Dstillery Audiences

QUALITY INN

Audience Size: 259 Thousand Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 259 thousand unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
Wyoming Cowboys Fans 1.64% 2.47x
Winter Sports Destination Seekers 0.62% 1.94x
Office Supply Shoppers 1.02% 1.93x
Furniture Shoppers 0.90% 1.85x
Men's Clothing Shoppers 1.02% 1.80x
Meat Smokers Receipe Researchers 0.96% 1.76x
Asheville Trip Planners 1.41% 1.73x
Tire Shoppers 1.13% 1.72x
Sprint Customers 0.03% 1.72x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 0.53% 5.36x
Kate Spade 0.21% 4.40x
Eddie Bauer 0.38% 4.37x
Topshop 0.03% 4.09x
Buckle 1.48% 3.89x
Express Outlets 0.26% 3.86x
Calvin Klein 0.11% 3.67x
Mens Wearhouse 1.43% 3.66x
Lane Bryant 0.80% 3.66x
Maurices 2.17% 3.49x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is Data, Analytics & Coding.

Content Affinity Composition Index
Data, Analytics & Coding 0.23% 7.45x
Law School 0.08% 4.62x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.17% 4.07x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.23% 3.97x
Career Cluster A 0.11% 3.91x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 0.90% 3.43x
Illinois College Sports 0.06% 3.36x
Book Publishers 0.04% 3.21x
Canada Shopping - General Commerce 0.03% 3.08x
Calendar & Holidays 0.11% 2.99x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female