Dstillery Audiences

QUALITY INN

Audience Size: 429.9 Thousand Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 429.9 thousand unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
Sprint Customers 0.03% 1.72x
Washington County and Local Fair Visitors 4.22% 1.60x
Restaurant Supply Shoppers 0.16% 1.59x
Arkansas Razorbacks Fans 4.06% 1.48x
Bigfoot Folklore Enthusiasts 3.54% 1.47x
North Midwest State Fair Visitors 4.57% 1.44x
Ikea Enthusiasts 3.00% 1.43x
RC Helicopters and Drones Hobbyists 3.73% 1.43x
St. Louis Trip Planners 4.54% 1.42x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 0.72% 3.05x
Maurices 2.96% 2.55x
Carhartt 18.73% 2.48x
Express Outlets 0.27% 2.24x
Buckle 1.61% 2.13x
Eddie Bauer 0.61% 2.12x
REI 0.29% 2.08x
Columbia 0.16% 2.00x
Journeys 2.13% 1.95x
Ralph Lauren 0.33% 1.94x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is Crossfit & Obstacle Race Enthusiasts.

Content Affinity Composition Index
Crossfit & Obstacle Race Enthusiasts 0.08% 5.20x
Auto Tires & Parts Repair Researchers 0.05% 3.83x
Grocery & Food Service 0.05% 3.78x
Farming & Agriculture 0.09% 3.78x
Online Mini Game Players 0.19% 3.73x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.07% 3.58x
Disease Cluster 0.09% 3.58x
Mobile Industry Information 0.08% 3.24x
Dental Health 0.05% 3.11x
Canada Shopping - General Commerce 0.03% 3.08x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female