Dstillery Audiences

QUALITY INN

Audience Size: 1.3 Million Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
South State Fair Visitors 4.67% 1.79x
Sprint Customers 0.03% 1.72x
South Carolina Gamecocks Fans 2.90% 1.70x
Quads and ATV Enthusiasts 3.89% 1.67x
Nascar Fans 3.62% 1.65x
SEC Fans 3.55% 1.62x
Farming Real Estate Researchers 2.76% 1.62x
True Crime Podcast Listeners 0.11% 1.60x
Black Friday Deal Shoppers 3.34% 1.59x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 1.53% 5.85x
Maurices 0.22% 5.22x
Express Outlets 0.81% 4.41x
Buckle 4.59% 4.20x
Carhartt 22.45% 4.18x
Eddie Bauer 1.86% 4.06x
Lane Bryant 3.31% 3.85x
Ralph Lauren 1.05% 3.77x
Aeropostale 4.47% 3.73x
Columbia 0.66% 3.71x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is Airsoft & Paintball Equipment.

Content Affinity Composition Index
Airsoft & Paintball Equipment 0.10% 3.64x
Beach & Intimate Wear 0.07% 3.50x
Home Improvement Contractor 0.05% 3.46x
Southern California Tourism 0.10% 3.33x
Arts & Crafts 0.07% 3.26x
College Greek Life 0.10% 3.10x
Canada Shopping - General Commerce 0.03% 3.08x
Canadian Healthcare 0.14% 2.98x
Credit Unions & Consumer Protection 0.02% 2.93x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.38% 2.91x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female