Dstillery Audiences

PRICE CHOPPER MARKETS

Audience Size: 28.8 Thousand Devices

Explore the Price Chopper Markets Audience

Below you'll find more information about the Price Chopper Markets audience, broken down in different categories based on their digital and physical behaviors. These are 28.8 thousand unique devices whose actions qualify for the Price Chopper Markets audience.

Dstillery Crafted Audiences

INTERESTS

The Price Chopper Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Price Chopper Markets audience is North East State Fair Visitors.

Interest Composition Index
North East State Fair Visitors 16.16% 7.60x
Vermont Trip Planners 9.04% 5.18x
Cape Cod News Readers 8.22% 5.03x
School Closings Updates Readers 3.84% 4.55x
Mid-Range Grocery Shoppers 7.95% 4.09x
Christmas Celebration Researchers 8.77% 3.86x
Syracuse Orange Fans 6.85% 3.53x
Coffee Lovers 6.58% 3.47x
Northeastern Voters 6.30% 3.41x
Canoeing and Kayaking Enthusiasts 6.58% 3.24x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Interest attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Price Chopper Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Price Chopper Markets audience is LL Bean.

Location Composition Index
LL Bean 0.59% 10.80x
Zara 0.74% 9.60x
Ralph Lauren 1.31% 9.27x
Dressbarn 3.23% 5.87x
Eddie Bauer 1.31% 5.75x
Gap 2.69% 5.06x
Columbia 0.35% 4.78x
Michael Kors 1.28% 4.64x
Patagonia 0.25% 4.55x
Old Navy 4.47% 4.18x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Location attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Price Chopper Markets audience is Upstate New York Travel Cluster.

Content Affinity Composition Index
Upstate New York Travel Cluster 11.51% 29.59x
Vermont Cluster 3.01% 19.31x
Hudson Valley New York Media 7.40% 14.33x
Quebec Job Seeker Cluster 0.64% 10.47x
Upstate New York Local Information Cluster 11.78% 9.40x
New Hampshire News 3.01% 7.67x
Online Games 1.64% 7.04x
Children's Learning Tools 0.82% 5.27x
New York City Real Estate Research Cluster 1.92% 4.90x
Rochester New York Cluster 5.48% 4.57x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Content Affinity attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Price Chopper Markets audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female