Dstillery Audiences

PRECISION TUNE

Audience Size: 389.1 Thousand Devices

Explore the Precision Tune Audience

Below you'll find more information about the Precision Tune audience, broken down in different categories based on their digital and physical behaviors. These are 389.1 thousand unique devices whose actions qualify for the Precision Tune audience.

Dstillery Crafted Audiences

INTERESTS

The Precision Tune audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Precision Tune audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.03% 2.06x
South Carolina Gamecocks Fans 4.00% 2.01x
Georgia Trip Planners 5.26% 1.99x
North Carolina Football Fans 4.57% 1.87x
North Carolina Travel Researchers 4.57% 1.87x
Atlanta Trip Planners 4.27% 1.82x
South State Fair Visitors 4.72% 1.82x
Family Adventures Travelers 0.03% 1.75x
Clemson Tigers Fans 4.03% 1.75x
Essential Oils Enthusiasts 0.19% 1.71x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Interest attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Precision Tune audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Precision Tune audience is Belk.

Location Composition Index
Belk 2.47% 10.55x
Talbots 4.40% 5.69x
Topshop 0.46% 5.45x
Buckle 5.76% 5.14x
Jos A. Bank Clothiers 4.71% 5.02x
Charlotte Russe 4.23% 5.00x
Express Outlets 0.97% 4.95x
Chicos 5.07% 4.91x
Aeropostale 5.01% 4.85x
Mens Wearhouse 8.09% 4.80x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Location attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Precision Tune audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.12% 4.59x
Canadian Construction & Renovation Research Cluster 0.02% 3.85x
Minnesota Community Business Cluster 1.32% 3.79x
North Carolina Education 2.13% 3.73x
South Carolina News 4.45% 3.42x
Consumer Rewards 0.06% 3.36x
Savannah Georgia News 1.35% 3.26x
Chat Rooms 0.06% 3.22x
North Carolina 2.52% 2.94x
Sports - Golf, Hunting, Fishing 0.06% 2.89x
Composition Percentage: The overlap percentage between the Precision Tune audience and the Content Affinity attribute.
Index: A comparison of the Precision Tune audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Precision Tune audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male