Explore the Qdoba Audience
Below you'll find more information about the Qdoba audience, broken down in different categories based on their digital and physical behaviors. These are 504.7 thousand unique devices whose actions qualify for the Qdoba audience.
INTERESTS
The Qdoba audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Qdoba audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 7.03% | 3.70x |
| Verizon Wireless Customers | 0.17% | 3.43x |
| True Crime Podcast Listeners | 0.23% | 3.40x |
| Colorado County and Local Fair Visitors | 7.03% | 3.26x |
| South West State Fair Visitors | 7.37% | 3.03x |
| Aspen Trip Planners | 4.60% | 2.70x |
| North Midwest State Fair Visitors | 5.64% | 2.50x |
| Denver Broncos Fans | 4.68% | 2.47x |
| T-Mobile Customers | 0.18% | 2.46x |
| Rodeo Enthusiasts | 5.20% | 2.43x |
Composition Percentage:
The overlap percentage between the Qdoba audience and the Interest attribute.
Index: A comparison of the Qdoba audience to the internet population.
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APPAREL RETAILERS
The Qdoba audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Qdoba audience is The North Face.
| Location | Composition | Index |
| The North Face | 3.69% | 11.66x |
| Brooks Brothers | 5.60% | 10.32x |
| LL Bean | 1.12% | 10.05x |
| Bonobos | 2.11% | 9.73x |
| Club Monaco | 1.74% | 9.62x |
| Abercrombie & Fitch | 0.89% | 9.54x |
| Eddie Bauer | 4.28% | 9.36x |
| Columbia | 1.65% | 9.31x |
| American Apparel | 3.99% | 8.76x |
| Levi Strauss | 0.05% | 8.71x |
Composition Percentage:
The overlap percentage between the Qdoba audience and the Location attribute.
Index: A comparison of the Qdoba audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Qdoba audience is Colorado Snow.
| Content Affinity | Composition | Index |
| Colorado Snow | 0.69% | 6.17x |
| Hobby Vehicles | 0.35% | 4.92x |
| Beauty & Cosmetics | 0.35% | 4.23x |
| Winter Sports & Gear | 0.35% | 4.22x |
| Colorado Cluster | 3.30% | 4.06x |
| Concert Posters | 0.08% | 3.99x |
| National Parks | 0.35% | 3.88x |
| Medical Supplies and Information | 0.26% | 3.88x |
| Law School Research Cluster | 0.05% | 3.86x |
| Work Productivity | 0.17% | 3.73x |
Composition Percentage:
The overlap percentage between the Qdoba audience and the Content Affinity attribute.
Index: A comparison of the Qdoba audience to the internet population.
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DEMOGRAPHICS
The Qdoba audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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