Dstillery Audiences

PRECISION TUNE

Audience Size: 280 Thousand Devices

Explore the Precision Tune Audience

Below you'll find more information about the Precision Tune audience, broken down in different categories based on their digital and physical behaviors. These are 280 thousand unique devices whose actions qualify for the Precision Tune audience.

Dstillery Crafted Audiences

INTERESTS

The Precision Tune audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Precision Tune audience is Big Box Store Jewelry Sale Shoppers.

Interest Composition Index
Big Box Store Jewelry Sale Shoppers 0.21% 2.96x
South Carolina Gamecocks Fans 3.03% 2.34x
North Carolina Football Fans 5.22% 2.10x
South State Fair Visitors 6.63% 1.95x
Clemson Tigers Fans 4.45% 1.94x
Florida Gulf Coast Travel Researchers 5.15% 1.92x
South Atlantic Voters 3.95% 1.84x
Pharmacy Shoppers 1.55% 1.82x
Asheville Trip Planners 2.82% 1.80x
SEC Fans 3.46% 1.76x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Interest attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Precision Tune audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Precision Tune audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.07% 5.90x
Belk 4.45% 4.17x
Talbots 5.26% 3.13x
Calvin Klein 0.21% 3.01x
Jos A. Bank Clothiers 6.19% 2.70x
Club Monaco 0.47% 2.53x
Chicos 6.92% 2.39x
REI 1.34% 2.35x
Columbia 0.75% 2.32x
Old Navy 12.01% 2.29x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Location attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Precision Tune audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 0.28% 4.23x
Canadian Construction & Renovation Research Cluster 0.02% 3.85x
People Search 0.28% 3.71x
RPG Games 0.18% 3.33x
South Carolina News 4.73% 3.10x
North Carolina Education 1.41% 2.79x
Korea Cluster 0.14% 2.67x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.21% 2.62x
China Cluster 0.14% 2.62x
Savannah Georgia News 0.99% 2.45x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Content Affinity attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Precision Tune audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female