Dstillery Audiences

PURE-BARRE

Audience Size: 1 Million Devices

Explore the Pure-Barre Audience

Below you'll find more information about the Pure-Barre audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Pure-Barre audience.

Dstillery Crafted Audiences

INTERESTS

The Pure-Barre audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pure-Barre audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.05% 2.01x
Ballet Enthusiasts 4.53% 1.95x
New York City Events Researchers 4.22% 1.93x
SMB Commercial Insurance Researchers 3.05% 1.84x
Elite Cycling Gear Shoppers 3.75% 1.84x
Luxury Boutique Hotel Researchers 4.50% 1.81x
E-cycling Enthusiasts 4.63% 1.80x
Online Grocery Shoppers 4.31% 1.80x
Real Estate Decision Makers 4.18% 1.79x
Venture Capitalists 3.69% 1.77x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Interest attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pure-Barre audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pure-Barre audience is Supreme.

Location Composition Index
Supreme 0.41% 18.32x
Everlane 0.39% 15.80x
Intermix 2.41% 14.98x
Bonobos 4.24% 14.63x
Patagonia 3.10% 14.38x
American Apparel 8.24% 14.21x
Topshop 1.14% 13.79x
Joe's Jeans 0.65% 13.35x
Club Monaco 3.12% 13.03x
Free People 5.64% 12.05x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Location attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pure-Barre audience is Local & Travel England - East Midlands.

Content Affinity Composition Index
Local & Travel England - East Midlands 0.08% 5.02x
Greece Cluster 0.07% 4.66x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.04% 4.52x
Italy Cluster 0.04% 3.66x
Institutional Investing 0.21% 3.64x
Online Learning 0.03% 3.62x
Local & Travel England - Northern England 0.03% 3.19x
Content Streamers & Downloaders 0.02% 3.12x
Colorado Snow 0.44% 3.03x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 3.02x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Content Affinity attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pure-Barre audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male