Explore the Qdoba Audience
Below you'll find more information about the Qdoba audience, broken down in different categories based on their digital and physical behaviors. These are 63.3 thousand unique devices whose actions qualify for the Qdoba audience.
INTERESTS
The Qdoba audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Qdoba audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.17% | 3.43x |
| Breast Cancer Fund Raisers | 4.01% | 2.91x |
| New York City Events Researchers | 3.09% | 2.73x |
| Health Conscious Expecting Parents | 4.63% | 2.68x |
| Denver Trip Planners | 4.94% | 2.67x |
| Cholesterol Researchers | 3.09% | 2.58x |
| Heartburn Sufferers | 3.70% | 2.51x |
| New & Expecting Parents | 3.40% | 2.49x |
| Cold and Flu Prevention Researchers | 5.86% | 2.46x |
| T-Mobile Customers | 0.18% | 2.46x |
Composition Percentage:
The overlap percentage between the Qdoba audience and the Interest attribute.
Index: A comparison of the Qdoba audience to the internet population.
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APPAREL RETAILERS
The Qdoba audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Qdoba audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.16% | 8.63x |
| The North Face | 1.18% | 8.51x |
| Eddie Bauer | 3.02% | 8.01x |
| Club Monaco | 0.38% | 7.69x |
| Bonobos | 0.49% | 7.62x |
| LL Bean | 0.58% | 7.61x |
| Lululemon | 2.14% | 7.39x |
| Coach | 3.02% | 6.79x |
| Ann Taylor | 0.95% | 6.67x |
| LOFT | 4.69% | 6.34x |
Composition Percentage:
The overlap percentage between the Qdoba audience and the Location attribute.
Index: A comparison of the Qdoba audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Qdoba audience is Travel Adventure.
| Content Affinity | Composition | Index |
| Travel Adventure | 1.23% | 4.95x |
| Anime | 0.93% | 4.83x |
| Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 2.16% | 4.57x |
| Wisconsin Universities | 3.70% | 4.28x |
| Law School Research Cluster | 0.05% | 3.86x |
| LGBTQ Advocacy | 1.23% | 3.76x |
| Crossword & Puzzle Players | 0.62% | 3.76x |
| Florida College Athletics | 0.27% | 3.74x |
| Wisconsin Travel & Tourism Cluster | 4.01% | 3.73x |
| Hawaii News | 1.23% | 3.51x |
Composition Percentage:
The overlap percentage between the Qdoba audience and the Content Affinity attribute.
Index: A comparison of the Qdoba audience to the internet population.
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DEMOGRAPHICS
The Qdoba audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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