Explore the Price Chopper Markets Audience
Below you'll find more information about the Price Chopper Markets audience, broken down in different categories based on their digital and physical behaviors. These are 98 thousand unique devices whose actions qualify for the Price Chopper Markets audience.
INTERESTS
The Price Chopper Markets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Price Chopper Markets audience is Vermont Trip Planners.
| Interest | Composition | Index |
| Vermont Trip Planners | 11.09% | 5.60x |
| UConn Huskies Fans | 6.12% | 3.84x |
| Canoeing and Kayaking Enthusiasts | 6.69% | 3.74x |
| Syracuse Orange Fans | 5.71% | 3.61x |
| Cape Cod News Readers | 6.36% | 3.50x |
| Competitive Wrestling Enthusiasts | 6.53% | 3.49x |
| Summer Festivals and Fairs Visitors | 6.12% | 3.48x |
| Mid-Range Grocery Shoppers | 7.10% | 3.29x |
| New England Patriots Fans | 5.95% | 3.22x |
| Northeastern Voters | 5.55% | 3.10x |
Composition Percentage:
The overlap percentage between the Price Chopper Markets audience and the Interest attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
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APPAREL RETAILERS
The Price Chopper Markets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Price Chopper Markets audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 1.14% | 11.87x |
| Ralph Lauren | 1.59% | 7.10x |
| Eddie Bauer | 2.58% | 6.92x |
| Carhartt | 3.42% | 5.29x |
| Talbots | 3.84% | 5.16x |
| Hollister | 3.16% | 5.00x |
| Brooks Brothers | 2.79% | 4.89x |
| Everlane | 0.12% | 4.58x |
| Dressbarn | 3.69% | 4.56x |
| Gap | 5.68% | 4.38x |
Composition Percentage:
The overlap percentage between the Price Chopper Markets audience and the Location attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Price Chopper Markets audience is Handyman Tools.
| Content Affinity | Composition | Index |
| Handyman Tools | 0.08% | 61.29x |
| Sports - Skiing, Snowboarding | 0.07% | 52.54x |
| Local & Travel England - North Midlands | 0.09% | 50.51x |
| Ontario Canada Cluster | 0.65% | 50.35x |
| Home Décor, Furniture, & Decorating | 0.08% | 48.42x |
| Upstate New York Travel Cluster | 12.81% | 35.53x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.08% | 31.46x |
| Vermont Cluster | 6.53% | 30.67x |
| Canadian Construction & Renovation Research Cluster | 0.08% | 25.50x |
| England Tourism | 0.07% | 23.51x |
Composition Percentage:
The overlap percentage between the Price Chopper Markets audience and the Content Affinity attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
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DEMOGRAPHICS
The Price Chopper Markets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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