Dstillery Audiences

PURE-BARRE

Audience Size: 149.4 Thousand Devices

Explore the Pure-Barre Audience

Below you'll find more information about the Pure-Barre audience, broken down in different categories based on their digital and physical behaviors. These are 149.4 thousand unique devices whose actions qualify for the Pure-Barre audience.

Dstillery Crafted Audiences

INTERESTS

The Pure-Barre audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pure-Barre audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.27% 5.90x
Holiday Cocktail Researchers 1.13% 2.55x
Pre-Measured Grocery Shoppers 0.56% 2.33x
Homeowners 1.13% 2.20x
North West State Fair Visitors 5.40% 2.14x
Montana and Idaho Trip Planners 4.52% 2.13x
Dessert/Sweets Bakers 0.97% 2.09x
Running Enthusiasts 2.10% 2.08x
Commercial Contractors & Designers 0.81% 2.05x
Online Grammar Tool Users 0.32% 2.00x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Interest attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pure-Barre audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pure-Barre audience is Madewell.

Location Composition Index
Madewell 2.43% 21.25x
Patagonia 2.71% 17.69x
J. Crew 3.05% 17.27x
Bonobos 0.78% 15.32x
Supreme 0.08% 13.83x
Club Monaco 0.37% 13.34x
Uniqlo 0.57% 12.53x
Intermix 0.24% 12.09x
The North Face 0.71% 11.99x
Lululemon 2.70% 11.36x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Location attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pure-Barre audience is Assorted Topics (Viral Media, Paid Traffic).

Content Affinity Composition Index
Assorted Topics (Viral Media, Paid Traffic) 0.32% 6.44x
Low Carb Diets 0.40% 6.32x
Tennis, Golf & Boxing 0.17% 5.79x
India Cluster 0.81% 5.65x
New York City Education & News Cluster 0.30% 4.59x
DIY Decoration & Furniture 0.24% 4.04x
Idaho Cluster 1.13% 3.91x
Hawaii News 0.48% 3.80x
Pacific Northwest Information Research Cluster 3.63% 3.77x
Accounting 0.06% 3.66x
Composition Percentage: The overlap percentage between the Pure-Barre audience and the Content Affinity attribute.
Index: A comparison of the Pure-Barre audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pure-Barre audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male