Dstillery Audiences

QUALITY INN

Audience Size: 200.3 Thousand Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 200.3 thousand unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
Outdoors Enthusiasts 4.37% 1.84x
Sprint Customers 0.03% 1.72x
Hunters 4.15% 1.67x
SEC Fans 3.70% 1.65x
Pontoon Boat Researchers 4.15% 1.63x
Diesel Vehicle Shoppers 3.70% 1.62x
Tractor Shoppers 3.48% 1.61x
Jeep Vehicle Shoppers 3.31% 1.57x
Truck Shoppers 3.59% 1.57x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 1.28% 4.46x
Maurices 5.91% 4.12x
Buckle 3.22% 3.64x
Carhartt 34.57% 3.57x
Patagonia 0.23% 3.56x
Eddie Bauer 1.28% 3.49x
Columbia 0.35% 3.48x
Express Outlets 0.51% 3.48x
Ralph Lauren 0.72% 3.25x
The North Face 0.44% 3.25x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is Music Education.

Content Affinity Composition Index
Music Education 0.17% 5.13x
Farming & Agriculture 0.09% 3.78x
Beach Vacations 0.11% 3.70x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.09% 3.61x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.07% 3.58x
Disease Cluster 0.09% 3.58x
Toys Shopping 0.11% 3.56x
Poland Cluster 0.11% 3.25x
Canada Shopping - General Commerce 0.03% 3.08x
Recreational Motor Sport Enthusiasts 0.28% 3.07x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female