Explore the Price Chopper Markets Audience
Below you'll find more information about the Price Chopper Markets audience, broken down in different categories based on their digital and physical behaviors. These are 12.8 thousand unique devices whose actions qualify for the Price Chopper Markets audience.
INTERESTS
The Price Chopper Markets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Price Chopper Markets audience is eBook Readers.
| Interest | Composition | Index |
| eBook Readers | 3.39% | 7.79x |
| Vermont Trip Planners | 5.93% | 6.72x |
| Buffalo Bills Fans | 6.78% | 5.91x |
| Ski and Snowboard Apparel Shoppers | 3.39% | 5.66x |
| North East State Fair Visitors | 11.02% | 5.53x |
| Romance Movie and TV enthusiasts | 2.54% | 4.98x |
| Boston Trip Planners | 5.08% | 4.82x |
| School Closings Updates Readers | 5.93% | 4.79x |
| Mid-Range Grocery Shoppers | 11.02% | 4.62x |
| Snowboard Enthusiasts | 2.54% | 4.36x |
Composition Percentage:
The overlap percentage between the Price Chopper Markets audience and the Interest attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
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APPAREL RETAILERS
The Price Chopper Markets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Price Chopper Markets audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 1.84% | 8.58x |
| Ann Taylor | 0.56% | 8.23x |
| Dressbarn | 1.92% | 7.28x |
| Brooks Brothers | 0.48% | 5.28x |
| The Childrens Place | 1.12% | 5.06x |
| Zara | 0.48% | 4.86x |
| Aeropostale | 1.76% | 4.75x |
| Michael Kors | 1.04% | 4.68x |
| Eddie Bauer | 0.40% | 4.47x |
| Maurices | 2.65% | 4.24x |
Composition Percentage:
The overlap percentage between the Price Chopper Markets audience and the Location attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Price Chopper Markets audience is Upstate New York Local Information Cluster.
| Content Affinity | Composition | Index |
| Upstate New York Local Information Cluster | 10.17% | 16.24x |
| Quebec Job Seeker Cluster | 0.64% | 10.47x |
| Rochester New York Cluster | 3.39% | 5.68x |
| Dating & Relationships | 1.08% | 3.99x |
| Hockey | 0.92% | 3.91x |
| Instagram Management | 0.16% | 3.78x |
| New York City Real Estate Research Cluster | 0.85% | 3.76x |
| Health Issues Cluster | 2.00% | 3.75x |
| Boston Cluster | 6.78% | 3.70x |
| Cooking Recipe & Ingredient Researchers | 3.39% | 3.44x |
Composition Percentage:
The overlap percentage between the Price Chopper Markets audience and the Content Affinity attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
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DEMOGRAPHICS
The Price Chopper Markets audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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