Dstillery Audiences

PRICE CHOPPER MARKETS

Audience Size: 10.4 Thousand Devices

Explore the Price Chopper Markets Audience

Below you'll find more information about the Price Chopper Markets audience, broken down in different categories based on their digital and physical behaviors. These are 10.4 thousand unique devices whose actions qualify for the Price Chopper Markets audience.

Dstillery Crafted Audiences

INTERESTS

The Price Chopper Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Price Chopper Markets audience is North East State Fair Visitors.

Interest Composition Index
North East State Fair Visitors 16.38% 7.35x
Cape Cod News Readers 10.34% 6.62x
Vermont Trip Planners 8.62% 5.24x
Mid-Range Grocery Shoppers 8.62% 4.42x
Personal Bank Comparison Researchers 8.62% 4.18x
Canoeing and Kayaking Enthusiasts 8.62% 4.11x
First Responders 8.62% 3.89x
Northeastern Voters 6.90% 3.86x
Christmas Celebration Researchers 8.62% 3.47x
Coffee Lovers 6.03% 3.45x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Interest attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Price Chopper Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Price Chopper Markets audience is LL Bean.

Location Composition Index
LL Bean 0.89% 12.78x
Eddie Bauer 2.31% 6.73x
Ralph Lauren 1.18% 5.97x
The North Face 0.69% 5.41x
Dressbarn 3.45% 5.19x
Carhartt 36.36% 4.86x
Columbia 0.39% 4.49x
Jos A. Bank Clothiers 2.02% 3.70x
J. Crew 1.72% 3.62x
Lane Bryant 2.46% 3.35x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Location attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Price Chopper Markets audience is Upstate New York Local Information Cluster.

Content Affinity Composition Index
Upstate New York Local Information Cluster 15.52% 13.78x
Quebec Job Seeker Cluster 0.64% 10.47x
Rochester New York Cluster 7.76% 7.80x
Assorted Topics (Conservative News, Politics, Viral Media) 2.59% 4.36x
Canada General Information Seeker Cluster 2.29% 4.29x
Boston Cluster 14.66% 4.18x
Coupons 3.45% 4.00x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 1.72% 3.98x
Instagram Management 0.16% 3.78x
New York City Family & Activity Cluster 2.59% 3.45x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Content Affinity attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Price Chopper Markets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female