Dstillery Audiences

PURE-BARRE

Audience Size: 166.9 Thousand Devices

Explore the Pure-Barre Audience

Below you'll find more information about the Pure-Barre audience, broken down in different categories based on their digital and physical behaviors. These are 166.9 thousand unique devices whose actions qualify for the Pure-Barre audience.

Dstillery Crafted Audiences

INTERESTS

The Pure-Barre audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pure-Barre audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.27% 2.62x
Luxury Retail Researchers 2.45% 2.18x
Travel Reward Points Enthusiasts 3.54% 2.09x
Western Canada Skiers and Snowboarders 3.61% 2.09x
Landscape Architects 2.59% 2.07x
Ballet Enthusiasts 3.47% 2.03x
Business Tax Filers 4.15% 2.02x
Budget Small Business Researchers 3.47% 2.02x
Rowing Enthusiasts 4.35% 1.93x
Lawyers 2.59% 1.93x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Interest attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pure-Barre audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pure-Barre audience is Bonobos.

Location Composition Index
Bonobos 0.70% 12.62x
Patagonia 0.58% 11.62x
American Apparel 1.09% 10.64x
Intermix 0.19% 10.15x
Urban Outfitters 1.92% 9.93x
Lululemon 2.25% 8.90x
Chicos 5.68% 8.83x
Ann Taylor 0.87% 8.49x
Jos A. Bank Clothiers 3.92% 8.38x
LOFT 4.29% 7.84x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Location attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pure-Barre audience is Aid Groups.

Content Affinity Composition Index
Aid Groups 0.20% 5.27x
India Cluster 0.54% 5.18x
Poland Cluster 0.20% 4.97x
Smart Travel 0.34% 4.49x
Home Furnishings 0.20% 3.92x
Grilling 0.21% 3.91x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.20% 3.73x
Accounting 0.20% 3.67x
Furniture & Home Improvement 0.20% 3.60x
Tahoe & Reno Tourism 0.54% 3.59x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Content Affinity attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pure-Barre audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male