Dstillery Audiences

QUALITY INN

Audience Size: 534.6 Thousand Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 534.6 thousand unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
Sprint Customers 0.03% 1.72x
Asheville Trip Planners 2.15% 1.59x
South State Fair Visitors 5.71% 1.57x
Food Bank Researchers 0.80% 1.45x
Archery Enthusiasts 2.33% 1.42x
Apartment Hunters 2.36% 1.42x
Oregon County and Local Fair Visitors 3.60% 1.40x
Federal Government Discount Researchers 1.38% 1.39x
Pantry Recipes Researchers 0.55% 1.39x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 2.89% 2.81x
Maurices 11.12% 2.44x
Carhartt 42.02% 2.13x
Ralph Lauren 1.25% 2.11x
Eddie Bauer 2.44% 2.05x
Express Outlets 0.95% 2.02x
Buckle 6.68% 1.99x
REI 1.02% 1.85x
Zumiez 4.56% 1.83x
The Childrens Place 7.56% 1.79x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 0.08% 4.48x
Internet Radio 0.05% 3.94x
New Parents 0.07% 3.63x
Design Software 0.15% 3.63x
Colorado Snow 0.22% 3.31x
Assorted Topics (Television, Origami, Men's Health) 0.08% 3.18x
Farming & Agriculture 0.05% 3.12x
Medical Journals 0.07% 3.11x
Canada Shopping - General Commerce 0.03% 3.08x
Public Policy Media 0.11% 2.86x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male