Dstillery Audiences

QUALITY INN

Audience Size: 467 Thousand Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 467 thousand unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
Sprint Customers 0.03% 1.72x
True Crime Podcast Listeners 0.11% 1.60x
Xtreme Sports Fans 3.19% 1.55x
Smoky Mountains Trip Planners 2.89% 1.54x
Nascar Fans 3.63% 1.49x
Airstream Enthusiasts 2.96% 1.46x
Commercial Truck Researchers 3.70% 1.45x
Cowboy Boots Shoppers 4.40% 1.45x
Yellowstone Park Trip Planners 3.66% 1.43x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 0.98% 4.20x
Maurices 5.18% 4.05x
Buckle 2.43% 3.57x
Ralph Lauren 0.64% 3.55x
Columbia 0.32% 3.54x
Carhartt 34.30% 3.51x
Eddie Bauer 0.98% 3.35x
Express Outlets 0.38% 3.25x
Brooks Brothers 0.66% 3.12x
Aeropostale 1.89% 3.07x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is California Universities.

Content Affinity Composition Index
California Universities 0.07% 3.65x
Amateur Radios 0.17% 3.57x
Online Mini Game Players 0.10% 3.52x
Humor & Entertainment 0.07% 3.21x
Canada Shopping - General Commerce 0.03% 3.08x
Quebec Vacations 0.08% 3.03x
Machines & Industrial Supplies 0.10% 3.00x
Bridal Fashion 0.07% 2.99x
Film Production 0.07% 2.94x
Credit Unions & Consumer Protection 0.02% 2.93x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male