Dstillery Audiences

PRICE CHOPPER MARKETS

Audience Size: 104.6 Thousand Devices

Explore the Price Chopper Markets Audience

Below you'll find more information about the Price Chopper Markets audience, broken down in different categories based on their digital and physical behaviors. These are 104.6 thousand unique devices whose actions qualify for the Price Chopper Markets audience.

Dstillery Crafted Audiences

INTERESTS

The Price Chopper Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Price Chopper Markets audience is North East State Fair Visitors.

Interest Composition Index
North East State Fair Visitors 18.22% 8.13x
Vermont Trip Planners 9.92% 5.50x
Cape Cod News Readers 7.73% 4.58x
Mid-Range Grocery Shoppers 8.77% 4.15x
Christmas Celebration Researchers 9.00% 3.74x
Canoeing and Kayaking Enthusiasts 6.81% 3.64x
New England Patriots Fans 7.50% 3.60x
UConn Huskies Fans 6.11% 3.59x
Northeastern Voters 6.23% 3.29x
Competitive Wrestling Enthusiasts 6.11% 3.06x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Interest attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Price Chopper Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Price Chopper Markets audience is LL Bean.

Location Composition Index
LL Bean 1.75% 14.02x
Eddie Bauer 3.58% 6.81x
Ralph Lauren 1.83% 6.41x
Dressbarn 4.82% 5.11x
Talbots 3.81% 4.74x
Everlane 0.16% 4.67x
Supreme 0.11% 4.47x
Patagonia 0.98% 4.44x
Brooks Brothers 2.75% 4.43x
American Eagle Outfitters 6.75% 4.19x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Location attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Price Chopper Markets audience is Upstate New York Travel Cluster.

Content Affinity Composition Index
Upstate New York Travel Cluster 11.19% 34.35x
Vermont Cluster 5.31% 31.92x
Upstate New York Local Information Cluster 11.76% 13.46x
Online Games 2.08% 11.35x
Quebec Job Seeker Cluster 0.64% 10.47x
Hudson Valley New York Media 3.81% 9.23x
Canada Tourism Research Cluster 0.81% 8.13x
Rochester New York Cluster 4.27% 5.79x
Horse Racing 0.69% 5.33x
Action Sports 0.35% 4.99x
Composition Percentage: The overlap percentage between the Price Chopper Markets audience and the Content Affinity attribute.
Index: A comparison of the Price Chopper Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Price Chopper Markets audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female