% 3.75x
Tennessee Cluster 2.54% 3.54x
Graphic Design 0.85% 3.45x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 0.56% 3.44x
Luxury Sneakers 0.99% 3.32x
Military & Law Enforcement 1.32% 3.27x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Content Affinity attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Precision Tune audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male