Dstillery Audiences

QUALITY INN

Audience Size: 196.3 Thousand Devices

Explore the Quality Inn Audience

Below you'll find more information about the Quality Inn audience, broken down in different categories based on their digital and physical behaviors. These are 196.3 thousand unique devices whose actions qualify for the Quality Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Quality Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Quality Inn audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.77x
Little Rock Trip Planners 4.86% 1.82x
Family Adventures Travelers 2.61% 1.80x
Rowing Enthusiasts 3.08% 1.73x
Sprint Customers 0.03% 1.72x
Arkansas Razorbacks Fans 4.50% 1.70x
Online Auto Shoppers 4.50% 1.63x
NFL Fans 3.32% 1.62x
Jam Band Festival Fans 3.67% 1.62x
Infiniti Vehicle Shoppers 3.08% 1.62x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Interest attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Quality Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Quality Inn audience is Belk.

Location Composition Index
Belk 1.35% 4.28x
Maurices 5.00% 3.55x
Lorna Jane 0.08% 3.37x
Carhartt 31.28% 3.31x
Express Outlets 0.45% 3.27x
Buckle 3.15% 3.25x
Eddie Bauer 1.16% 3.18x
Ralph Lauren 0.60% 3.11x
Columbia 0.26% 2.96x
Aeropostale 2.43% 2.81x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Location attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Quality Inn audience is Caribbean Vacation.

Content Affinity Composition Index
Caribbean Vacation 0.27% 4.86x
Music Production 0.36% 3.80x
Farming & Agriculture 0.09% 3.78x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.09% 3.61x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.07% 3.58x
Disease Cluster 0.09% 3.58x
Pet Supplies 0.15% 3.39x
Arkansas News 2.37% 3.32x
Motorcycle Lifestyle Researchers 1.07% 3.24x
New York City Real Estate Research Cluster 0.83% 3.09x
Composition Percentage: The overlap percentage between the Quality Inn audience and the Content Affinity attribute.
Index: A comparison of the Quality Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Quality Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male